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Publications
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(120,179)
- Faculty Publications (92)
- April 2005 (Revised April 2005)
- Background Note
Corporate Strategies in Media and Entertainment Businesses
By: Bharat N. Anand
In recent years, many debates in corporate strategy have centered around information goods markets, and the media and entertainment sector in particular. Vertical integration is the norm in many parts of the media sector, despite conventional wisdom that it offers no... View Details
Keywords: Corporate Strategy
- April 2005 (Revised April 2005)
- Background Note
Corporate Strategy: Course Introduction
By: Bharat N. Anand
Describes the objectives of the Corporate Strategy course; the conceptual framework used in the course; some central principles of corporate strategy that emerge from this framework; and the modular structure of the course, together with the topics each module covers. View Details
- April 2005 (Revised April 2005)
- Background Note
Strategies of Related Diversification
By: Bharat N. Anand
Which businesses should a firm expand into? This question of corporate scope is central to corporate strategy. Flawed scope decisions can have severe consequences, and the trauma experienced by many companies as a result of mistaken decisions to expand scope is often... View Details
- April 2005
- Background Note
Strategies of Unrelated Diversification
By: Bharat N. Anand and Samhita Patwardhan Jayanti
Conglomerates lie at the heart of debates in corporate strategy. They include, perhaps, the best known companies in history--Beatrice Corp., General Electric, ITT, Siemens, and ABB--and at various times over the last few decades have been both admired and vilified as a... View Details
- March 2005 (Revised November 2005)
- Teaching Note
Bertelsmann AG (TN)
By: Bharat N. Anand
Teaching Note to (9-703-405). View Details
Keywords: Media and Broadcasting Industry
- March 2005
- Teaching Note
Fox Bids for the NFL: 1993 & Fox and the NFL: 1998 (TN)
By: Bharat N. Anand
Teaching Note to (9-704-444) and (9-704-443). View Details
Keywords: Media and Broadcasting Industry
- March 2005
- Teaching Note
Must Zee TV (TN)
By: Bharat N. Anand
Teaching Note to (9-700-122). View Details
- December 2004
- Article
How Market Smarts Can Protect Property Rights
By: Bharat N. Anand and Alexander Galetovic
- October 2004 (Revised April 2005)
- Teaching Note
News Corporation (TN)
By: Bharat N. Anand
Teaching Note to (9-702-425). Includes color exhibits. View Details
Keywords: Journalism and News Industry
- September 2004 (Revised April 2005)
- Teaching Note
International Management Group (IMG) TN
By: Bharat N. Anand
Teaching Note to (9-702-409). View Details
- May 2004
- Article
Brands as Beacons: A New Source of Loyalty to Multiproduct Firms
By: Bharat Anand and Ron Shachar
- 2004
- Chapter
Strategies That Work When Property Rights Don't
By: Bharat Anand and Alexander Galetovic
- March 2004 (Revised March 2005)
- Case
Oscar de la Renta
By: Bharat N. Anand, Elizabeth Lea Carpenter and Samhita Patwardhan Jayanti
Over three decades, Oscar de la Renta (ODLR) had established itself as one of the premier luxury brands in America. Its mainstay business had always been producing and marketing high-priced, couture/ready-to-wear luxury goods. Now, in September 2003, it faced a series... View Details
- February 2004 (Revised April 2007)
- Case
Random House
By: Bharat N. Anand, Kyle F. Barnett and Elizabeth Lea Carpenter
On June 12, 2003, the proposed merger of Random House and Time Warner Book Group was called off by the CEO of Random House's parent company, Bertelsmann. The announcement was welcomed by several critics who had questioned the logic of further consolidation in the book... View Details
- December 2003
- Teaching Note
Capital One Financial Corporation (TN)
By: Bharat N. Anand and Michael G. Rukstad
Teaching Note to (9-700-124). View Details
- December 2003 (Revised April 2005)
- Course Overview Note
Corporate Strategy: Course Note for Instructors
By: Bharat N. Anand
Introduces students to the concerns that impact a firm's choice of strategy, scope, and organization and assists in three central tasks that comprise the typical decision problem: diagnosing the sources of corporate advantage, evaluating the limits to such advantage,... View Details
Keywords: Corporate Strategy
- December 2003 (Revised July 2005)
- Module Note
Making Sense of Media Conglomerates
By: Bharat N. Anand
The media and entertainment sector has been characterized by the persistence of conglomeration over long periods of time, on the one hand, and several recent visible failures, on the other. Examines these phenomena in an attempt to make sense of each. View Details
- December 2003
- Case
Fox and the NFL-1998
By: Bharat N. Anand and Catherine M. Conneely
In early 1998, a few major content deals threatened to shape the competitive battle between the television networks for the next several years. These were the bidding for the National Football League (NFL) games, the announcement by Jerry Seinfeld (star of the show... View Details