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Show Results For
- All HBS Web
(683)
- News (113)
- Research (475)
- Events (2)
- Multimedia (5)
- Faculty Publications (223)
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- 15 Nov 2016
- News
Facebook, Google Crack Down on Fake News Advertising
- 01 Apr 1996
- News
Technology for Learning's Sake
In an interview in last December's Bulletin Dean Kim B. Clark talked of launching "a profound transformation around information technology (IT)," an initiative that would earn for the School an unequaled reputation for intelligent,... View Details
Keywords: by Deborah Blagg; photo by David Zadig
- 05 Sep 2016
- News
3 Reasons Why Trump Needs to Start an Advertising Blitz
- 27 Jul 2017
- News
The Revolution in Advertising: From Don Draper to Big Data
- 19 Sep 2013
- News
Q & A with Professor John Deighton
- 23 Jun 2021
- News
What Makes TikTok Video Ads Tick?
- 03 Dec 2016
- News
Facebook Live is reinventing the sales party
- 12 Feb 2020
- News
Coronavirus, 5G, and Earnings Season
- 12 Sep 2014
- News
Moving targets
- 18 Oct 2013
- News
Google Climbs to Record High as Mobile Ads Dominate
- 01 Dec 2023
- News
Thinking Ahead
As we wind down 2023, there’s talk everywhere of generative AI and how it will fundamentally alter the world as we know it; but how does that translate for your corner of the business world? Is TikTok something you need to take seriously? (Is it time to dance?) We... View Details
- 12 Nov 2021
- News
Alumni Business Leaders on Confronting the Climate Change Challenge
Taking a Stand. Patagonia pulled its advertising from Facebook and has recently renewed its call on other firms to boycott the platform until Facebook can make sure its products do no harm. What would taking a stand look like for your... View Details
- 01 Aug 1998
- News
High Honors
an entrepreneur. With several other HBS graduates, he undertook a decidedly low-tech startup: plastic phone book covers to carry local advertisements in Massachusetts. The company, the National Merchandising Corporation, was such a... View Details
- 01 Jun 1996
- News
Reinventing Marketing
becoming the victim of its own success, according to the leaders of the Marketing unit at HBS. "Advances in technology and fundamental changes in how products and services are delivered are enabling other disciplines - such as... View Details
- 01 Jun 2008
- News
New Face at Facebook
advertising arm, which generates more than half its revenue and employs thousands of people. In addition to developing an advertising network for Facebook, she will be in charge of marketing and human... View Details