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- May 1993 (Revised June 2004)
- Case
PepsiCo Bottling in Mexico
By: Kenneth A. Froot
This case describes Pepsico's program to restructure its Mexican bottling network. It wants to work with existing bottlers and find an organizational arrangement that will allow the bottlers to grow and change with the Mexican soft drink industry. View Details
Keywords: Bottling; Mergers and Acquisitions; Joint Ventures; Multinational Firms and Management; International Finance; Valuation; Programs; Organizational Design; Food and Beverage Industry; Mexico
Froot, Kenneth A. "PepsiCo Bottling in Mexico." Harvard Business School Case 293-137, May 1993. (Revised June 2004.)
- April 2002 (Revised October 2002)
- Case
Andina Bottling Co.
By: V.G. Narayanan and Alberto Ballve
Andina Bottling develops an information system for monitoring the performance and operations of its various foreign and domestic subsidiaries. View Details
Keywords: Operations; Information Technology; Performance Evaluation; Decision Making; Business Subsidiaries; Measurement and Metrics; Business or Company Management; Distribution
Narayanan, V.G., and Alberto Ballve. "Andina Bottling Co." Harvard Business School Case 102-040, April 2002. (Revised October 2002.)
- December 1980 (Revised November 1982)
- Case
Lipman Bottle Co.
Sandretto, Michael J. "Lipman Bottle Co." Harvard Business School Case 181-076, December 1980. (Revised November 1982.)
- January 1985
- Case
Kowloon Bottling Co.
Raymond, Thomas J. "Kowloon Bottling Co." Harvard Business School Case 385-256, January 1985.
- February 1980 (Revised April 1981)
- Case
Poland Spring Bottling Corp.
Poland Spring is a small domestic bottler of mineral water trying to compete in a rapidly expanding market against Perrier, the dominant brand, and 20 other foreign and domestic waters. Company management must decide how to position and promote its product with limited... View Details
Keywords: Product Marketing; Product Positioning; Competition; Globalized Markets and Industries; Food and Beverage Industry; Distribution Industry; United States
Shapiro, Benson P. "Poland Spring Bottling Corp." Harvard Business School Case 580-108, February 1980. (Revised April 1981.)
- September 1985
- Case
H.J. Heinz Co.: Plastic Bottle Ketchup (B)
By: John A. Quelch
The Heinz Ketchup product manager discovers she does not have sufficient finished inventory and production capacity to meet trade demand for a new plastic bottle ketchup. Alternatives include cancelling promotion events and putting the trade on allocation. View Details
Keywords: Distribution; Crisis Management; Innovation and Invention; Product Marketing; Food and Beverage Industry
Quelch, John A. "H.J. Heinz Co.: Plastic Bottle Ketchup (B)." Harvard Business School Case 586-036, September 1985.
- March 2003
- Teaching Note
Andina Bottling Co. (TN)
By: V.G. Narayanan
Teaching Note for (9-102-040). View Details
- 26 Jun 2015
- News
New Wine, New Bottle
- September 1985 (Revised September 1987)
- Case
H.J. Heinz Co.: Plastic Bottle Ketchup (A)
By: John A. Quelch
The Heinz Ketchup product manager must decide whether or not to launch a new plastic bottle and, if so, what marketing program and support to place behind it. View Details
Quelch, John A. "H.J. Heinz Co.: Plastic Bottle Ketchup (A)." Harvard Business School Case 586-035, September 1985. (Revised September 1987.)
- January 2019
- Case
Philips' Connected Baby Bottle
By: Rajiv Lal, Srikant M. Datar and Caitlin N. Bowler
Keywords: Smart Connected Products
Lal, Rajiv, Srikant M. Datar, and Caitlin N. Bowler. "Philips' Connected Baby Bottle." Harvard Business School Case 519-020, January 2019.
- November 1985
- Case
H.J. Heinz Co.: Plastic Bottle Ketchup (C)
By: John A. Quelch
Quelch, John A. "H.J. Heinz Co.: Plastic Bottle Ketchup (C)." Harvard Business School Case 586-067, November 1985.
- December 1985
- Supplement
H.J. Heinz Co.: Plastic Bottle Ketchup, Video of Commercials
By: John A. Quelch
Quelch, John A. "H.J. Heinz Co.: Plastic Bottle Ketchup, Video of Commercials." Harvard Business School Video Supplement 886-527, December 1985.
- 1994
- Other Unpublished Work
Coca-Cola Bottling Co. of the Southwest: 118 FTC 452
By: Dennis A. Yao
Keywords: Food and Beverage Industry
- June 2011 (Revised August 2012)
- Case
Coca-Cola in 2011: In Search of a New Model
By: David B. Yoffie and Renee Kim
Muhtar Kent, CEO of the Coca-Cola Company, faced a critical decision in 2011 after closing a $12 billion deal to buy its troubled North America bottling operations from its biggest bottler, Coca-Cola Enterprises. The decision was prompted by several changes in the U.S.... View Details
Keywords: Beverage Industry; Strategic Positioning; Mergers And Acquisitions; Competition; Business Model; Vertical Integration; Competitive Strategy; Corporate Strategy; Franchise Ownership; Investment; Food and Beverage Industry; United States
Yoffie, David B., and Renee Kim. "Coca-Cola in 2011: In Search of a New Model." Harvard Business School Case 711-504, June 2011. (Revised August 2012.)
- January 2009
- Case
VOSS Artesian Water from Norway
By: Youngme E. Moon, Gail J. McGovern, Daniela Beyersdorfer and Vincent Marie Dessain
VOSS is a Norwegian bottled water company that produces one of the world's purest drinking waters, sold at an ultra-premium price in a sleek cylindrical glass bottle of minimalist design. In the U.S. (the company's primary market), VOSS's high-end brand presence is... View Details
Keywords: Brands and Branding; Marketing Channels; Marketing Strategy; Product; Luxury; Food and Beverage Industry; Norway; United States
Moon, Youngme E., Gail J. McGovern, Daniela Beyersdorfer, and Vincent Marie Dessain. "VOSS Artesian Water from Norway." Harvard Business School Case 509-040, January 2009.
- July 2022
- Case
FIJI Water: Carbon Negative? (Abridged)
In the midst of increasing press scrutiny of the bottled water industry’s environmentally harmful practices, FIJI Water made a series of sustainability promises. The boldest of these was a pledge to go “carbon negative.” The company said that not only would they offset... View Details
Keywords: Carbon Footprint; Carbon Offsetting; Environmental Accounting; Climate Change; Environmental Sustainability; Pollution; Cross-Cultural and Cross-Border Issues; Misleading and Fraudulent Advertising; Non-Governmental Organizations; Brands and Branding; Food and Beverage Industry; Fiji; United States
Toffel, Michael W., George Serafeim, Francesca Gino, Stephanie Van Sice, and Tom Quinn. "FIJI Water: Carbon Negative? (Abridged)." Harvard Business School Case 623-004, July 2022.
- March 1999 (Revised March 2004)
- Case
Georgian Glass and Mineral Water
Georgian Glass and Mineral Water (GGMW), was created in 1995 by a Georgian entrepreneur and Western investors in Georgia (former Soviet Union) to bottle and market the famous mineral water from the Borjomi valley. At the height of the Soviet Union's power, Borjomi was... View Details
Keywords: Privatization; Emerging Markets; Financing and Loans; Distribution Industry; Food and Beverage Industry
Kuemmerle, Walter, and Chad S Ellis. "Georgian Glass and Mineral Water." Harvard Business School Case 899-081, March 1999. (Revised March 2004.)
- 02 Jul 2016
- News