Publications
Publications
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(1,985)
- Faculty Publications (675)
- March 1989
- Background Note
Industry Note: In-Car Entertainment
By: F. Warren McFarlan and H. Jeff Smith
Keywords: Media
- March 1989
- Case
Philips In-Car Entertainment (A)
By: F. Warren McFarlan and H. Jeff Smith
- March 1989
- Teaching Note
Philips In-Car Entertainment (A), (B), & (C), and Industry Note: In-Car Entertainment, Teaching Note
By: F. Warren McFarlan and H. Jeff Smith
- August 1988 (Revised November 1989)
- Case
Reebok International Ltd.
By: John A. Quelch
Reebok executives are reviewing the company's advertising and promotion programs for the second half of 1988. These include sponsorship of the 1988 Summer Olympics and a rock concert tour organized by Amnesty International. In addition, Reebok is launching a new... View Details
- June 1987 (Revised January 1994)
- Teaching Note
Suzanne de Passe at Motown Productions (A), (A1), and (B), Teaching Note
By: Linda A. Hill
Teaching Note for (9-487-042), (9-497-015), and (9-494-014). View Details
Keywords: Entertainment and Recreation Industry
- November 1986 (Revised October 1995)
- Case
Suzanne de Passe at Motown Productions (A)
By: Linda A. Hill
Illustrates: 1) the impact of a manager's leadership style on corporate culture, direction, and performance; 2) the concept of fit between leadership style and the requirements of situations in which managers find themselves; and 3) the need for managers to adapt their... View Details
- June 1986 (Revised May 1989)
- Case
Good Time Toy Co.
By: Thomas R. Piper
Keywords: Entertainment and Recreation Industry
- May 1986
- Case
Sunshine Toy Co., Software Case
By: Thomas R. Piper
Keywords: Entertainment and Recreation Industry
- April 1986
- Supplement
Lyric Dinner Theatre: Deborah Denenberg, General Manager, Video
Presents Deborah Denenberg, general manager, answering questions about her successful turnaround of an ailing dinner theatre. View Details
- February 1985
- Teaching Note
Duncan Field (A), Teaching Note
By: Howard H. Stevenson and Michael J. Roberts
Teaching Note for (9-382-137). View Details
- October 1984 (Revised January 1986)
- Background Note
World Television Industry in 1979
- September 1984 (Revised January 1986)
- Case
Fort Lauderdale Resort and Beach Club
- November 1983
- Case
Cablevision of Boston
- November 1983
- Article
Subjective Probability and the Theory of Games: Some Further Comment
By: A. E. Roth and F. Schoumaker