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- All HBS Web
(1,422)
- People (4)
- News (447)
- Research (867)
- Multimedia (2)
- Faculty Publications (61)
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- 2021
- Working Paper
Salience
By: Pedro Bordalo, Nicola Gennaioli and Andrei Shleifer
We review the fast-growing work on salience and economic behavior. Psychological research shows that salient stimuli attract human attention “bottom up” due to their high contrast with surroundings, their surprising nature relative to recalled experiences, or their... View Details
Keywords: Salience; Economic Behavior; Bottom Up Attention; Microeconomics; Decision Making; Behavior
Bordalo, Pedro, Nicola Gennaioli, and Andrei Shleifer. "Salience." NBER Working Paper Series, No. 29274, September 2021.
- 1974
- Article
Planning and Control: Bottom Up or Top Down?
By: Joseph L. Bower
Keywords: Planning
Bower, Joseph L. "Planning and Control: Bottom Up or Top Down?" Journal of General Management 1, no. 3 (1974): 20–31.
- Web
Building From the Bottom Up - Managing the Future of Work
Research Research Building From the Bottom Up (pdf) Building From the Bottom Up (pdf) What business can do to strengthen the View Details
- 01 Dec 1996
- News
Meditations on the Bottom Line
network." "I started looking for a professional avenue that would allow me to express my spiritual values in conjunction with my business skills." "I started looking for a professional avenue that would allow me to express my spiritual values in conjunction with my... View Details
- 14 Jul 2014
- Research & Ideas
Pay Attention To Your ‘Extreme Consumers’
of their biggest insights was how difficult it was to reach up across their bodies to reach the seatbelt," says Norton. "Until you are actually in the car in that situation, it would never occur to you." By donning the suits, designers... View Details
Keywords: by Michael Blanding
- 13 Jun 2014
- Op-Ed
World Cup Soccer: 770 Billion Minutes of Attention
they do on 50 million viewers. So FIFA drives up the value of those eyeballs by selling exclusive broadcasting rights to only one broadcaster per country rather than splintering attention among multiple... View Details
- 01 Dec 2007
- News
Lighten Up
elevation 8,144 feet, high above Boulder, Colorado. On this September morning the mountain air feels brisk and invigorating. Purple fall asters bloom between rocks, and clouds pile up above the ponderosa pines. Far off in the distance,... View Details
- 06 Apr 2015
- Research & Ideas
After Germanwings, More Attention Needed on Employee Mental Health
the one hand, it focuses tremendous attention on mental health in the workplace. " But an overreaction to the issue could result in costly ramp-ups of mental health screening of questionable effectiveness. Such screenings may do more harm... View Details
- 01 Mar 2023
- What Do You Think?
How Much Does 'Deep Purpose' Matter to the Bottom Line?
deep purpose just about feel-good ideas or is it worth something? How much attention should be given to the bottom line in measuring the payoff from deep purpose? How should we measure the payoff? How much... View Details
Keywords: by James Heskett
- 09 Aug 2010
- Research & Ideas
How to Speed Up Energy Innovation
hard time focusing on anything else. Q: Can you talk a bit about the rationale behind using insights from other sectors to accelerate innovation in energy? A: Part of the idea is to bring attention to industries that have experienced... View Details
- 01 Jun 2003
- News
Up Against The Firewall
realize that unless senior management, right up to the CEO, is involved in some way, this issue won’t get the attention and investment it deserves throughout the company.” Hackers can make trouble for a... View Details
- 01 Mar 2013
- News
Sizing Up Social Impact
Authority, and it's locally based in Accra, with a governing board made up of top figures from government, business, and civil society. That, I think, is a very serious advance." "We have enormous respect for a principle we call country... View Details
- 01 Feb 1998
- News
Running Up the Score
some $130 million each to join the major-league fraternity. Since these teams will largely consist of players existing clubs deemed expendable, backers can have few illusions that their investment will be rewarded - on the field or at the View Details
Keywords: Garry Emmons
- 01 Jun 2016
- News
Up by the Roots
start to finish,” he says. “That’s something I picked up from General Mills: We had to be able to have that kind of traceability and accountability to consumers.” That reputation attracted the attention of... View Details
Keywords: Francis Storrs
- December 2012
- Article
The Microwork Solution: A New Approach to Outsourcing Can Support Economic Development—and Add to Your Bottom Line
By: Francesca Gino and Bradely R. Staats
What's the best way to lift people out of poverty? The social entrepreneurs in the new "impact sourcing" industry believe the answer is providing work, not aid. Their organizations hire people at the bottom of the pyramid to perform digital tasks such as transcribing... View Details
Keywords: Outsourcing; Job Cuts and Outsourcing; Nonprofit Organizations; Partners and Partnerships; Development Economics; Social Entrepreneurship; Welfare; Cooperation; San Francisco
Gino, Francesca, and Bradely R. Staats. "The Microwork Solution: A New Approach to Outsourcing Can Support Economic Development—and Add to Your Bottom Line." Harvard Business Review 90, no. 12 (December 2012): 92–96.
- 06 May 2015
- News
Don’t Let Emotions Screw Up Your Decisions
- 01 Dec 2009
- News
Up on the Green Roof
environmental impact, energy efficiencies, and extended life, it offers benefits over time that outweigh the additional costs. A green roof is actually two roof systems in one. On the bottom is an impermeable membrane similar to that of a... View Details
- 01 Dec 1996
- News
Starting Up and Starting Over
himself had detected a groundswell of impending postwar entrepreneurialism among his fellow GIs, based on conversations with them during his service in the Pacific. Back at Soldiers Field in 1946, Mace, with the backing of Dean David, set View Details
- 01 Sep 2004
- News
Alumni Board Wraps Up Year
conference in June, which drew nearly 1,000 delegates, their families, and HBS faculty and staff. (See story.) Congratulations to retiring board member Andrew Yao (MBA ’92) and his dedicated colleagues in China who did a great job of delivering a first-rate conference.... View Details
- 04 Apr 2011
- Research & Ideas
Attention Medical Shoppers: What Health Care Can Learn from Walmart and Amazon
Medicare recipients who are admitted to a hospital end up back at the hospital in less than a month. Studies have shown that the frequency of those repeat stays could be reduced drastically if a doctor or nurse followed View Details