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- All HBS Web (216)
- Faculty Publications (21)
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- Article
Can Anything Derail Google's Growth Engine?
Keywords:
Marketing, Technology, Digital, Services, And Strategy;
Strategy;
Internet and the Web;
Marketing
Rayport, Jeffrey F. "Can Anything Derail Google's Growth Engine?" Bloomberg Businessweek Online (October 27, 2008).
- Article
It's Down to Two: Microsoft and Google
Keywords:
Marketing, Technology, Digital, Services, And Strategy;
Strategy;
Internet and the Web;
Marketing
Rayport, Jeffrey F. "It's Down to Two: Microsoft and Google." Bloomberg Businessweek Online (February 4, 2008).
- 2002
- Book
Introduction to e-Commerce
By: Jeffrey F. Rayport and Bernard J. Jaworski
Keywords:
Marketing, Technology, Digital, Services, And Strategy;
Strategy;
Internet and the Web;
Service Delivery;
Marketing
Rayport, Jeffrey F., and Bernard J. Jaworski. Introduction to e-Commerce. Boston, MA: McGraw-Hill/Irwin marketspaceU, 2002.
- 2001
- Book
e-Commerce
By: Jeffrey F. Rayport and Bernard J. Jaworski
Keywords:
Marketing, Technology, Digital, Services, And Strategy;
Strategy;
Internet and the Web;
Service Delivery;
Marketing
Rayport, Jeffrey F., and Bernard J. Jaworski. e-Commerce. New York, NY: McGraw-Hill/Irwin, 2001.
- Article
Why Ballmer Bailed on Yahoo
Keywords:
Marketing, Technology, Digital, Services, And Strategy;
Strategy;
Internet and the Web;
Marketing
Rayport, Jeffrey F. "Why Ballmer Bailed on Yahoo." Bloomberg Businessweek Online (May 10, 2008).
- 16 Apr 2001
- Research & Ideas
Strategy and the Internet
offering a different set of features, a different array of services, or different logistical arrangements. The Internet affects operational effectiveness and strategic positioning in very different ways. It...
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Keywords:
by Michael E. Porter
- Web
Information Technology - Institute For Strategy And Competitiveness
benefits for value. To date, health IT has been siloed in its functions, services, and interoperability. Today’s IT systems reflect the fragmented legacy structure of care delivery in general, as well limits...
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- Program
Driving Digital Strategy
omnichannel strategies Engage customers through digital, social, and mobile marketing Expand your personal and professional network Extend your...
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- 23 Aug 2004
- Research & Ideas
Strategy for Small Fish
technologies, services, and products available through the ecosystem. In doing this, niche strategies trade off risk with productivity. Strong economies can often be found by...
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Keywords:
by Marco Iansiti & Roy Levien
- 17 Jul 2006
- Lessons from the Classroom
Developing a Strategy for Digital Convergence
convergence was really happening," Yoffie says. Long predicted but never realized, convergence is the idea that as the worlds of entertainment, computing, and communication go digital, they can be...
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- 09 Jan 2020
- Book
Rethinking Business Strategy in the Age of AI
a traditional business—the gym—into an $8 billion digital offering that pulled in more than $700 million in revenue during the last fiscal year. Foley credits the magic of today’s technology, including software, data, View Details
Keywords:
by Dina Gerdeman
- Web
Measure Outcomes & Cost for Every Patient - Institute For Strategy And Competitiveness
time required for each process. Overhead functions such as billing, information technology, and human resource management should be attributed to the condition based on resource use resulting from the needs...
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- 02 May 2016
- Blog Post
Why We Recruit: Samsung Global Strategy Group
semiconductors and container ships. Samsung has set a vision 2020 goal of reaching $400B in revenues by exploring new territories such as biotechnology, virtual reality, and applications of 5G wireless View Details
Keywords:
Technology
- January 2008 (Revised April 2009)
- Case
Wyoff and China-LuQuan: Negotiating a Joint Venture (A)
By: James K. Sebenius and Cheng (Jason) Qian
Through stalled joint venture talks between Pennsylvania-based Wyoff Corp. and China-based China-LuQuan, strategic and cross-cultural negotiation challenges are explored both from American and Chinese perspectives. Wyoff, a leading US chemical company has been seeking...
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Keywords:
Joint Ventures;
Cross-Cultural and Cross-Border Issues;
Negotiation Style;
Strategy;
Chemical Industry;
China;
Pennsylvania
Sebenius, James K., and Cheng (Jason) Qian. "Wyoff and China-LuQuan: Negotiating a Joint Venture (A)." Harvard Business School Case 908-046, January 2008. (Revised April 2009.)
- 01 Mar 2024
- News
Alumni and Faculty Books and Podcasts
Edited by Margie Kelley Alumni Books You Got This! A Straightforward, No-Nonsense Playbook for Crushing 130+ Workplace Challenges By Heidi Abelli (MBA 1993) Palmetto Publishing Stepping into the corporate world can feel like navigating a labyrinth, especially when...
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- 05 Feb 2007
- Research & Ideas
Business and the Global Poor
have several great examples of that. First of all, Nestlé. Since World War II, Nestlé's milk has by and large been produced by thousands of small farmers in developing countries. And their supply chain...
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Keywords:
by Sean Silverthorne
- February 2011 (Revised February 2012)
- Case
Online Marketing at Big Skinny
By: Benjamin Edelman and Scott Duke Kominers
Describes a wallet maker's application of seven Internet marketing technologies: display ads, algorithmic search, sponsored search, social media, interactive content, online distributors, and A/B testing. Provides concise introductions to the key features of each...
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Keywords:
Advertising Campaigns;
Digital Marketing;
Resource Allocation;
Marketing Strategy;
Performance Evaluation;
Internet and the Web;
Retail Industry
Edelman, Benjamin, and Scott Duke Kominers. "Online Marketing at Big Skinny." Harvard Business School Case 911-033, February 2011. (Revised February 2012.) (request a courtesy copy.)
- February 2006 (Revised November 2006)
- Case
GE's Growth Strategy: The Immelt Initiative
Follows the actions of GE CEO, Jeff Immelt, as he implements a growth strategy for the $150 billion company in a tough business environment. In four years, he reinvigorates GE's technology, expands its services, develops a commercial focus, pushes developing countries,...
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Keywords:
Transformation;
Judgments;
Global Strategy;
Leadership Style;
Growth and Development Strategy;
Organizational Structure
Bartlett, Christopher A. "GE's Growth Strategy: The Immelt Initiative." Harvard Business School Case 306-087, February 2006. (Revised November 2006.)
- 23 Dec 2002
- Research & Ideas
Partnering and the Balanced Scorecard
business-unit managers choose local measures that influence, but are not necessarily identical to the corporate scorecard measures. The most remarkable transformations and partnerships occur in support functions View Details
Keywords:
by Robert S. Kaplan & David P. Norton