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- Faculty Publications (7)
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- All HBS Web (20)
- Faculty Publications (7)
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- 01 Dec 2023
- News
Case Study: Staking a Claim
VC-backed startup currently relies on three channels: organic blog and video content like TikTok and Instagram reels; B2B2C partnerships with companies like Go, an on-demand car rental company whose customers need insurance to use their... View Details
- 25 Feb 2020
- News
Case Study: The Credit Bureau
the building manager project on a tablet what your apartment would look like furnished by Mobley. The furniture ultimately becomes a line item added to your monthly bill. That kind of B2B2C play is easily scaled, Ramírez says, but it’s a... View Details
- 12 Jul 2021
- News
Alumni Confront the COVID-19 Crisis
are actively forming B2B2C partnerships to maximize our impact on the lives of older people,” says Oppenheim, who often moderates the group conversations before and after classes to foster camaraderie. She also created the Solo Agers and... View Details