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Julia B. Austin
Julia Austin is a Senior Lecturer at Harvard Business School’s Rock Center for Entrepreneurship where she currently teaches Startup Operations. Julia is also a certified Executive Coach, board member, startup advisor and angel investor as well as the founder of Good For Her, a non-profit community for women founders that fosters their growth as they navigate their entrepreneurial journeys. Prior...
- 30 Aug 2010
- Research & Ideas
Turning Employees Into Problem Solvers
reports. The paper, authored by Julia Adler-Milstein, an HBS doctoral candidate in the Health Policy Management program; Sara J. Singer, assistant professor at the Harvard School of Public Health and Harvard Medical School; and HBS...
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- 07 Jul 2019
- HBS Case
Walmart's Workforce of the Future
to a good degree,” says Kerr. But it’s too soon to tell whether they have established themselves in a way that will allow them to truly excel. “That’s where the jury is still out. They are still defining the Walmart of the future.” About the Author View Details
- 29 Nov 2010
- HBS Case
United Breaks Guitars
Tweets are in the air we breathe. Most of us know that "friend" can also be a verb. Social media are part of the public discourse now, whether or not we're active users of them. A new case coauthored by HBS marketing professor John Deighton and research...
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by Julia Hanna
- 20 Sep 2010
- Research & Ideas
Power Posing: Fake It Until You Make It
We can't be the alpha dog all of the time. Whatever our personality, most of us experience varying degrees of feeling in charge. Some situations take us down a notch while others build us up. New research shows that it's possible to control those feelings a bit more,...
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by Julia Hanna
- 16 Dec 2019
- Research & Ideas
Taking on the Taboos That Keep Women Out of India's Workforce
government to study gender norms around technology adoption. “I spend a lot of time in villages, talking to women, and so often their view of themselves is low,” she says. “It’s rewarding to have the opportunity to help shape public policy in a way that’s beneficial to...
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by Julia Hanna
- 10 Mar 2020
- Research & Ideas
The Little Understood Problem Confronting Diverse Workplaces
Ramarajan and Reid’s study shows. But making that effort—beginning with a clear-eyed, inward look at one’s background, identity, and place in culture—can provide the foundation for building a workplace where everyone can thrive. About the Author View Details
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by Julia Hanna
- 25 Aug 2014
- HBS Case
Starbucks Reinvented
Harvard Business School Professor and historian Nancy Koehn has studied Starbucks and its leader, Howard Schultz, for close to 20 years. For her, the company represents much more than a phenomenal success story. In a recently published case, "Starbucks Coffee...
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- 31 Aug 2015
- Research & Ideas
How Ben Franklin’s ‘Way to Wealth’ Introduced American Capitalism to the World
“Early to bed and early to rise makes a man healthy, wealthy, and wise.” “There are no gains without pains.” “One today is worth two tomorrows.” Some phrases are so familiar they seem to have always existed. Referenced in every imaginable context, they are part of the...
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by Julia Hanna
- 31 Mar 2008
- HBS Case
JetBlue’s Valentine’s Day Crisis
You don't need to be a frequent flier to know that the friendly skies aren't so friendly anymore. Cramped, overloaded planes, flight delays, and bare-bones amenities are the norm on most of the legacy carriers. But low-cost airlines like Southwest and JetBlue have...
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- 24 Jan 2011
- HBS Case
Terror at the Taj
On November 26, 2008, 175 people died in Mumbai, India, when 10 terrorists simultaneously struck sites. Of the five locations—all well-known landmarks—the beautiful domes of the hotel known as the Taj Mahal Palace and Tower would become most closely associated with the...
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- 14 Jun 2010
- Research & Ideas
The Hard Work of Measuring Social Impact
Quantifying performance and measuring results are no longer the sole domain of for-profit enterprises. Today, many nonprofit organizations also find themselves on the hot seat—not with stockholders but with donors who expect similar levels of accountability to show how...
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by Julia Hanna
- 22 Oct 2007
- Research & Ideas
Bringing ‘Lean’ Principles to Service Industries
Thanks to the pioneering success of Toyota, the concept of a "lean" operating system has been implemented in countless manufacturing companies and even adapted for industries as diverse as insurance and healthcare. With its focus on standardization, quality...
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- 23 Jan 2013
- Research & Ideas
Three-Dimensional Strategy: Winning the Multisided Platform
When start-up thredUP launched its peer-to-peer online exchange for used children's clothes two and a half years ago, its creators were the latest generation of entrepreneurs competing online as multi-sided platforms (MSPs), alongside trailblazers such as eBay, Yelp,...
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by Julia Hanna
- 28 Jul 2008
- Research & Ideas
Making the Decision to Franchise (or not)
From neighborhood to neighborhood—even from block to block—customers have different tastes in the products they buy and the retail experience they find most enjoyable. As a business owner operating stores across multiple markets, is it possible to please everyone? Can...
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- 06 Jun 2007
- Research & Ideas
Behavioral Finance—Benefiting from Irrational Investors
How "sleepy" or "awake" are you when it comes to your stock portfolio? If you're like most people, you probably don't spend a great deal of time monitoring your investments. So when another company uses stock to acquire a firm in which you hold a...
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by Julia Hanna
- 29 Nov 2017
- Research & Ideas
How to Succeed in Business (According to a 15th Century Trade Merchant)
In what could be considered the first business how-to book, an Italian merchant from the 1400s advises leaders to be charitable, ethical, and treat people fairly; be modest; look for the right qualities in a wife; be selective in deals; and retire at 50, when “natural...
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by Julia Hanna
- 25 May 2011
- HBS Case
QuikTrip’s Investment in Retail Employees Pays Off
It's a much believed assumption in the retail world: If you're going to compete on the basis of low cost, then you can't afford to invest in your employees. Extensive training—who has the time to give? Regularly scheduled hours?—way too inflexible. Benefits?—forget it!...
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- 17 Dec 2008
- Lessons from the Classroom
‘Ted Levitt Changed My Life’
The details differ slightly, but the story, in its telling, is always the same. Ninety or so MBA students sit nervously awaiting the start of their first Marketing class. At the appointed time—not a minute more or less—a slight man with bushy eyebrows and an impressive...
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- 11 Jan 2010
- Research & Ideas
Mixing Open Source and Proprietary Software Strategies
strategies that managers can take into consideration when setting the course for their own firms. A Q&A with Llanes follows. Julia Hanna: How did you come to be interested in this particular area of research? Gaston Llanes: We started...
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