Publications

04 Apr 2011
HBS Case

Reinventing the National Geographic Society

behaviors, and values of a legacy organization, changing a business model from paper to digital, capitalizing on huge brand awareness and international presence, and promoting cross-functional and cross-divisional collaboration.... View Details

Keywords: by Sean Silverthorne; Publishing

May 1992 (Revised June 1993)
Case

Jan Carlzon: CEO at SAS (A)

By: Christopher A. Bartlett

Describes Jan Carlzon's actions on assuming the CEO's responsibility at SAS in a time of financial and organizational difficulty. After tracing Carlzon's development as a manager, it focuses on the way in which he developed, then communicated a clear and motivating... View Details

Keywords: Communication; Financial Crisis; Employee Relationship Management; Knowledge; Leadership Development; Crisis Management; Motivation and Incentives; Business Strategy; Aerospace Industry

06 Oct 2020
Sharpening Your Skills

18 Tips Managers Can Use to Lead Through COVID's Rising Waters

Use this period as an opportunity to take stock of your own life. Does your work reflect your values? Have you let some important relationships languish? Did you give up on a dream too soon? You're not going to be a good View Details

Keywords: by Sean Silverthorne

10 Mar 2021
Blog Post

COVID Killed the Traditional Workplace

again? Should companies do away with Zoom and return the workplace to its pre-COVID ways? The answer, in a word: No. At least that’s not the future of work envisioned by several members of the Harvard Business School faculty—all of whom... View Details

Keywords: All Industries

26 Apr 2017
Working Paper Summaries

Assessing the Quality of Quality Assessment: The Role of Scheduling

Keywords: by Maria Ibanez and Michael W. Toffel; Service; Food & Beverage

12 Nov 2024
HBS Case

Inside One Startup's Journey to Break Down Hiring (and Funding) Barriers

Florida after serving his time would likely land him back in jail. Rekindled relationships with an aunt and grandmother in Ohio inspired him to turn his life around and move to the Midwest after his release instead. He spent his remaining... View Details

Keywords: by Avery Forman; Employment

01 Dec 2022
News

My First Job

furniture business when a fire started in the factory’s ventilation system. The fire alarms were loud, and every instinct I had learned in school told me to leave the building, but the president of the company grabbed my arm and told me... View Details

Keywords: Business Schools & Computer & Management Training; Business Schools & Computer & Management Training

15 Feb 2024
News

Startup Shepherds

By their count, Catalina Daniels and Jim Sherman (both MBA 1991) listened to approximately 300 startup pitches in 2016, the first year the HBS classmates worked side by side as angel investors in New York. “You meet a lot of very smart people, with what sound like good... View Details

Keywords: April White

18 Apr 2018
First Look

First Look at New Research and Ideas, April 18, 2018

though the effects vary with liberal/conservative ideological orientation. Polynomial regression analyses reveal that the fit relationship between individual and organizational political ideology deviates from the idealized congruence... View Details

Keywords: Sean Silverthorne

01 Oct 2008
Research & Ideas

How Much Time Should CEOs Devote to Customers?

Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing KnowHow, for Harvard Business. It is reprinted on HBS Working Knowledge.Customers are the source of all cash flow. Organic growth depends on... View Details

Keywords: by John Quelch

18 Sep 2017
Research & Ideas

'Likes' Lead to Nothing—and Other Hard-Learned Lessons of Social Media Marketing

five years, or 18.5 percent of the total by then. “All brands, big and small, are firmly in social media today,” says Jill J. Avery, senior lecturer at Harvard Business School. “Social media has become a mainstream tactic.” Marketing... View Details

Keywords: by Dina Gerdeman; Advertising; Technology

12 Dec 2014
Other Presentation

The New Competitive Advantage: Creating Shared Value

By: Michael E. Porter

This presentation given by Professor Michael Porter covers the role of business in society, the concept of shared value, the difference between CSR and CSV, the three levels of shared value, implications for government and civil society, and examples of companies that... View Details

Keywords: Shared Value; Society; Value Creation; Competitive Advantage; Civil Society or Community; Business and Community Relations; Business and Government Relations

Read Now

24 Sep 2021
Blog Post

Is the MBA Worth It? Hear What Recent HBS Grads Have to Say (Part 2)

We asked recent HBS alumni to reflect on their time at—and after—HBS to answer the question “Is the MBA worth it?” Here are their thoughts on the business school experience, the value of an MBA degree, and how to best prepare for HBS.... View Details

April 1996 (Revised November 1996)
Case

Cleveland Turnaround (A, The: Responding to the Crisis (1978-1988)

By: James E. Austin and Andrea L Strimling

Traces the Cleveland community's efforts to move the city from economic, social, and political crisis in the late 1970s into revitalization and progress in the 1980s and 1990s. Special attention is given to the role of business leaders and the public-private... View Details

Keywords: Transition; Business Cycles; Business and Community Relations; Financial Crisis; Cleveland

March 2008
Article

Linguistic Network Configurations: Management of Innovation in Design-intensive Firms

By: Claudio Dell'Era, Alessio Marchesi and Roberto Verganti

In today's business and academic arenas, design is more and more viewed as an important strategic resource. In fact, over the last couple of years, we have seen a real explosion in business and research literature that see scholars and companies alike trying to... View Details

Keywords: Networks; Design; Innovation and Management; Product Development

January 2007 (Revised December 2008)
Case

The Challenges of Launching a Start-Up in China: Dorm99.com

By: William C. Kirby, F. Warren McFarlan and Tracy Manty

After graduating from Harvard Business School in June 2006, Ken Pao and Bill Li were ready to fully commit to the Internet start-up they had been working on since they first stepped foot on the business school campus. They moved to Beijing, rounded out their management... View Details

Keywords: Business Startups; Joint Ventures; Entrepreneurship; Product Launch; Business and Government Relations; Internet; China