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Show Results For
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All HBS Web
(4,383)
- People (13)
- News (878)
- Research (2,445)
- Events (10)
- Multimedia (6)
- Faculty Publications (1,398)
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- 14 Oct 2013
- Research & Ideas
Blockbuster! Why Star Power Works
and marketing. Retailers, for instance, will be inclined to give bigger bets more shelf space, and we know that in itself is a key driver of sales. Q: If you were to pick a manager to execute a blockbuster strategy, what attributes would...
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- 06 Apr 2010
- First Look
First Look: April 6
Publications Managed Globalization: Doctrine, Practice, and Promise Authors: Rawi Abdelal and Sophie Meunier Publication: Journal of European Public Policy 17, no. 3 (April 2010): 349-366 Abstract Two alternate visions for shaping and...
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Martha Lagace
- 10 Feb 2003
- Research & Ideas
Women at Work
caring partner is key to making things work. "But I've had to train my spouse," she joked. You have to manage your career for the long-term.—Kara Gruver, Bain Consulting Her advice? You can't be perfect and on top of everything...
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by Wendy Guild
- 08 Jul 2008
- First Look
First Look: July 8, 2008
is a time-honored approach, particularly in media and entertainment. When space is limited on store shelves and in traditional distribution channels, producers tend to focus on a few likely best sellers, hoping that one or two big hits...
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Martha Lagace
- 08 Dec 2008
- Research & Ideas
Thinking Twice About Supply-Chain Layoffs
"Someone asked me why I'm interested in labor in the supply chain. The answer from my head is that we have evidence of how important people are to the total equation. So my future research will definitely focus on identifying better...
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- 14 Apr 2015
- First Look
First Look: April 14
the firm. Recently Gibbons and Henderson (2013) have suggested that one way to formalize this insight is through a focus on the role of relational contracts within the firm. They hypothesize this implies that the performance effects of...
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Sean Silverthorne
- 10 Jun 2015
- Research & Ideas
The Transparency Revolution in Corporate Reporting
companies encouraging and funding ESG innovation. Dow Chemical has enormous energy consumption in their operations, but they've managed to save more than $10 billion through efficiency programs and are moving the world toward the adoption...
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Re: George Serafeim
- 03 Oct 2006
- First Look
First Look: October 3, 2006
Working PapersRacial Diversity Initiatives in Professional Service Firms: What Factors Differentiate Successful from Unsuccessful Initiatives? Authors:Modupe Akinola and David A. Thomas Abstract Diversity continues to be a key focus for...
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Sean Silverthorne
- August 1991 (Revised September 1994)
- Background Note
What Is Industrial Marketing?
Discusses the key distinguishing aspects of industrial as compared to consumer marketing. These differences are highlighted for organizational as well as marketing mix aspects.
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Keywords:
Customer Relationship Management;
Innovation Strategy;
Growth and Development Strategy;
Marketing Channels;
Marketing Strategy;
Marketplace Matching;
Organizational Change and Adaptation;
Core Relationships;
Industrial Products Industry;
Manufacturing Industry
Rangan, V. Kasturi. "What Is Industrial Marketing?" Harvard Business School Background Note 592-012, August 1991. (Revised September 1994.)
- 02 Jul 2013
- First Look
First Look: July 2
Publications 2006 pub Matching Firms, Managers, and Incentives By: Bandiera, Oriana, Luigi Guiso, Andrea Prat, and Raffaella Sadun Abstract—We exploit a unique combination of administrative sources and survey data to study the match between firms and managers. The...
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Anna Secino
- 08 Mar 2016
- First Look
March 8, 2016
search listings by about the same quantity. This effect appears to result from interactions between the design of search results and users' decisions about where and how to focus their attention: users who decide what to click based on...
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Sean Silverthorne
- 09 Aug 2011
- First Look
First Look: August 9
Competition for Social Preferences in Simple Extensive Form Games: An Introduction Authors:Eyal Ert, Ido Erev, and Alvin E. Roth Publication:Special Issue on Predicting Behavior in Games. Games 2 (2011) Abstract Two independent, but related, choice prediction...
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Sean Silverthorne
- 14 Nov 2005
- Research & Ideas
How Can Start Ups Grow?
published by the Academy of Management (August, 2005) as part of its Best Paper Proceedings. Her research on how young firms grow is based on data looking at new advertising agencies in New York and Chicago from 1977 to 1985. In this...
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- 09 Oct 2017
- Research & Ideas
Fearing Fox News, Democratic-leaning Companies Delayed Negative Announcements
to explore the impact of a specific media source on the business landscape. "Depending on what the media reports on, it can actually create reputational costs for firms," says Jonas Heese, an assistant professor in the Accounting & View Details
- 07 Sep 2019
- Op-Ed
Even for Non-Believers, These Are the Next Steps on Climate Change
trillion-dollar plans to attempt to mitigate carbon. Businesses, homeowners, and local governments must focus on what can be done today to address these direct threats to people and property. There are three major tools in the “what to do...
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by John Macomber
- 08 Feb 2000
- Research & Ideas
Women Negotiating in the New Millenium
allowed Valley. "We're making choices that are much more multifaceted, and we think about negotiation in a much more complex way than some men. In that sense we're really expert negotiators." Asked by a member of the audience about how to maintain enough...
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by Martha Lagace
- 21 Mar 2016
- HBS Case
Can Customer Reviews Be 'Managed?'
actually booking and get a commission of that?” Q: You call the case “managing online reviews.” As I read it, I thought the notion of managing online reviews seems to be counter to the notion of providing unbiased information. Yet you do...
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- 26 Jul 2006
- Research & Ideas
The Strategic Way to Go to Market
the selling process moves on. Several years and band-aids later, managers may realize that their channels serve neither their customers nor their channel partners well, but it is too late. Q: What are channel stewards and what role would...
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by Sean Silverthorne
- 18 Jul 2005
- Research & Ideas
Identify Emerging Market Opportunities
past few years, the pro-Malay policy remains in place. Executives would do well to identify a country's power centers, such as its bureaucracy, media, and civil society, and figure out if there are checks and balances in place. Managers...
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- January 2021
- Supplement
Barbara Krakow Gallery (B): Art and the Pandemic
By: José B. Alvarez and David Lane
Updates (A) case by describing the early impact of the COVID-19 pandemic on the art market, the renaming of the gallery as the Krakow Witkin Gallery, and the response of its partners and staff to the pandemic.
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Keywords:
Art Market;
COVID-19;
Arts;
Business Model;
Change Management;
Trends;
Communication;
Customer Focus and Relationships;
Human Resources;
Marketing;
Distribution Channels;
Outcome or Result;
Health Pandemics;
Fine Arts Industry
Alvarez, José B., and David Lane. "Barbara Krakow Gallery (B): Art and the Pandemic." Harvard Business School Supplement 521-031, January 2021.