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(99)
- News (12)
- Research (72)
- Multimedia (1)
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- March 1998 (Revised November 2004)
- Case
FAG Kugelfischer-A German Restructuring
By: Stuart C. Gilson
A large German manufacturer of ball bearings and precision machinery experiences severe financial difficulty brought on by poor management practices, an ill-conceived acquisition of a former East German ball-bearings company, and an industry recession. The company...
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Keywords:
Accounting;
Acquisition;
Restructuring;
Economic Slowdown and Stagnation;
Machinery and Machining;
Policy;
Resignation and Termination;
Management Practices and Processes;
Performance Evaluation;
Business and Shareholder Relations;
Business and Stakeholder Relations;
Europe;
Germany;
United States
Gilson, Stuart C. "FAG Kugelfischer-A German Restructuring." Harvard Business School Case 298-046, March 1998. (Revised November 2004.)
- May 2016 (Revised April 2018)
- Case
Building the Digital Manufacturing Enterprise of the Future at Siemens
By: Willy Shih
This case describes the motivation for and the development of Siemens' digital manufacturing enterprise vision, which became the foundation for its implementation of Industrie 4.0. While the effort started with a purely defensive move by Anton Huber, head of the...
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Keywords:
Big Data;
Internet Of Things;
Internet Of Everything;
Industrie 4.0;
Digital Factory;
Digital Enterprise;
Digital Manufacturing;
Manufacturing;
Production Management;
Production Planning;
Computer Software;
Germany;
German Manufacturing;
Machinery and Machining;
Information Technology;
Digital Platforms;
Technological Innovation;
Production;
Supply Chain;
Applications and Software;
Information Infrastructure;
Internet and the Web;
Analytics and Data Science;
Manufacturing Industry;
Germany
Shih, Willy. "Building the Digital Manufacturing Enterprise of the Future at Siemens." Harvard Business School Case 616-060, May 2016. (Revised April 2018.)
- March 2011 (Revised October 2011)
- Case
Mittel Technologies, AG
By: David F. Hawkins
CFO of German heavy equipment manufacturer examines through company examples potential impact of proposed changes to revenue recognition rules.
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Hawkins, David F. "Mittel Technologies, AG." Harvard Business School Case 111-065, March 2011. (Revised October 2011.)
- June 2007 (Revised September 2021)
- Case
Thomas J. Watson, IBM and Nazi Germany
By: Geoffrey Jones, Grace Ballor and Adrian Brown
Considers the strategy of U.S.-owned IBM, then a manufacturer of punch cards, in Nazi Germany before 1937. Opens with IBM CEO Thomas J. Watson meeting Adolf Hitler in his capacity as President of the International Chamber of Commerce. IBM had acquired a German company...
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Keywords:
Business History;
Values and Beliefs;
Multinational Firms and Management;
Corporate Social Responsibility and Impact;
Investment;
Business and Government Relations;
Germany;
United States
Jones, Geoffrey, Grace Ballor, and Adrian Brown. "Thomas J. Watson, IBM and Nazi Germany." Harvard Business School Case 807-133, June 2007. (Revised September 2021.)
- May 2018
- Article
Was kostet die Zeit?
By: Stefan Thomke, Daniela Beyersdorfer and Christina Kestel
A German luxury watch manufacturer wants to offer a new collection, including a special model in a limited quantity. The competition has no comparable model. Which price should the company choose?
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Keywords:
Pricing Strategy;
Innovation Management;
Watches;
Marketing Of Innovations;
Price;
Strategy;
Innovation and Management;
Marketing;
Luxury
Thomke, Stefan, Daniela Beyersdorfer, and Christina Kestel. "Was kostet die Zeit?" Harvard Business Manager (May 2018), 90–96.
- March 1992 (Revised March 1998)
- Case
Adam Opel AG (B)
By: Hugo Uyterhoeven
Should General Motors make a strategic manufacturing investment in East Germany after becoming number one in this market through an aggressive marketing strategy? The proposal, dependent on government assistance and based on a number of uncertain economic assumptions,...
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Keywords:
Transformation;
Investment;
Government and Politics;
Leadership;
Marketing Strategy;
Production;
Organizational Structure;
Strategy;
Germany
Uyterhoeven, Hugo. "Adam Opel AG (B)." Harvard Business School Case 392-101, March 1992. (Revised March 1998.)
