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      Cambridge AnalyticaRemove Cambridge Analytica →

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      • August 2018 (Revised April 2023)
      • Case

      Facebook—Can Ethics Scale in the Digital Age?

      By: George A. Riedel and Carin-Isabel Knoop
      Since its founding in 2004, Facebook has built a phenomenally successful business at global scale to become the fifth most valuable public company in the world. The revelation of Cambridge Analytica events in March 2018, where 78 million users' information was leaked... View Details
      Keywords: Facebook; Ethics; Corporate Social Responsibility and Impact; Business and Stakeholder Relations; Trust; Business Model; Corporate Accountability; Social Media
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      Riedel, George A., and Carin-Isabel Knoop. "Facebook—Can Ethics Scale in the Digital Age?" Harvard Business School Case 319-030, August 2018. (Revised April 2023.)
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