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All HBS Web
(4,367)
- People (13)
- News (878)
- Research (2,445)
- Events (10)
- Multimedia (6)
- Faculty Publications (1,399)
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- November 2015 (Revised February 2016)
- Case
Allianz Turkey: Focus on the Customer (A)
By: W. Earl Sasser and Gamze Yucaoglu
At the age of 39, Solmaz Altın took over the helm at Allianz Turkey. Solmaz quickly realized that, although the insurance market was thinly penetrated in Turkey, the company was operating in a very competitive environment with pressure on prices and, hence, cost...
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Keywords:
Service Excellence;
Customer Experience;
Customer Service;
Emerging Market;
Customer Focus;
Net Promoter Score;
Customer Relationship Management;
Competition;
Leading Change;
Service Operations;
Emerging Markets;
Customer Satisfaction;
Insurance Industry;
Turkey
Sasser, W. Earl, and Gamze Yucaoglu. "Allianz Turkey: Focus on the Customer (A)." Harvard Business School Case 316-093, November 2015. (Revised February 2016.)
- November 2015 (Revised February 2016)
- Supplement
Allianz Turkey: Focus on the Customer (B)
By: W. Earl Sasser and Gamze Yucaoglu
At the age of 39, Solmaz Altın took over the helm at Allianz Turkey. Solmaz quickly realized that, although the insurance market was thinly penetrated in Turkey, the company was operating in a very competitive environment with pressure on prices and, hence, cost...
View Details
Keywords:
Service Excellence;
Customer Experience;
Customer Service;
Emerging Market;
Customer Focus;
Net Promoter Score;
Customer Relationship Management;
Competition;
Leading Change;
Service Operations;
Emerging Markets;
Customer Satisfaction;
Insurance Industry;
Turkey
Sasser, W. Earl, and Gamze Yucaoglu. "Allianz Turkey: Focus on the Customer (B)." Harvard Business School Supplement 316-094, November 2015. (Revised February 2016.)
- April 1999 (Revised August 2000)
- Case
Compaq Computer: Focus Groups
By: David E. Bell and Ann Leamon
Gives the final report, both results and methodology, of the focus group on Compaq Computer's new consumer notebook. Describes the groups, selection method, and methodology in detail. Should Compaq base its product design on the opinions of 64 people? Must be used with...
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Keywords:
Selection and Staffing;
Management Analysis, Tools, and Techniques;
Product Design;
Outcome or Result;
Corporate Strategy;
Computer Industry
Bell, David E., and Ann Leamon. "Compaq Computer: Focus Groups." Harvard Business School Case 599-092, April 1999. (Revised August 2000.)
- February 2008
- Article
Does Focus Improve Operational Performance? Lessons from the Management of Clinical Trials
By: Robert S. Huckman and Darren Zinner
Huckman, Robert S., and Darren Zinner. "Does Focus Improve Operational Performance? Lessons from the Management of Clinical Trials." Strategic Management Journal 29, no. 2 (February 2008): 173–193.
- 2005
- Working Paper
Does Focus Improve Operational Performance? Lessons from the Management of Clinical Trials
By: Robert S. Huckman and Darren E. Zinner
Huckman, Robert S., and Darren E. Zinner. "Does Focus Improve Operational Performance? Lessons from the Management of Clinical Trials." Harvard Business School Working Paper, No. 05-073, May 2005.
- February 7, 2023
- Editorial
Business Schools are Ignoring Students’ Changing Aspirations: They Must Focus on Management as a Calling
By: Andrew J. Hoffman
Many management students today are concerned about the mounting threats of climate change, income inequality, health care, and more. They increasingly see business as a place to make a difference in the world. Andrew Hoffman writes that business schools are slow to...
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Hoffman, Andrew J. "Business Schools are Ignoring Students’ Changing Aspirations: They Must Focus on Management as a Calling." LSE Business Review (February 7, 2023).
- November 2002 (Revised April 2003)
- Case
Charoen Pokphand Group: A Renewed Focus
By: Ray A. Goldberg and Cate Reavis
As one of Asia's biggest agriindustrial conglomerates, Charoen Pokphand, although solidly positioned in Thailand, was facing an increasingly competitive and complex business environment in China, where it made 30% of revenues. A change in management of the family-owned...
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Keywords:
Change Management;
Agribusiness;
Business Conglomerates;
Family Business;
Competition;
Restructuring;
Partners and Partnerships;
Agriculture and Agribusiness Industry;
Thailand;
China
Goldberg, Ray A., and Cate Reavis. "Charoen Pokphand Group: A Renewed Focus." Harvard Business School Case 903-415, November 2002. (Revised April 2003.)
- 01 Oct 2014
- What Do You Think?
Is Too Much Focus a Problem?
people to do senior managers all want innovation and risk taking in principle, but they don't have ways of measuring and evaluating it in the short term. So focus generally wins in larger, well-established...
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Keywords:
by James Heskett
- June 2014 (Revised January 2017)
- Case
Focus Financial Partners and the U.S. RIA Industry in 2014
By: Luis Viceira and Emily A. Chien
In the Spring of 2014, Rudy Adolf, CEO and founder of Focus Financial, and the two other co-founders of the firm are considering alternative growth strategies to solidify Focus Financial's position as a leading aggregator of independent wealth management firms in the...
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Keywords:
Financial Management;
Growth and Development Strategy;
Business Model;
Financial Services Industry
Viceira, Luis, and Emily A. Chien. "Focus Financial Partners and the U.S. RIA Industry in 2014." Harvard Business School Case 214-103, June 2014. (Revised January 2017.)
