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- December 2013 (Revised January 2015)
- Case
Barbara Krakow Gallery
By: Jose Alvarez and Nyssa Liebermann
The Barbara Krakow Gallery is a successful contemporary art gallery located in Boston. It utilizes a very rare "no haggle pricing" strategy and extended sales cycle when selling pieces to collectors. Though it remains profitable and very respected, the size and scope... View Details
Keywords: Barbara Krakow Gallery; Art Gallery; Art Market; Art World; Artist; Auction House; Primary Art Market; Secondary Art Market; Exhibition; Contemporary Art; Art Collector; Art Dealer; Art Fair; No Haggle Pricing; Extended Sales Cycle; Christie's; Sotheby's; Online Art Seller; Barbara Krakow; Andrew Witkin; Catalogue Raisonne; Arts; Small Business; Business Model; Transition; Customer Relationship Management; Fine Arts Industry; Boston
Alvarez, Jose, and Nyssa Liebermann. "Barbara Krakow Gallery." Harvard Business School Case 514-033, December 2013. (Revised January 2015.)
- January 2021
- Supplement
Barbara Krakow Gallery (B): Art and the Pandemic
By: José B. Alvarez and David Lane
Updates (A) case by describing the early impact of the COVID-19 pandemic on the art market, the renaming of the gallery as the Krakow Witkin Gallery, and the response of its partners and staff to the pandemic. View Details
Keywords: Art Market; COVID-19; Arts; Business Model; Change Management; Trends; Communication; Customer Focus and Relationships; Human Resources; Marketing; Distribution Channels; Outcome or Result; Health Pandemics; Fine Arts Industry
Alvarez, José B., and David Lane. "Barbara Krakow Gallery (B): Art and the Pandemic." Harvard Business School Supplement 521-031, January 2021.
- September 2014 (Revised December 2014)
- Case
The Ullens Center for Contemporary Art
By: Mukti Khaire and Nancy Hua Dai
Since its opening in Beijing in November 2007 as the first non-profit art center in China, UCCA had been operating with the mission to "promote the continued development of the Chinese art scene, foster international exchange, and showcase the latest in art and culture... View Details
Keywords: Art World; Art Gallery; Art Market; Arts; Nonprofit Organizations; Entrepreneurship; China
Khaire, Mukti, and Nancy Hua Dai. "The Ullens Center for Contemporary Art." Harvard Business School Case 815-022, September 2014. (Revised December 2014.)
- Web
Gallery - The Art of American Advertising
Education Alumni Baker Library Historical Collections Visual Resources More Exhibits Exhibition Gallery Research Links Site Credits The Art of American Advertising 1865 - 1910 National Markets Advertising... View Details
- Fall 2020
- Article
Christo and Jeanne‐Claude: The Negotiation of Art and Vice Versa
Over the past two decades the Program on Negotiation at Harvard Law School (PON) has named thirteen people as Great Negotiators. The project, directed by my colleague Jim Sebenius, has given us the opportunity to commend our honorees’ outstanding work and to learn from... View Details
Wheeler, Michael A. "Christo and Jeanne‐Claude: The Negotiation of Art and Vice Versa." Negotiation Journal 36, no. 4 (Fall 2020): 471–487.
- March 2020 (Revised October 2020)
- Case
Jeffrey Deitch: Art Entrepreneur
By: Henry McGee, Rohit Deshpandé and Sarah Gulick
Jeffrey Deitch is an influential gallery owner and art entrepreneur. An HBS alumnus generally credited with developing the field of bank art advisory and financing services, Deitch has had a storied career in both the commercial and non-profit art world. Wrestling with... View Details
Keywords: Cultural Entrepreneurship; Arts; Personal Development and Career; Fine Arts Industry; New York (city, NY); Los Angeles
McGee, Henry, Rohit Deshpandé, and Sarah Gulick. "Jeffrey Deitch: Art Entrepreneur." Harvard Business School Case 320-042, March 2020. (Revised October 2020.)
