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- June 2018 (Revised January 2020)
- Case
Voice War: Hey Google vs. Alexa vs. Siri
By: David B. Yoffie, Liang Wu, Jodie Sweitzer, Denzil Eden and Karan Ahuja
By early 2018, voice-controlled intelligent assistants had become a major new front in the battle between the giants of the technology sector. "Voice War" focuses on Alphabet’s strategy for Google Assistant, its entrant in the voice assistant space, and asks how the... View Details
Keywords: Alphabet; Amazon; Apple; Strategy; Technology; Intelligent Assistants; Smart Speaker; Voice Assistants; Voice; Platform; Technology Adoption; Digital Platforms; Competitive Strategy; Product Positioning; Technology Industry
Yoffie, David B., Liang Wu, Jodie Sweitzer, Denzil Eden, and Karan Ahuja. "Voice War: Hey Google vs. Alexa vs. Siri." Harvard Business School Case 718-519, June 2018. (Revised January 2020.)
- May 2022 (Revised July 2022)
- Case
The Voice War Continues: Hey Google vs. Alexa vs. Siri in 2022
By: David B. Yoffie and Daniel Fisher
In 2022, after five years of pursuing a new "AI-first" strategy, Google had captured a sizeable share of the American and global markets for voice assistants. Google Assistant was used by hundreds of millions of users around the world, but Amazon retained the largest... View Details
Keywords: Strategy; Artificial Intelligence; Deep Learning; Voice Assistants; Smart Home; Market Share; Globalized Markets and Industries; Competitive Strategy; Digital Platforms; AI and Machine Learning; Technology Industry; United States
Yoffie, David B., and Daniel Fisher. "The Voice War Continues: Hey Google vs. Alexa vs. Siri in 2022." Harvard Business School Case 722-462, May 2022. (Revised July 2022.)
- March 2010 (Revised August 2010)
- Case
Systems Infrastructure at Google (A)
By: Linda A. Hill and Emily Stecker
This case describes how a senior vice president of engineering at Google, Bill Coughran, leads a high-performing engineering organization. The case focuses specifically on Coughran's encouraging two teams of engineers to develop competing solutions for application... View Details
Keywords: Independent Innovation and Invention; Innovation and Management; Innovation Leadership; Leadership Development; Product Design; Groups and Teams; Creativity; Motivation and Incentives; Competitive Strategy; Technology Industry; United States
Hill, Linda A., and Emily Stecker. "Systems Infrastructure at Google (A)." Harvard Business School Case 410-110, March 2010. (Revised August 2010.)
- March 2010 (Revised August 2010)
- Supplement
Systems Infrastructure at Google (B)
By: Linda A. Hill and Emily Stecker
This case is a thick description of how a Senior Vice President of Engineering at Google, Bill Coughran, leads a high-performing engineering organization. The case focuses specifically on Coughran's use of encouraging two teams of engineers to develop competing... View Details
Keywords: Innovation Leadership; Infrastructure; Management Teams; Leadership Development; Information Technology Industry
Hill, Linda A., and Emily Stecker. "Systems Infrastructure at Google (B)." Harvard Business School Supplement 410-111, March 2010. (Revised August 2010.)
- 02 Sep 2014
- Research & Ideas
Food Stamp Entrepreneurs: How Public Assistance Enables Business Bootstrapping
"Delivering phone books is the worst way to spend a Sunday when you're a kid," says Olds, now an assistant professor in the Entrepreneurship Management unit at Harvard Business School. The family lived paycheck to paycheck. And... View Details
- February 2018
- Case
Amazon, Google, and Apple: Smart Speakers and the Battle for the Connected Home
By: Rajiv Lal and Scott Johnson
Amazon, Google, and Apple all offer their own smart speaker. The devices represent each firm's entry point into the connected home market. All three companies come into the space with their own strengths and weaknesses. Who will win? View Details
Keywords: Apple; Apple Inc.; Google; Amazon; Amazon.com; Google Home; Homepod; Echo; Smart Home; Connected Home; Voice; Artificial Intelligence; Machine Learning; Internet Of Things; Smart Speaker; Connected Speaker; Intelligent Assistants; Virtual Assistants; Voice Assistants; Alexa; Google Assistant; Siri; Technological Innovation; Disruptive Innovation; Competitive Strategy; Business Strategy; Adoption; Information Infrastructure; Information Technology; Internet and the Web; Mobile and Wireless Technology; Applications and Software; Technology Adoption; Digital Platforms; Household; AI and Machine Learning; Electronics Industry; Technology Industry; United States
Lal, Rajiv, and Scott Johnson. "Amazon, Google, and Apple: Smart Speakers and the Battle for the Connected Home." Harvard Business School Case 518-035, February 2018.
