personal branding - Publications - Faculty & Research

Profile

Nathalie du Preez

what my key strengths were and what I enjoyed. I was afraid to take risks and explore opportunities outside of finance. HBS made me realize that I should pick a career that focuses on my personal strengths and that I shouldn't be afraid... View Details

Keywords: Consumer Products

Profile

Omowale Casselle

expectations of our consumers, retailers, and brand partners." "In addition to managing our product lines, I also lead our operations team, which means that I make sure that each retail partner (Walmart, Walgreens, Kroger, and... View Details

Keywords: Technology; Consumer Products

Profile

Fereshteh Zeineddin

Why was earning your MBA here important to you? I was at a point in my career when I wanted to transition into brand management. I knew that to become a great brand manager, I needed to gain a better... View Details

Keywords: Retail

Profile

Jeremy Andrus

now is managing growth and our increasing organizational complexity. Last year was very active: we opened an office in Zurich and secured European distribution rights for our products, set up a joint venture with a partner in Mexico to build our View Details

Keywords: Entrepreneurship; Consumer Products; Entertainment / Media

Profile

Minal Mehta

BollyX classes, I meet incredibly talented fitness instructors, dancers, and entrepreneurs who are making a real difference in people's lives by encouraging and embodying healthy living themselves. "The most challenging part is building a fitness View Details

Keywords: Entrepreneurship; Services

Profile

Aline Camargo

the career paths that I was considering doing. How has HBS prepared you for your summer internship & your long term career? As I plan to develop my career in Brand Management and Marketing Strategy, I know that I will constantly... View Details

Keywords: Consumer Products; Retail; Entertainment / Media

Profile

Lisa Cousins

achieve. I entered HBS open to a variety of paths, and when I attended the introductory meeting for the Hospitality & Travel Industry Club, it became clear to me right away that the hotel industry was where I was meant to be - I was passionate about the View Details

Keywords: Services; Entertainment / Media

Profile

Anddria Clack

backgrounds and industries, given my last five years spent in the throes of the US financial services industry. I knew that I would be making a significant pivot in my career after business school, and I wanted to develop the personal... View Details

Keywords: Technology; Investment Management / Hedge Fund; Other Financial Services

Publications