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- All HBS Web (195)
- Faculty Publications (26)
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Trade Cards - The Art of American Advertising
giveaway, whether tucked into products at the factory by wholesalers or inserted into packaged goods by retailers. Traveling salesmen had the opportunity to distribute trade cards to individual customers,...
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- Web
Smaller Collections - Photography Collections - Historical Collections
gelatin silver print images taken by Margaret Bourke-White captures industrial settings during the early 19th century. Included are pictures of American factories, mines, foundries, and glassworks. Bourke-White was able to depict...
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- Web
Souvenirs & Novelties - The Art of American Advertising
. helped establish brand familiarity by putting up promotional displays . . . and giving away calendars, glasses, and other items bearing company slogans and trademarks,” business historian Walter Friedman...
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- Web
Breaking Down the Barriers - The High Art of Photographic Advertising - Baker Library | Bloomberg Center
commerce and consumption.” 16 Recognizing his reputation as an extraordinary portraitist and the prestige his name could lend to commercial work, the J. Walter Thompson Advertising Agency hired Steichen in 1923, the same year he became...
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- 01 Apr 2000
- News
Real World Issues Aired at Student Led Conferences
conference hosted by the HBS African American Student Union (AASU). More than 550 attendees gathered in late January for the three-day meeting, which featured academic and social events held on campus and at the nearby Hyatt Regency...
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Mary Ellen Gardner
- 01 Dec 2002
- News
What You Know Depends on Where You Go
associate professor Walter Kuemmerle, who developed the elective course International Entrepreneurial Finance by writing cases that involve about twenty different countries. “The largest group to take the...
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- 28 Sep 2015
- News
Rockin’ for a Cause
senior vice president at Symantec by day, and by night—well, at least seven or eight nights a year—a no-holds-barred guitarist, vocalist, and emcee for a band that donates its earnings to local schools. The...
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- 14 Apr 2009
- First Look
First Look: April 14, 2009
an increase in the P/E ratios in the year after the investment. By way of contrast, funds with politicians involved invest in higher P/E industries, which have a negative valuation change in the year after the investment. Download the...
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Martha Lagace
- Web
Impact Stories - Business & Environment
Alumni Impact Stories Martin Aares MBA 2001 | Merging the Worlds of Finance, Investing, and Environmental Impact "As leaders who make a difference, the private sector can have huge influence over the future of our planet. We are changing the conversation View Details
- 01 Jan 2007
- News
Sir Martin S. Sorrell, MBA 1968
into a major multinational marketing services organization. The firm Sorrell bought a stake in was Wire and Plastics Products plc (soon to be renamed WPP Group), a maker of wire shopping baskets. In 1986 he became chief executive of WPP, which started small View Details
- 05 Nov 2020
- Blog Post
12 Weeks of VC Summer: Remote Edition
While it wasn’t 100% perfect, there were a lot more offline conversations and learnings that took place over email than expected. We shared: Book recommendations (including The Innovators by Walter Isaacson,...
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- 01 Oct 2002
- News
Faculty Research Symposium
administrators together for lively presentations by colleagues and a panel discussion on “The Market for Management Ideas,” moderated by Walter Kiechel (MBA '76/JD '77), senior...
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- Web
Related Resources - The High Art of Photographic Advertising - Baker Library | Bloomberg Center
document early examples of HBS marketing courses taught by Professor Cherington and his subsequent career as marketing consultant, economist, and author. Of particular interest are the materials pertaining to speeches and articles written...
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- 27 Oct 2016
- News
Paying It Forward
(photo by Neal Hamberg) Ask Malay Kundu (MBA 2003) about StopLift Checkout Vision Systems, and he’s more than happy to talk about his thriving software company, which deploys video and scanning technologies to stop retail theft. The...
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Margie Kelley
- 14 Jul 2023
- Blog Post
What You Can Do to Create an Anti-Racist Organization
Manso-Brown encourages others to seek out historical context as a critical foundation of anti-racism work. “We’re not talking about things that happened that long ago either,” she said. “MLK would be the same age as Barbara Walters if he...
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All Industries
- 01 Sep 2003
- News
Globalization Revisited
should become “global” by standardizing the production, distribution, and marketing of their products across all countries. Sameness meant efficiency and would be more profitable than difference. From economies of scale would flow...
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- 16 Dec 2020
- Blog Post
Faculty Books Published in 2020
for yourself, how buildings can have an impact on our health, and how leaders can have an impact on today's biggest issues. A list of the titles, authors, and their abstracts are included below. American Business History: A Very Short Introduction View Details
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All Industries
- 01 Jun 2004
- News
Luxe Redux
Cashing in on the $60 billion global luxury goods market has never been tougher — or more rewarding. Competition is keen. And consumer preferences are constantly shifting, causing the concept of luxury itself to change over time. As a result, the market’s most...
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- 10 Feb 2021
- Blog Post
What You Can Do to Create an Anti-Racist Organization
established.” Therefore, Manso-Brown encourages others to seek out historical context as a critical foundation of anti-racism work. “We’re not talking about things that happened that long ago either,” she added. “MLK would be the same age as Barbara View Details
- 01 Mar 2011
- News
Local Hero
began with the Giants’ cross-bay rivals, the Oakland A’s. As a political science major at the University of California, Berkeley, Baer fed his passion for journalism and sports by serving as business manager and sports director of the...
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