- October 2011 (Revised September 2014)
- Case
Paddle8: Painting a New Picture of the Art Market
By: Mukti Khaire
The Paddle8 case is a short case that presents the idea for a new business in the global art market and asks students to evaluate whether it will work, given the structure and unique workings of the art market. Paddle8 is a New York-based startup that partners with... View Details
Keywords: Arts; Business Plan; Business Startups; Corporate Entrepreneurship; Internet and the Web; Trade; Fine Arts Industry; New York (city, NY)
Khaire, Mukti. "Paddle8: Painting a New Picture of the Art Market." Harvard Business School Case 812-047, October 2011. (Revised September 2014.)
- 01 Sep 2005
- News
New Art
in 1995, Schwartz inaugurated an annual gallery trip to New York to purchase contemporary art for HBS — an ongoing tradition that continues to change the look and feel of community space where students,... View Details
- 01 Mar 2025
- News
Work of Art
Jason Price (MBA 2003) in the main gallery space at NXTHVN, the art community he cofounded in New Haven’s Dixwell neighborhood Trying to capture the scope of what’s going on at NXTHVN, the nonprofit View Details
- 20 Jun 2019
- News
Reframing Modern Art
Hunter College. After realizing how much she enjoyed sharing her love of art with others, she began to earn credits toward a master's degree, giving gallery talks and lectures along the way, even as she... View Details
- Web
The Art of "Posting" - The Art of American Advertising
Education Alumni Baker Library Historical Collections Visual Resources More Exhibits Exhibition Gallery Research Links Site Credits The Art of American Advertising: The Art of... View Details
- 30 Aug 2018
- News
Sharing a Passion for Art
advantage of opportunities to pursue a lifelong passion for collecting modern and contemporary art—and not just paintings, drawings, and photographs. Among the several thousand pieces of art van Caldenborgh has collected over the years... View Details
- 01 Sep 2005
- News
Art purchased on this year's trip
Harbor Steps" by Michael Alpert, Courtesy Gracie Mansion Gallery "Milford Walkway" by Michael Alpert, Courtesy Gracie Mansion Gallery "Interior 7" by Sarah Davis, Courtesy Michael Steinberg Fine View Details
- 10 Jan 2013
- News
From Wall Street to Visual Art
Bussel: Using her business savvy to manage large-scale art installations. View Bussel's online gallery Three heads—simple, generic profiles—stand 30 feet high and span 100 feet across the outer wall of the... View Details
- 12 May 2016
- News
Drawing Connections Between Business and Art
Tetsuji Shibayama (MBA 1990) is helping Japanese businesses understand the importance of art to their corporate cultures and their bottom lines, while also introducing art students to the principles and... View Details
- 28 Mar 2016
- News
Drawing Connections Between Business and Art
Holdings plans and manages corporate art collections and art support programs in his native Japan. The best known of these is the Mitsubishi Corporation Art Gate Program, which... View Details
Keywords: Constantine von Hoffman
- 2024
- Working Paper
“If You’re Not There… You’re Not There”: How Art Market Platforms Induce Status Anxiety to Coerce Participation
By: James Riley and Ezra Zuckerman Sivan
This paper, an 18-month ethnographic investigation of international art fairs (IAFs), shows how market platforms can have a coercive effect, inducing sellers (i.e., art galleries) to participate despite ambivalence over their value and anxiety over the process by which... View Details
- Web
The Art of American Advertising: 1865 - 1910
Education Alumni Baker Library Historical Collections Visual Resources More Exhibits Exhibition Gallery Research Links Site Credits The Art of American Advertising 1865 - 1910 National Markets Advertising... View Details
- Web
Bibliography - The Art of American Advertising
Education Alumni Baker Library Historical Collections Visual Resources More Exhibits Exhibition Gallery Research Links Site Credits The Art of American Advertising 1865 - 1910 Research Links Bibliography... View Details
- 10 May 2019
- News
Bringing Art to the People It Depicts
and his wife, Grammy Award-winner Alicia Keys, have acquired the largest private collection of Parks’ works. They’ve loaned 80 pieces to the Ethelbert Cooper Gallery at the Hutchins Center for African and African American Art, where... View Details