- November 1993
- Case
Mercedes-Benz
After many years as a German luxury car producer, Mercedes-Benz announced two major strategy shifts in 1992, toward a full line of automotive products and toward a globally diverse set of plans and activities. As part of this shift, Mercedes planned to build a major...
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Keywords:
Business or Company Management;
Expansion;
Global Strategy;
Manufacturing Industry;
Manufacturing Industry;
Germany;
Alabama
Rosenzweig, Philip M. "Mercedes-Benz." Harvard Business School Case 394-084, November 1993.
- April 3, 2023
- Article
Getting a Clearer View of Your Company’s Carbon Footprint
By: Robert S. Kaplan, Karthik Ramanna and Stefan Reichelstein
E-liability accounting is a new technique that will help customers factor in a product’s environmental footprint into their purchasing decisions and will help create a competition dynamic that leads to reduced carbon outputs. This article describes two pilot studies—by...
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Kaplan, Robert S., Karthik Ramanna, and Stefan Reichelstein. "Getting a Clearer View of Your Company’s Carbon Footprint." Harvard Business Review Digital Articles (April 3, 2023).
- June 2019
- Case
Mercedes and the Relaunch of Maybach: Reviving a Heritage Automobile Brand
By: Anat Keinan, Klaus Heine, Marie-Cecile Cervellon and Sandrine Crener
The case traces the growth of Maybach from its origins as a pioneer in car manufacturing to its relaunch by parent company Mercedes Benz AG (now Daimler AG). It covers the relaunch strategy implemented by the German car manufacturer and examines the challenges of...
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Keywords:
Heritage Brand;
Relaunch;
Brands and Branding;
Luxury;
Product Launch;
Strategy;
Auto Industry
- October 2014
- Case
Teckentrup: A Door to Managing Difference
By: Clayton Rose, Jerome Lenhardt and Daniela Beyersdorfer
For Kai Teckentrup, the owner and co-CEO of the German "Mittelstand" door manufacturer Teckentrup, balancing competitive pressures, demographic realities and values were at the heart of the diversity program that he had started and championed at the company. Beyond...
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Keywords:
Diversity Management;
Corporate Values;
Competitiveness;
Demographics;
Change Management;
Transformation;
Diversity;
Ethnicity;
Gender;
Literacy;
Nationality;
Race;
Residency;
Corporate Accountability;
Corporate Social Responsibility and Impact;
Organizational Culture;
Economic Growth;
Fairness;
Moral Sensibility;
Values and Beliefs;
Immigration;
Employee Relationship Management;
Civil Society or Community;
Manufacturing Industry;
Manufacturing Industry;
Manufacturing Industry;
Europe;
Germany;
Russia;
Turkey
Rose, Clayton, Jerome Lenhardt, and Daniela Beyersdorfer. "Teckentrup: A Door to Managing Difference." Harvard Business School Case 315-016, October 2014.
- August 2019 (Revised November 2022)
- Case
Paradigm Capital Value Fund
By: Luis M. Viceira and Elena Corsi
Karl Jan Erick Hummel had founded Paradigm Capital Value Fund in 2007 together with Columbia Business School Professor Bruce Greenwald, an expert in value investing and now chairman of the fund. The fund followed the principles of value investing to their target...
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Keywords:
Investment Activism;
Investment Portfolio;
Financial Management;
Growth and Development Strategy;
Investment Funds;
Financial Services Industry
Viceira, Luis M., and Elena Corsi. "Paradigm Capital Value Fund." Harvard Business School Case 220-014, August 2019. (Revised November 2022.)
- March 2020
- Case
ZEISS Group: Organize by Customer Culture?
By: Willy C. Shih
How should ZEISS, the German manufacturer of precision optical and optoelectronic systems manage two historic businesses that operated fairly autonomously? The Industrial Quality Solutions (IQS) business sold measurement equipment to manufacturing companies in sectors...
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Shih, Willy C. "ZEISS Group: Organize by Customer Culture?" Harvard Business School Case 620-103, March 2020.
- July 2020
- Article
Lessons from the Impact of Price Regulation on the Pricing of Anticancer Drugs in Germany
By: Victoria D. Lauenroth, Aaron S. Kesselheim, Ameet Sarpatwari and Ariel Dora Stern
Worldwide spending on prescription drugs has increased dramatically in recent years. Although this increase has been particularly pronounced in the U.S., it remains largely unaddressed there. In Europe, however, different approaches to regulating drug prices have been...
