Show Results For
- All HBS Web
(31,513)
- Faculty Publications (8,683)
Show Results For
- All HBS Web
(31,513)
- Faculty Publications (8,683)
IT
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- Research Summary
Compensatory Transfers in Collective Decision Making
- Research Summary
Competing business models
- Research Summary
Competitive Arousal
- Research Summary
Conceptualizing and measuring environmental sustainability
- Research Summary
Consumer Decision Making and Behavioral Research
John Gourville’s research focuses on consumer behavior, especially in the areas of pricing and consumer decision making. In the area of pricing, for instance, he has looked at the role of time on how consumers interpret and react to product costs and prices.... View Details
- Research Summary
Corporate Control and Valuation
- Research Summary
Corporate Reputation
- Research Summary
Corporate Social Entrepreneurship
- Research Summary
Corruption
World Bank estimates indicate that as much as $1 trillion is paid in bribes throughout the world in a given year. Corruption has been shown to slow economic development. My research focuses on how corruption affects multinational companies. It discusses differences... View Details
- Research Summary
Creating and Consuming Brand Meaning
- Teaching Interest
Creating Value in Business and Government
This full-credit course is open only to students in the HBS-HKS Joint Degree Program, and is a required course for all joint degree students in the fall semester of their third year. Its purpose is to integrate on the one hand, the perspectives and analytic tools... View Details
- Research Summary
Crisis Management
- Research Summary
Current Research
Professor John is a behavioral scientist who uses both laboratory and field experiments to investigate questions that are at the intersection of marketing, organizational behavior, and public policy.
Professor John’s work has been published in leading... View Details
- Research Summary
Customer-Centricity as a Vehicle for Organic Growth
- Research Summary
David and Goliath: Entering the Global Arena
- Teaching Interest
Decision Making Under Uncertainty
Many of the decisions we face are made complicated by having uncertain consequences: how should I set my inventory when I don’t know what demand will be, should I refinance my mortgage when rates might go lower, how big a bet shall I make in a new business, and so... View Details
- Teaching Interest
Demystifying the Family Enterprise
This course is primarily designed for students who are pursuing a career in family run businesses, family owned businesses, investment roles in family offices, or students that might invest in or wholly purchase a family owned business through a private equity firm,... View Details
- Research Summary
Denial: Why Business Leaders Fail to Look Facts in the Face
- Research Summary
Design Driven Innovation
Firms, managers and scholars have often balanced between two approaches to innovation: user centered (where incremental innovation is pulled by the market) and technology push (where innovation comes from breakthrough development in technologies). However there is a... View Details
- Teaching Interest
DESIGN THEORY AND PRACTICE ES285
Any organization, business or venture grounds its value on how “meaningful” are its products (functionally, symbolically and emotionally). Design Theory and Practice (DTP) empowers students to create products that are meaningful, to people who use them and to... View Details