Mitt Romney - Publications - Faculty & Research

October 2012
Case

Romney vs. Obama and U.S. Energy Policy

By: Rawi Abdelal and Kaitlyn Tuthill

In 2012, the energy sector in the United States was demanding major reform. Prices of oil and gas had continued to cripple the middle and lower class as the U.S. economy slowly recovered. At the same time, the U.S. lagged behind developed economies in production of... View Details

Keywords: Mitt Romney; Barack Obama; Energy; Election Outcomes; Climate Change; Renewable Energy; Political Elections; Policy; Business and Government Relations; Public Administration Industry; United States

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21 May 2008
Research & Ideas

Going Negative in Political Advertising

race, the better-known John McCain used negative ads effectively to bury the better financed Mitt Romney in Florida. These negative ads were complimented by positive ads burnishing McCain's record. The ads... View Details

Keywords: by John Quelch

28 Jan 2015
Research & Ideas

Ground Game, Air Wars, and Other Marketing Lessons From Presidential Elections

researchers also closely examined outside ads by PACs, which have appeared on many radar screens in recent years. The Democrats had more ads by the candidate than the Republicans in each of the three elections. However, in the case of the 2012 campaign, the PACs... View Details

Keywords: by Dina Gerdeman

15 Jan 2013
First Look

First Look: January 15

(fracking) promised an abundance of accessible, cheap, domestically produced natural gas, but the cost to the environment remained a point of debate. As incumbent Democratic President Barack Obama faced Republican opponent Mitt View Details

Keywords: Sean Silverthorne

24 Oct 2017
Research & Ideas

Tax Reform is on the Front Burner Again. Here’s Why You Should Care

terribly well. There's a lot of expertise that needs to be brought to bear to make that thing work. Weinzierl: Just to add to that, I think that partly reflects a bit of the division even within parties at this point. One difference is that if View Details

Keywords: by Sean Silverthorne

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