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- 06 Sep 2016
- News
Why psychological safety matters and what to do about it
- 01 Dec 2015
- News
In Praise Of Seat Belts
- 01 Dec 2023
- News
3-Minute Briefing: Nathaniel Fick (MBA/MPA 2008)
hands-on than in previous generations of technology. We’ve worked with seven of the leading AI companies to establish voluntary commitments on safety of large language models, cybersecurity, and ensuring View Details
Keywords: Julia Hanna
- 09 Nov 2023
- News
From the Brink
Antonio Weiss (MBA 1994), Adam Chepenik (MBA 2010), Sebastián Negrón-Reichard (JD/MBA 2024) As the senior top official in the US Treasury Department on domestic finance issues, Antonio Weiss (MBA 1994) could see Puerto Rico’s financial meltdown coming, like watching a... View Details
Keywords: Ralph Ranalli
- 01 Jun 2023
- News
From Big Pharma to Startup
Hunter Goble (MBA 2022) did not enroll in Harvard Business School with dreams of becoming an entrepreneur. After earning his MBA, Goble intended to return to Eli Lilly to continue to work building brands and launching products. He envisioned himself leading a big,... View Details
Keywords: April White
- 22 Sep 2022
- News
The Beauty Guide
be talking to you today if I hadn’t left marketing,” declares Freyre. The move to sales taught her about retailers, how consumers shop, and ultimately made her a better marketer and leader. “I tap into that diversity of experience every... View Details
Keywords: Maureen Harmon
- 01 Jun 2010
- News
Faculty Research Online
automobile company that in recent months has recalled 8 million vehicles. He offers seven recommendations for restoring consumer confidence in the safety and quality behind the storied brand. See... View Details
- 01 Sep 2008
- News
Negative Ad Power
politics, rarely appear in consumer marketing campaigns. To be sure, marketers of breath mints and antidandruff shampoos play on social anxieties; Volvo raises automotive safety concerns. But the fear level... View Details
- 25 Aug 2015
- News
Sunset in the East?
But China will not become a land without farmers or rural industries overnight, and those hundreds of millions of people will need to access the social safety net that allows them to consume if the domestic... View Details
- 01 Dec 2016
- News
Case Study: Sweat the Technique
their apps (minimizing Nix’s customer acquisition costs), and then used and repurposed by vast communities of fitness consumers in novel ways that only escalate the value to them and to Nix. Yes, Nix still needs the physical product, but... View Details
Keywords: Dan Morrell
- 01 Jun 2015
- News
The End of Cows?
from a lab rather than a living animal, Alvarez believes consistency—not the myriad environmental or safety benefits of replacing factory farming—may become the main reason consumers adopt it. Once a... View Details
- 01 Dec 2020
- News
Steady as She Goes
120,000 employees came to work concerned that best-available safety protocols would not be enough to protect them from a little-understood novel coronavirus. “But now it has evolved into a real moment of pride for us,” Weckert reflects.... View Details
- 01 Jun 2016
- News
Feedback
food, the health and safety of its consumers will fare better as well. All countries maintain their social fabric through food and family. Doug realized early on that food is fun, and food drives community... View Details
- 01 Jun 2023
- News
The Exchange: The Tech Leader’s Tightrope
Image by John Ritter Image by John Ritter In the wake of the Snowden leaks in 2015, the New York Times dropped the bombshell news that one company had played a unique role in enabling the National Security Agency’s domestic spy program. The report, “AT&T Helped US Spy... View Details
- 03 Nov 2020
- News
One Paramount Priority
us—but that our perceptions of the other side are tearing us apart, she writes in an election-day opinion column in the Boston Globe. An entrepreneur, author, and founder and chair of the consumer collaboration agency C Space, Hessan... View Details
Keywords: Government
- 01 Mar 2004
- News
Drug Imports a Hot Topic at Alumni Health-Care Conference
choices between safety and affordability, all of us involved in policy cannot rest,” he told an audience of some two hundred participants gathered in Spangler Auditorium. Massachusetts Attorney General Thomas F. Reilly took an opposing... View Details
- 01 Sep 2006
- News
Faculty Books
consumers. Comparing eight areas of policy — product liability law, product safety standards and recall, misleading advertising, comparative product tests, product labeling, quality standards, consumer... View Details
- 01 Jun 2020
- News
Meal Plan
consumed outside of the home, we felt it was critical to continue to operate—our restaurants serve 4.3 million meals a day on average. With so many of our locations already set up for drive-in, drive-through, and takeout, about 97 percent... View Details
- 01 Mar 2007
- News
The Plight of the Global Poor
global poverty for some time. They believe that in pursuing its own self-interest in opening and expanding the BOP market, business can make a profit while serving the poorest of consumers and contributing to development. As Rangan... View Details