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Show Results For
- All HBS Web
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- People (3)
- News (325)
- Research (1,328)
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- Faculty Publications (459)
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- 25 Oct 2020
- News
How Consumers Really Use Online Reviews
- 21 May 2018
- News
Consumers Care About CEO-Employee Pay Ratios
- 24 Apr 2014
- News
Creating connections among consumers
Using the power of crowdsourcing, Angie Hicks (MBA 2000) turned neighborly advice about good service providers into a national consumer network that has transformed the world of online reviews and ratings. In 1995, Hicks cofounded Angie’s... View Details
- 26 Mar 2012
- News
What Neuroscience Tells Us About Consumer Desire
- 01 Jun 2002
- News
Ads Improve Consumer Decisions
Advertising can be good for you! Sounds fishy to the average consumer, but it's implied by conclusions from research by HBS associate professor Bharat Anand and his colleague, Ron Shachar, of Tel Aviv University. The pair began by... View Details
Keywords: Laura Singleton (MBA 1988)
- 29 Aug 2023
- News
Helping Consumers Decarbonize their Purchases
This episode of Climate Rising features a conversation between Professor and host Mike Toffel and Sanchali Pal (MBA 2018), founder and CEO of Commons, an app designed to help consumers make more climate-friendly purchasing decisions by... View Details
- 06 Mar 2008
- News
Marketing Can Serve Citizens as Well as Consumers
- 01 Sep 2009
- News
Consumer Finance Makes HBS Debut
TUFANO: His new consumer finance elective is part of a broader effort to legitimize the field as an important area for research and teaching. Last spring HBS became the first top-ranked U.S. business school... View Details
- 28 Jul 2010
- News
Wrongful dismissal; consumers like underdogs, too
- 02 Sep 2010
- News
Disputing wrongful dismissal; consumers like underdogs, too
- 20 May 2016
- News
How Retailers & Consumers Benefit from MAP Policy Enforcement
- 01 Dec 2007
- News
Faculty Research Online
http://hbswk.hbs.edu/item/5652.html. How Brand China Can Succeed A series of recent setbacks, including the Mattel toy recalls, threatens China’s new and improving image, says Professor John Quelch. There is just not enough preexisting brand equity among the world’s... View Details
- 01 Jun 2015
- News
Five-Star Research
When Assistant Professor Michael Luca began studying online consumer reviews in 2008, then four-year-old Yelp.com, cofounded by Jeremy Stoppelman (MBA 2005), had 10 million reviews. Today, it has more than 71 million reviews, and the... View Details
- 20 Jun 2018
- News
Graphic images speak to consumers of sugary drinks
- 19 May 2022
- News
Cratering Markets Blowing a Bigger Hole in Consumer Psychology
- 01 Dec 2011
- News
Faculty Research Online
efficient health care to millions of Americans. In this video interview, Professor Regina Herzlinger argues that consumers should have more say over their own care. See http://hbswk.hbs.edu/item/6730.html. View Details
- 01 Mar 2010
- News
Faculty Research Online
consumers prefer single songs over music “bundles.” The result? It is time for the industry to rethink its products and prices, writes Associate Professor Anita Elberse. See http://hbswk.hbs.edu/item/6312.html. India Transformed? Insights... View Details
- 06 Feb 2009
- News