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- News (124)
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- Article
A Theories-in-Use Approach to Building Marketing Theory
By: G. Zaltman, Valarie A. Zeithaml, Bernard Jaworski, Ajay K. Kohli, Kapil R. Tuli and Wolfgang Ulaga
This article’s objective is to inspire and provide guidance on the development of marketing knowledge based on the theories-in-use (TIU) approach. The authors begin with a description of the TIU approach and compare it with other inductive and deductive research... View Details
Keywords: Building Theory; Grounded Theory; Theories-in-use; Theory Construction; Theory Development; Marketing; Knowledge; Theory
Zaltman, G., Valarie A. Zeithaml, Bernard Jaworski, Ajay K. Kohli, Kapil R. Tuli, and Wolfgang Ulaga. "A Theories-in-Use Approach to Building Marketing Theory." Journal of Marketing 84, no. 1 (January 2020): 32–51.
- 2017
- Chapter
Institutional Theory and the Natural Environment: Building Research Through Tensions and Paradox
By: P. Devereaux Jennings and Andrew J. Hoffman
The focus of institutional theory is directed towards an understanding of situations where context is strong and binding, yet subtly experienced; where agency is often diffuse, embodied in an arrangement or system of actors rather than in an individual; and where... View Details
Jennings, P. Devereaux, and Andrew J. Hoffman. "Institutional Theory and the Natural Environment: Building Research Through Tensions and Paradox." Chap. 29 in The SAGE Handbook of Organizational Institutionalism. 2nd ed. Edited by Royston Greenwood, Christine Oliver, Thomas B. Lawrence, and Renate E. Meyer, 759–785. Thousand Oaks, CA: SAGE Publications, 2017.
- 05 Jul 2006
- Working Paper Summaries
The Cycles of Theory Building in Management Research
- Article
Course Research: Using the Case Method to Build and Teach Management Theory
By: Clayton M. Christensen and Paul R. Carlile
Some in the Academy have questioned the usefulness of case studies in teaching sound management theory (Shugan 2006). Our research and experience suggests exactly the opposite-that case studies can unite the development of theory with the teaching of it in a single... View Details
Christensen, Clayton M., and Paul R. Carlile. "Course Research: Using the Case Method to Build and Teach Management Theory." Academy of Management Learning & Education 8, no. 2 (June 2009): 240–251.
- 2005
- Working Paper
The Cycles of Theory Building in Management Research
By: Paul R. Carlile and Clayton M. Christensen
Carlile, Paul R., and Clayton M. Christensen. "The Cycles of Theory Building in Management Research." Harvard Business School Working Paper, No. 05-057, February 2005.
- January 2006
- Article
The Ongoing Process of Building a Theory of Disruption
By: Clayton M. Christensen
Christensen, Clayton M. "The Ongoing Process of Building a Theory of Disruption." Journal of Product Innovation Management 23 (January 2006): 39–55.
- Article
Imprinting: Toward A Multilevel Theory
By: Christopher Marquis and Andras Tilcsik
The concept of imprinting has attracted considerable interest in numerous fields—including organizational ecology, institutional theory, network analysis, and career research—and has been applied at several levels of analysis, from the industry to the individual. This... View Details
Marquis, Christopher, and Andras Tilcsik. "Imprinting: Toward A Multilevel Theory." Academy of Management Annals 7 (2013): 195–245.
- May 5, 2022
- Article
How to Build a Life: Ben Franklin’s Radical Theory of Happiness
By: Arthur C. Brooks
Brooks, Arthur C. "How to Build a Life: Ben Franklin’s Radical Theory of Happiness." The Atlantic (May 5, 2022).
- 2013
- Working Paper
Imprinting: Toward A Multilevel Theory
By: Christopher Marquis and Andras Tilcsik
The concept of imprinting has attracted considerable interest in numerous fields—including organizational ecology, institutional theory, network analysis, and career research—and has been applied at several levels of analysis, from the industry to the individual. This... View Details
Marquis, Christopher, and Andras Tilcsik. "Imprinting: Toward A Multilevel Theory." Harvard Business School Working Paper, No. 13-061, January 2013. (Forthcoming in Academy of Management Annals.)
Imprinting: Toward A Multilevel Theory
The concept of imprinting has attracted considerable interest in numerous fields—including organizational ecology, institutional theory, network analysis, and career research—and has been applied at several levels of analysis, from the industry to the individual.... View Details
- October 1984 (Revised February 2007)
- Background Note
Introduction to Portfolio Theory
By: Andre F. Perold
Introductory note describing the basic building blocks of Markowitz's mean-variance portfolio theory. View Details
Perold, Andre F. "Introduction to Portfolio Theory." Harvard Business School Background Note 185-066, October 1984. (Revised February 2007.)
- 01 Oct 1997
- News
Theory & Practice
Whether or not game theory has applications for business strategy remains unclear - to date, empirical studies have been too limited to yield any definitive conclusions. In Games Businesses Play: Cases and Modules, HBS professor Pankaj... View Details
- Teaching Interest
DESIGN THEORY AND PRACTICE ES285
By: Roberto Verganti
Any organization, business or venture grounds its value on how “meaningful” are its products (functionally, symbolically and emotionally). Design Theory and Practice (DTP) empowers students to create products that are meaningful, to people who use them and to... View Details
Keywords: Integrated Design; Leadership; User Experience Design; Design; Strategy; Technology; Product Design
- 08 Oct 2018
- Working Paper Summaries
Developing Theory Using Machine Learning Methods
- 24 Jul 2000
- Research & Ideas
Value Maximization and Stakeholder Theory
communities, governmental officials, "and, under some interpretations, the environment, terrorists, blackmailers, and thieves.") But by failing to specify how managers should make the necessary tradeoffs among competing interests, writes Jensen, advocates of... View Details
Keywords: by Michael C. Jensen
- 12 Jul 2007
- Working Paper Summaries
Toward a Theory of Behavioral Operations
Keywords: by Francesca Gino & Gary Pisano
- February 2021
- Article
A Dynamic Theory of Multiple Borrowing
By: Daniel Green and Ernest Liu
Multiple borrowing—a borrower obtains overlapping loans from multiple lenders—is a common phenomenon in many credit markets. We build a highly tractable, dynamic model of multiple borrowing and show that, because overlapping creditors may impose default externalities... View Details
Keywords: Commitment; Multiple Borrowing; Common Agency; Misallocation; Microfinance; Investment; Mathematical Methods
Green, Daniel, and Ernest Liu. "A Dynamic Theory of Multiple Borrowing." Journal of Financial Economics 139, no. 2 (February 2021): 389–404.
- 20 Dec 2021
- News