Publications

November 2002 (Revised May 2003)
Supplement

Charles Schwab in 2002: Spreadsheet Exercise

By: Lynda M. Applegate, Jamie Ladge and Shuchi Grover

Supplements Charles Schwab in 2002. View Details

Keywords: Financial Services Industry

November 2002 (Revised February 2003)
Supplement

QuickenInsurance: The Race to Click and Close (B)

By: Lynda M. Applegate

Details events during 2000 to 2002. View Details

Keywords: Information Technology Industry; Arizona

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November 2002 (Revised May 2007)
Case

Charles Schwab in 2002

By: Lynda M. Applegate, F. Warren McFarlan and Jamie Ladge

Details the evolution of the Charles Schwab business model, from its founding in 1975 to October 2002. The protagonist, David Pottruck, is faced with re-inventing the firm as a full-service brokerage at a time of tremendous industry instability as the industry reels... View Details

Keywords: Entrepreneurship; Business Strategy; Competitive Strategy; Business Model; Business or Company Management; Economic Slowdown and Stagnation; Financial Services Industry

November 2002
Supplement

Charles Schwab in 2002

By: Lynda M. Applegate and Jamie Ladge

2002
Book

Corporate Information Strategy and Management: The Challenge of Doing Business in a Network Economy

By: Lynda M. Applegate, Robert D. Austin and F. Warren McFarlan

Keywords: Information; Strategy; Management; Problems and Challenges; Economy; Technology

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October 2002 (Revised February 2003)
Case

Administrative Data Project (A)

By: Lynda M. Applegate and Donald E. Heller

Encourages analysis of the implementation of a large technical infrastructure and process transformation project within a university setting. Enables an instructor to teach change management, leadership, and technical project management skills. View Details

Keywords: Teaching; Change Management; Management Practices and Processes; Transformation; Learning; Competency and Skills; Leadership Development; Non-Governmental Organizations; Education Industry

October 2002 (Revised February 2003)
Case

Administrative Data Project (B)

By: Lynda M. Applegate and Donald E. Heller

Supplements the (A) case. View Details

Keywords: Education Industry

October 2002 (Revised February 2003)
Case

Administrative Data Project (C)

By: Lynda M. Applegate and Donald E. Heller

Supplements the (A) case. View Details

Keywords: Education Industry

October 2002 (Revised February 2003)
Case

Joe Smith's Closing Analysis (A)

By: Lynda M. Applegate and Rakesh Khurana

Highlights giving and receiving feedback in an MBA classroom setting. View Details

Keywords: Design; System; Performance Evaluation

October 2002 (Revised February 2003)
Case

Joe Smith's Closing Analysis (B)

By: Lynda M. Applegate and Rakesh Khurana

Supplements the (A) case. View Details

October 2002 (Revised February 2003)
Case

Joe Smith's Closing Analysis (C)

By: Lynda M. Applegate and Rakesh Khurana

Supplements the (A) case. View Details

September 2002
Teaching Note

Joe Smith's Closing Analysis (A,B,&C) (TN)

By: Rakesh Khurana and Lynda M. Applegate

Teaching Note for (9-803-046), (9-803-047), and (9-803-048). View Details