Publications

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March 2002
Background Note

Understanding Securities Markets in the United States and Japan

Provides a basic understanding of how securities markets work. View Details

Keywords: Financial Markets; Financial Services Industry; Japan; United States

2002
Casebook

Creating Business Advantage in the Information Age

By: Lynda M. Applegate, Robert D. Austin and F. Warren McFarlan

Keywords: Competitive Advantage; Information Industry

Find at Harvard

2002
Manual

Instructor's Manual to accompany Creating Business Advantage in the Information Age

By: Lynda M. Applegate, Robert D. Austin and F. Warren McFarlan

Keywords: Competitive Advantage; Information

January 2002
Case

Metromove.com Business Plan

By: Lynda M. Applegate and Sheila Marcelo

Enables analysis of a business plan in a volatile market. Also enables analysis of the decisions entrepreneurs must make as they start a new business, develop the concept, choose partners, and find funding. View Details

Keywords: Business Plan; Decisions; Entrepreneurship; Venture Capital; Business or Company Management; Partners and Partnerships

January 2002
Teaching Note

American Express Interactive TN

Teaching Note for (9-802-022). View Details

Keywords: Transportation Industry; Financial Services Industry

January 2002 (Revised February 2002)
Case

Valuing the AOL Time Warner Merger

By: Lynda M. Applegate, Rena Miller and John N Rei

On January 11, 2000, AOL and Time Warner announced their intention to merge, creating what AOL CEO Stephen Case and Time Warner CEO Gerald Levin called the 21st century's first fully integrated communications, media, and entertainment company. This case, prepared from... View Details

Keywords: Mergers and Acquisitions; Management Analysis, Tools, and Techniques; Valuation; Situation or Environment; Media and Broadcasting Industry; Entertainment and Recreation Industry

December 2001
Case

Sarah Vickers-Willis: Career Decisions (A)

By: Myra M. Hart, Lynda M. Applegate, Sarah Harden and Susan Saltrick

Sarah Vickers-Willis, HBS MBA 1999, faces a critical career decision: Does she redirect the Internet start-up she helped found or join in shaping a for-profit firm with a social mission? Sarah, a young Australian business executive, has always strived to "find space"... View Details

Keywords: Decisions; Leadership; Internet and the Web; Social Entrepreneurship; Personal Development and Career; Gender; Business Startups

December 2001
Case

Sarah Vickers-Willis: Career Decisions (B)

By: Myra M. Hart, Lynda M. Applegate, Sarah Harden and Susan Saltrick

Supplements the (A) case. View Details

Keywords: Decisions; Leadership; Internet and the Web; Social Entrepreneurship; Personal Development and Career; Gender; Business Startups

December 2001 (Revised December 2002)
Teaching Note

QuickenInsurance: The Race to Click and Close (A) and (B) (TN)

Teaching Note for (9-800-295) and (9-803-071). View Details

Keywords: Information Technology Industry; Arizona

2001
Other Teaching and Training Material

Building E-Business

Keywords: Internet and the Web; Strategy; Business Ventures; Business Growth and Maturation

2001
Other Teaching and Training Material

Building E-Businesses Instructor's Guide TN: Harvard Business School

Keywords: Internet and the Web; Strategy; Business Ventures; Business Growth and Maturation

2001
Chapter

Building Information Age Businesses for the 21st Century

By: L. M. Applegate

Keywords: Organizational Design; Organizational Structure; Business Startups

October 2001 (Revised February 2002)
Case

Nasdaq Japan: E-Merging Markets

By: Lynda M. Applegate and Kristin M. Kohler

Describes the design and launch of Nasdaq Japan. Addresses issues concerning the design of electronic markets, the impact of information technology on market structures and relationships, the launch of new ventures by established firms, and the cultural issues that... View Details

Keywords: Entrepreneurship; Financial Markets; Technological Innovation; Management; Industry Structures; Competitive Strategy; Information Technology; Internet and the Web; Financial Services Industry; Information Technology Industry; Japan

2014
Other Teaching and Training Material

Entrepreneurship Reading: Developing Business Plans and Pitching Opportunities

By: Lynda M. Applegate and Carole Carlson

July 2001 (Revised October 2004)
Case

PSA: The World's Port of Call

By: Lynda M. Applegate, Nancy Bartlett, Dolly Chang-Leow and Neo Boon Siong

Details the evolution of an e-business strategy and capabilities over a 16-year period. What began in 1984 as an effort to automate the port of Singapore to achieve productivity savings, by 2000 had evolved into a global e-business called Portnet.com. Closes as senior... View Details

Keywords: Entrepreneurship; Growth and Development Strategy; Business Strategy; Technological Innovation; Internet and the Web; Business or Company Management; Shipping Industry; Information Technology Industry