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- People (2)
- News (69)
- Research (197)
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- 25 Mar 2018
- News
When consumer packaged goods start acting like software
- 25 May 2018
- News
As consumer giants struggle, Unilever rises above the pack
- 02 Mar 2009
- News
Gender-Bending Brands an Easy Way to Increase Product Reach
- 29 Jun 2021
- News
Procter & Gamble’s Lean Innovation Transformation
- 17 May 2022
- News
Robert F. Lanzillotti Prize for Assistant Professor Alex MacKay
- 01 Jun 2023
- News
Pet Project
optimized for DTC? Even if retail is where most consumer packaged goods are sold, it will mean lower margins and lower LTV. “So why should we launch a less profitable channel? Is retail critical for an exit... View Details
- 01 Dec 2023
- News
Thinking Ahead
As we wind down 2023, there’s talk everywhere of generative AI and how it will fundamentally alter the world as we know it; but how does that translate for your corner of the business world? Is TikTok something you need to take seriously? (Is it time to dance?) We... View Details
- 09 Nov 2023
- News
From the Brink
oversight authority to take the politics out of the recovery effort; a boost in Medicaid coverage to shore up the health sector; and a fiscal stimulus, through the earned income tax credit, to move workers into the formal labor sector and boost tax revenue. The View Details
Keywords: Ralph Ranalli
- 01 Jun 2022
- News
The Exchange: Same Great Price, Now with Fewer Chips
taking a less transparent route by selling less product in the same package and perhaps hoping the consumer doesn’t notice. Here, HBS faculty members John Gourville and Alex MacKay discuss the ups and downs... View Details
- 20 Jan 2023
- News
Free Spirits
(In medieval Europe, it was consumed daily because the presence of alcohol made it a safer alternative to water.) And the recipe has remained largely unchanged. To make either low- or no-alcohol beer, one begins with a batch of full-test... View Details
- 15 Dec 2023
- News
Exploring Business Opportunities in Africa; Alumni Grapple with Plastic Waste Problem
Clubs News Clubs News Webinar illuminates broad array of business opportunities across Africa On December 5th, the HBS African-American Alumni Association (HBSAAA) hosted ‘Doing Business in Africa: From Opportunity to Action’, a webinar panel of HBS alumni who shared... View Details
Keywords: Margie Kelley
- 12 Nov 2021
- News
Alumni Business Leaders on Confronting the Climate Change Challenge
urgent systemic changes needed to address climate change. By doing what’s right for people and the planet, pep+ will help position our company as a consistent top market performer by generating stronger, more loyal connections with our View Details
- 01 Dec 2014
- News
Forecasting ’15
the scenes for a while. Almost everyone I know in the food packaging and grocery industry is a health nut. People are becoming more aware of their health and have a growing desire to find a way to eat and feel better. That will change... View Details
- 01 Dec 2014
- News
3-Minute Briefing: Nagisa Manabe (MBA 1991)
package delivery. The American consumer has rising expectations about the speed and quality of package delivery. So what we’re working toward is a 7-day, 364-days-of-the-year... View Details
Keywords: Julia Hanna
- 03 Aug 2022
- News
Hungry for Change
Management consulting doesn’t lend itself to a balanced diet. Always on the go for her projects at Kurt Salmon, Kate Flynn (MBA 2012) would grab whatever packaged food appeared healthiest to her. For a long time, she sought low-calorie... View Details
Keywords: April White
- 23 Oct 2019
- News
Understanding Business Firsthand in South Korea
expensive—one cake sells for the same price as a package of 12 original cakes. The biggest challenge was how to differentiate the new version. While interviewing consumers in Seoul about their snack... View Details
- 06 Dec 2021
- News
Elevator Pitch: Power Sourced
Illustration by Drue Wagner Illustration by Drue Wagner Chaku Foods Nikki Okrah (MBA 2021), CEO and Founder Concept: A snack-food company in Okrah’s native Ghana that is building farming supply chain infrastructure for other consumer... View Details
- 01 Dec 2019
- News
Making Eco Easy
microplastics per liter. “All the plastic our society is consuming is ending up in our oceans and waterways, where it is breaking down into tiny pieces and appearing in the water we drink, the food we eat, and the formula I was making for... View Details
Keywords: Jennifer Gillespie
- 31 Oct 2018
- News
Preaching with a Choir
volunteer experience as a musician with my background in consumer package goods marketing and my Harvard MBA training. “What we were looking to do is to take the Cadillac brand that is the Mormon Tabernacle... View Details