- 11 Mar 2001
- Research & Ideas
Wired and Black: Focus on Careers
New economy companies may be moving at the speed of light, but they still need managers who can get the job done, according to career development experts who spoke at the African-American Student Union conference, "The Digital...
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Keywords:
by Carrie Levine
- Article
When Hiring CEOs, Focus on Character
By: Aiyesha Dey
The author, an associate professor at Harvard Business School, has studied the ways in which the lifestyle behaviors of CEOs—in particular, materialism and a propensity for rule breaking—may spell trouble for a company. Her research, which includes looking at...
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Dey, Aiyesha. "When Hiring CEOs, Focus on Character." Harvard Business Review 100, no. 4 (July–August 2022): 54–58.
- June 2012
- Case
Siemens AG: Key Account Management
By: Thomas Steenburgh, Michael Ahearne and Elena Corsi
The key account manager of an engineering company has to convince a department to give up important contracts. The German engineering company Siemens had set up a global key account management program since 2010. The key account manager of an emerging account had been...
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Keywords:
Key Account Management;
Commercialization;
Marketing;
Marketing Management;
Engineering;
Marketing Strategy;
Customer Relationship Management;
Profit;
Problems and Challenges;
Electronics Industry;
Consumer Products Industry;
Europe
Steenburgh, Thomas, Michael Ahearne, and Elena Corsi. "Siemens AG: Key Account Management." Harvard Business School Case 512-110, June 2012.
- Article
The Business of Business Schools: Restoring a Focus on Competing to Win
By: Robert Simons
As business leaders worry about the decline of American competitiveness, business schools are responding by changing their curriculums. But are the topics and approaches taught in today's business schools part of the solution or part of the problem? In this paper, I...
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Keywords:
Business Schools;
Purpose Of Business Schools;
Management Education;
Business School Curriculum;
Strategy Execution;
U.S. Competitiveness;
Capitalism;
Management Profession;
Innovation;
Competing To Win;
Integrated Corporate Reporting;
Trends;
Customer Focus and Relationships;
Decision Making;
Design;
Business Education;
Curriculum and Courses;
Innovation and Management
Simons, Robert. "The Business of Business Schools: Restoring a Focus on Competing to Win." Art. 2. Capitalism and Society 8, no. 1 (January 2013).
- November 2018
- Case
Swissgrid: Enterprise Risk Management in a Digital Age
By: Robert S. Kaplan and Anette Mikes
Kurt Meyer, chief risk officer of Swissgrid, the Swiss national electricity transmission system operator, reflects on the risk management system he installed after the deregulation and liberalization of the European energy market. With 41 connections to other European...
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Keywords:
Enterprise Risk Management;
Energy Transmission;
Risk and Uncertainty;
Risk Management;
Energy;
Energy Industry;
Utilities Industry;
Switzerland
Kaplan, Robert S., and Anette Mikes. "Swissgrid: Enterprise Risk Management in a Digital Age." Harvard Business School Case 119-045, November 2018.
- Teaching Interest
Data Science for Managers
By: Chiara Farronato
This new course is taught as a required course in the first year MBA curriculum as of a.y. 2023-2024. It provides students with the foundations of data science to become effective data-driven managers. The course covers the basics of visualization, statistical and...
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- 07 Dec 2021
- Op-Ed
Want to Build Better Leaders? Focus on Mindset, Skills, Knowledge
Middle management used to be the place where careers stalled, but the COVID-19 pandemic has turned that notion on its head. In fact, mid-level leaders possess more agency now than at any other time in recent history. The tight job market...
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Keywords:
by Hise Gibson and Shawnette Rochelle
- February 2013
- Teaching Note
Transforming AMFAM (TN)
By: Rakesh Khurana and Rajiv Lal
- April 2021
- Article
The Effects of Quota Frequency: Sales Performance and Product Focus
By: Doug J. Chung, Das Narayandas and Dongkyu Chang
This study investigates the comprehensive and multidimensional effects of quota (goal) frequency on sales force performance. We develop a theory of salespeople’s behavior—aggregate effort and the product type focus—in response to the temporal length of a sales-quota...
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Keywords:
Sales Force Compensation;
Field Experiment;
Quotas;
Quota Frequency;
Commissions;
Bonuses;
Goals;
Salesforce Management;
Compensation and Benefits;
Goals and Objectives;
Behavior;
Performance
Chung, Doug J., Das Narayandas, and Dongkyu Chang. "The Effects of Quota Frequency: Sales Performance and Product Focus." Management Science 67, no. 4 (April 2021): 2151–2170.
- December 2020 (Revised January 2022)
- Supplement
Michael Ku and Global Clinical Supply at Pfizer Inc.: Bringing Hope to Patients (B)
By: Linda A. Hill and Emily Tedards
In 2011, Michael Ku became Pfizer’s Vice President of Global Clinical Supply (GCS) after the company had undergone three large-scale mergers and acquisitions. As Ku and his new leadership team set out to build a proactive, end-to-end, digital and physical clinical...
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Keywords:
Digital Technology;
Customer-centricity;
Innovation;
Customer Focus;
Talent;
Talent Management;
Leadership;
Innovation and Invention;
Transformation;
Organizational Culture;
Customer Focus and Relationships;
Change Management;
Talent and Talent Management;
Supply Chain;
Mission and Purpose
Hill, Linda A., and Emily Tedards. "Michael Ku and Global Clinical Supply at Pfizer Inc.: Bringing Hope to Patients (B)." Harvard Business School Supplement 421-037, December 2020. (Revised January 2022.)