- 08 Feb 2016
- Research & Ideas
The Civic Benefits of Google Street View and Yelp
says Harvard Business School Assistant Professor Michael Luca. That may be about to change. Thanks to the Internet, mobile apps, and a wide range of useful programs online, residents add to the pool of information with every keystroke... View Details
- 13 Feb 2024
- Cold Call Podcast
Apple’s Dilemma: Balancing Privacy and Safety Responsibilities
Keywords: Re: Nien-he Hsieh & Henry W. McGee
- 12 Aug 2008
- Op-Ed
Google-Yahoo Ad Deal is Bad for Online Advertising
A proposed advertising deal between Internet competitors Google and Yahoo would reduce competitiveness in the Internet advertising market, likely resulting in higher advertising rates, according to Harvard Business School View Details
- 10 Jul 2018
- First Look
New Research and Ideas, July 10, 2018
718-519 Voice War: Hey Google vs. Alexa vs. Siri By early 2018, voice-controlled intelligent assistants had become a major new front in the battle between the giants of the technology sector. "Voice... View Details
Keywords: Dina Gerdeman
- 08 Aug 2023
- Research & Ideas
Black Employees Not Only Earn Less, But Deal with Bad Bosses and Poor Conditions
evaluate their work environments, says Harvard Business School Assistant Professor Letian Zhang, because these softer measures of workplace quality matter to employees—in some cases, even more than pay. “When we think about racial gaps in... View Details
Keywords: by Michael Blanding
- 02 Apr 2019
- First Look
New Research and Ideas, April 2, 2019
strategies in response to Google’s entry threat and actual entry into their markets. We find that, after Google’s entry threat increases, affected developers reduce innovation and raise the prices for the affected apps. Once Google... View Details
Keywords: Dina Gerdeman
- 30 Mar 2021
- Research & Ideas
Commuting Hurts Productivity and Your Best Talent Suffers Most
School Assistant Professor of Business Administration Andy Wu to conduct a study that asked: Does the daily commute affect innovation and productivity for tens of millions of workers? And if so, what are the implications for companies... View Details
Keywords: by Lane Lambert
- 05 Dec 2018
- Research & Ideas
Why Managers Should Reveal Their Failures
success. “If you’re highly successful, your achievements are obvious. It’s more novel and inspiring for others to learn about your mistakes,” says Harvard Business School Assistant Professor Alison Wood Brooks. “What’s exciting about this... View Details
Keywords: by Dina Gerdeman
- 03 Jan 2017
- First Look
January 3, 2017
exists—within which any mutually acceptable deals fall—and, if it does, where such a zone is located. In tandem with its value in practice, BATNA has become a wildly successful acronym (with over 17 million Google results). Yet the... View Details
Keywords: Carmen Nobel
- 18 Jan 2022
- Research & Ideas
How Eliminating Non-Competes Could Reshape Tech
curtailing the use of such agreements. Andy Wu, an assistant professor in the Strategy Unit at Harvard Business School, is an entrepreneur and startup advisor who now researches how technology firms organize and mobilize resources to grow... View Details
- 10 May 2016
- First Look
May 10, 2016
data sources and illustrate how they can be used to improve the study and function of cities. We first show how Google Street View images can be used to predict income in New York City, suggesting that similar image data can be used to... View Details
Keywords: Carmen Nobel
- 01 Nov 2022
- Research & Ideas
A Penny for Your Thoughts? For Big-Picture Ideas, the Right Pay Structure Matters
workers, key issues such as how employees are paid and how they view the scope of their jobs can be crucial to their willingness to contribute ideas that help the company thrive, says Susanna Gallani, assistant professor at Harvard... View Details
Keywords: by Scott Van Voorhis
- 16 Dec 2022
- Research & Ideas
Why Technology Alone Can't Solve AI's Bias Problem
In a cluttered online world, few can resist the convenience of an automated ranking when deciding what movie to watch on Netflix or which seafood restaurant looks promising in a Google search. But when it comes to finding a job candidate... View Details
- 08 Dec 2020
- Research & Ideas
Why Companies Hunt for Talent on Digital Platforms, Not in Resume Piles
field studies, researchers tend to think that workers submit resumes to open positions. In fact, scholars have learned a lot about discrimination in labor markets by sending resumes to job postings to see who gets called back and who doesn’t. As Harvard Business School... View Details