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- All HBS Web
(899)
- People (2)
- News (105)
- Research (672)
- Events (12)
- Multimedia (1)
- Faculty Publications (271)
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- 01 Jun 2002
- News
Ads Improve Consumer Decisions
in 1995. Linking this with Nielsen viewer panel data on over fifteen hundred individuals, Anand and Shachar developed a model to determine how well TV viewers' choices of programming “matched” their likely viewing preferences (based upon... View Details
Keywords: Laura Singleton (MBA 1988)
- 01 Dec 2017
- News
2017 in Finance: Helping Consumers Improve Their Financial Life
Large consumer banks have historically collected a lot of data on their customers, which they have used to sell standardized products. Increasingly, however, we have seen new entrants using customer data to help the View Details
- 29 Aug 2023
- News
Helping Consumers Decarbonize their Purchases
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, this is Dan Morrell, host of Skydeck. In this episode, we’re going to be highlighting an episode of another HBS podcast: Climate Rising, which focuses on what businesses are doing, can do, and should do... View Details
- 06 Jun 2016
- News
Know the Job Your Product Was Hired to Do
- 30 Sep 2016
- News
Clayton Christensen Has a New Theory
- 11 Dec 2018
- News
Herzlinger Editorial Influences Federal Healthcare Policy
- 26 Nov 2019
- News
Who Killed Healthcare? Dr Regina Herzlinger Knows Who’s Guilty
- 27 May 2021
- News
Facebook-backed report calls Apple privacy features anticompetitive
- 01 Mar 2023
- News
Step Change
population is approaching 110 million, the highest in the MENA region, with about half of its citizens between the ages of 15 and 45 and the range of mobile-phone penetration well over 90 percent. The market to meet a host of consumer... View Details
- 20 Jan 2023
- News
Free Spirits
social-media challenges like Sober October, One Year No Beer, or Dry January. (A damp version is also an option.) In large part, it’s Generation Z that is leading the rebellion and embracing sobriety as a wellness choice more than their... View Details
- 12 Nov 2021
- News
Alumni Business Leaders on Confronting the Climate Change Challenge
urgent systemic changes needed to address climate change. By doing what’s right for people and the planet, pep+ will help position our company as a consistent top market performer by generating stronger, more loyal connections with our View Details
- 01 Jun 2024
- News
Alumni and Faculty Books
Edited by Margie Kelley Alumni Books Debunking Teenagers: 200 Research-Based Parenting Strategies to Help Your Adolescent Successfully Navigate the “Tempteen” Years By Daphne Adler (MBA 2004) Independently Published Why are teenagers constantly tempted to behave... View Details
- 11 Mar 2021
- News
Leading with Heart
hundred years, all of us sitting in this room today will be gone. Just at different times, some sooner than the others. So then if death is the ultimate truth, what should really matter most in life? I feel the only thing that truly matters to me is being happy and... View Details
- 01 Aug 1998
- News
High Honors
a wide assortment of consumer durables. Two years later, Barford took Beatty into the big time, buying up a larger competitor, General Steel Wares, Inc. (GSW). As head of the new concern, Barford reorganized GSW and developed it into the... View Details
- 01 Dec 2001
- News
A Close-Up Look at the Men behind the Empire
sponsorship of The $64,000 Question to revolutionize advertising. In the latter half of the century, Sam Walton, conceivably the greatest retailer in American history as the founder of Wal-Mart, was my choice for a View Details
- 01 Dec 2005
- News
MBAs by the Numbers
Job Locations Northeast U.S.: 46.2% (New York City: 26.7%) (Boston: 10.8%) Western U.S.: 17.0% (California Bay Area: 8.7%) Central & Southwest U.S.: 13.7% Southeast U. S.: 5.6% Europe: 8.1% Asia/South Pacific: 5.5% Latin America: 2.1% Other: 1.8% Industry View Details
- 21 Jan 2021
- News
New Menu
burgeoning consumer trend, as people are become more aware of the impact of dietary choices on climate change as well as personal health and animal welfare. Twelve companies joined the accelerator’s first... View Details