Publications

March 2025
Case

Mobvoi's Path Through Market Challenges and Business Reinvention

By: Paul A. Gompers and Shu Lin

Founded in 2012, Mobvoi evolved through multiple transformations—from AI-driven voice technology to smart wearables and later AI-generated content. Backed by major investors, the company navigated shifts in strategy while facing two failed IPO attempts. As market... View Details

Keywords: Business Startups; Entrepreneurship; AI and Machine Learning; Transformation; Initial Public Offering; Business Strategy; Technology Industry; China

March 2025 (Revised June 2025)
Case

Designing the Future of Work: Atlassian's Distributed Work Practices

By: Ashley Whillans and Gabriel Rondón Ichikawa

In early 2020, the software company Atlassian made a bold commitment: employees could work from anywhere—forever. While many tech peers reversed course on remote work, Atlassian worked to optimize their fully distributed model across 13 countries. This case follows... View Details

Keywords: Transformation; Working Conditions; Management Practices and Processes; Product Development; Organizational Culture; Business Strategy; Employees; Technology Industry

March 27, 2025
Article

How One Company Used AI to Broaden Its Customer Base

By: Sunil Gupta and Frank V. Cespedes

The software company SAP successfully leveraged AI tools to begin selling to the small and medium enterprises (SMEs) market, which had previously been uneconomical for its in-person sales approach. By mapping the customer journey and deploying over 40 AI tools, SAP... View Details

Keywords: AI and Machine Learning; Sales; Business Strategy; Market Entry and Exit

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March 2025
Case

Resilience Lab

By: Elisabeth Paulson and Tom Quinn

March 2025
Case

Calyx Global: Rating Carbon Credits

By: Michael W. Toffel and Adam Chen

This case describes how rating agencies and other organizations are seeking to improve the quality of carbon credits sold in the voluntary carbon market to organizations seeking to use them to supplement their internal decarbonization efforts to meet their net zero... View Details

Keywords: Service Design; Certification; Auditing; Auditor Reputation; Carbon Credits; Carbon; Rating Agency Disagreement; Ratings; Climate Change; Business Model; Environmental Sustainability; Corporate Social Responsibility and Impact; Conflict of Interests; Reputation; Business Strategy

March 2025
Case

Helium Mobile

By: Shikhar Ghosh, Jorge Tamayo and Mahesh Ramakrishnan

March 2025
Case

Managing Religion in the Workplace: Abercrombie & Fitch and The United States Postal Service

By: Derek C. M. van Bever, Nien-he Hsieh and Matthew Souba

March 2025 (Revised May 2025)
Case

NEAR Protocol: Self-Sovereignty in the Age of AI

By: Shikhar Ghosh, Liang Wu and Mahesh Ramakrishnan

March 2025
Case

Niramai: An AI Solution to Save Lives

By: Rembrand Koning, Maria P. Roche and Kairavi Dey

Founded in 2017, Niramai developed Thermalytix, a breast cancer screening tool. Thermalytix used a high-resolution thermal sensing device and machine learning algorithms to analyze thermal images and detect tumors. Its patented solution leveraged big data analytics,... View Details

Keywords: Entrepreneurship; AI and Machine Learning; Technology Adoption; Health Care and Treatment; Innovation and Management; Entrepreneurial Finance; Business Strategy; Science-Based Business; Technology Industry; Health Industry; Asia; India; South Asia

March 2025
Case

Sarojini Naidu: Courage of the Nightingale

By: Ranjay Gulati, Malini Sen and Anjali Raina

Indian poet and freedom fighter and mother of four, Sarojini (Chattopadhyay) Naidu, could not hold back. As the protestors marched ahead without retaliating against the police’s blows, she stepped forward to join them. A British officer approached Naidu and touched her... View Details

Keywords: Gender; Leadership; Personal Development and Career; Motivation and Incentives; Power and Influence; Government and Politics; India; Asia

March 2025
Case

adidas (A): Defining a Strategy for Reebok

By: Ramon Casadesus-Masanell, Claudio Feser and Karolin Frankenberger

March 2025
Supplement

adidas (B): Defining a Strategy for Reebok

By: Ramon Casadesus-Masanell, Claudio Feser and Karolin Frankenberger

Supplement to HBS Case No. 425-422. View Details

25 Mar 2025
Other Presentation

Louis E. Caldera on the Panama Canal and DEI Under Trump's Administration

By: Louis Caldera and June Carolyn Erlick

Louis E. Caldera, a Senior Lecturer at Harvard Business School, chaired the Panama Canal Commission the year the Canal was returned to Panama, 1999. He was also the first (and only) Latino to serve as Secretary of the Army. He talks on issues ranging from President... View Details

Keywords: Government Administration; History; National Security; Diversity; Panama; United States

March 2025
Teaching Note

Barton Malow: Building from the Top-Down

By: Hise O. Gibson

Teaching Note for HBS Case No. 623-060. View Details

March 2025
Teaching Note

Gavi and the 'Next' Pandemic

By: Tarun Khanna and Samir Junnarkar

Teaching Note for HBS Case No. 725-351. View Details

Keywords: Pharmaceutical Industry; Africa

2025
Working Paper

Private Equity and Workers: Modeling and Measuring Monopsony, Implicit Contracts, and Efficient Reallocation

By: Kyle Herkenhoff, Josh Lerner, Gordon M. Phillips, Francisca Rebelo and Benjamin Sampson

We measure the real effects of private equity buyouts on worker outcomes by building a new database that links transactions to matched employer-employee data in the United States. To guide our empirical analysis, we derive testable implications from three theories in... View Details

Keywords: Monopsony; Market Power; Productivity; Private Equity; Employment; Wages; Employees