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Keywords:
Pharmaceuticals;
Prescription Drug Costs;
Drug Pricing;
Access To Care;
Cost Reduction;
Health Care and Treatment;
Price;
Governing Rules, Regulations, and Reforms;
Cost Management;
Germany
Lauenroth, Victoria D., Aaron S. Kesselheim, Ameet Sarpatwari, and Ariel Dora Stern. "Lessons from the Impact of Price Regulation on the Pricing of Anticancer Drugs in Germany." Health Affairs 39, no. 7 (July 2020): 1185–1193.
- 19 Nov 2019
- News
Lessons from IBM in Nazi Germany
- 16 May 2018
- Research & Ideas
How Companies Managed Risk (and Even Benefitted) in World War Internment Camps
An internment camp for German citizens in England. Chronicle/Alamy Stock Photo Global enterprises that do business in emerging economies face significant political risks—in extreme cases, imprisonment of their civilian employees during...
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- November 1993 (Revised September 2018)
- Case
Rudi Gassner and the Executive Committee of BMG International (A)
By: Linda Hill and Katherine Seger Weber
Explores the roles of CEO Rudi Gassner and the 9-person executive committee in leading BMG International. BMG International is the international music subsidiary of Bertlesmann, a German company that is the second-largest media conglomerate in the world. Describes a...
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Keywords:
Managerial Roles;
Management Teams;
Decision Making;
Business Plan;
Growth and Development Strategy;
Global Strategy;
Leadership Style;
Organizational Culture;
Business Subsidiaries;
Business Conglomerates;
Cost Management;
Change Management;
Music Industry;
Media and Broadcasting Industry;
Germany
Hill, Linda, and Katherine Seger Weber. "Rudi Gassner and the Executive Committee of BMG International (A)." Harvard Business School Case 494-055, November 1993. (Revised September 2018.)
- 30 May 2005
- Research & Ideas
Germany’s Pioneering Corporate Managers
long-term study. Now owned by Mannesmann, the factory itself still manufactures large-diameter pipes today. Before the 1920s, German firms were often messier, more haphazard, less decentralized than many...
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Keywords:
by Sean Silverthorne
- 28 Mar 2012
- What Do You Think?
Are Factory Jobs Important to the Economy?
yesterday's—manufacturing. German producers have targeted those customers who require the most exacting, high-performance, costly products. As a result, they have created some of the least tradable View Details
- February 2022 (Revised September 2022)
- Case
Lilium: Preparing for Takeoff
By: Navid Mojir, Vincent Dessain, Mette Fuglsang Hjortshoej and Emer Moloney
Lilium is a German company focused on developing electric vertical takeoff and landing vehicles (eVTOLs) that can be used to offer air taxi services. The company went public in September 2021 through a special purpose acquisition company (SPAC) deal, raising more than...
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Keywords:
SPACs;
Business Model;
Forecasting and Prediction;
Green Technology;
Capital Markets;
Venture Capital;
Initial Public Offering;
Rural Scope;
Urban Scope;
City;
Disruptive Innovation;
Growth and Development Strategy;
Technological Innovation;
Demand and Consumers;
Market Timing;
Industry Growth;
Infrastructure;
Logistics;
Product Design;
Product Development;
Production;
Service Delivery;
Service Operations;
Strategic Planning;
Partners and Partnerships;
Risk and Uncertainty;
Urban Development;
Sustainable Cities;
Business Strategy;
Competitive Strategy;
Competitive Advantage;
Air Transportation;
Aerospace Industry;
Air Transportation Industry;
Green Technology Industry;
Transportation Industry;
Travel Industry;
Germany;
Munich;
Brazil;
United States;
Florida
Mojir, Navid, Vincent Dessain, Mette Fuglsang Hjortshoej, and Emer Moloney. "Lilium: Preparing for Takeoff." Harvard Business School Case 522-084, February 2022. (Revised September 2022.)
- December 1999 (Revised March 2001)
- Case
Machinery International (A)
By: David F. Hawkins
A U.S. company must decide how to translate its German subsidiary's DM financial statements into U.S. dollars for public and internal reporting purposes. A rewritten version of an earlier case.
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Keywords:
Machinery and Machining;
Financial Statements;
Financial Reporting;
Currency;
Money;
Accounting;
Valuation;
Manufacturing Industry;
Manufacturing Industry;
United States
Hawkins, David F. "Machinery International (A)." Harvard Business School Case 100-012, December 1999. (Revised March 2001.)