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  • April 2025
  • Case
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Radical Transformation at Bayer: Dynamic Shared Ownership

By: Boris Groysberg and Gamze Yucaoglu
  • Format:Print
  • | Language:English
  • | Pages:35
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Abstract

In 2023, Bill Anderson became CEO of Bayer AG, a 160-year-old life sciences giant looking to strengthen its pharma pipeline, manage debt, and cut through bureaucracy. His bold response: Dynamic Shared Ownership (DSO), a radical model replacing traditional hierarchies with self-organizing teams. By 2025, Bayer was on track to cut €2 billion in costs, but questions remained—could fewer bosses truly drive innovation, or was this an unsustainable gamble? As Amazon, Citibank, and Dell explored similar shifts, Bayer found itself at the center of a corporate management revolution. Would DSO redefine leadership, or prove a cautionary tale?

Keywords

Human Resources; Business Strategy; Alignment; Innovation and Management; Organizational Structure; Agriculture and Agribusiness Industry; Pharmaceutical Industry

Citation

Groysberg, Boris, and Gamze Yucaoglu. "Radical Transformation at Bayer: Dynamic Shared Ownership." Harvard Business School Case 425-061, April 2025.
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About The Author

Boris Groysberg

Organizational Behavior
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  • Mother’s Home: Eradicating Social Orphancy in Kazakhstan By: Boris Groysberg and Annelena Lobb
  • Skills-First Talent Management: Artificial Intelligence By: Boris Groysberg, James Barnett and Izzy Yeoh
  • IQanat: Empowering Rural Youth in Kazakhstan By: Boris Groysberg and Maxim Pike Harrell
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