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Publications

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  • All HBS Web  (939)
    • People  (5)
    • News  (188)
    • Research  (558)
    • Events  (9)
  • Faculty Publications  (166)

Show Results For

  • All HBS Web  (939)
    • People  (5)
    • News  (188)
    • Research  (558)
    • Events  (9)
  • Faculty Publications  (166)
← Page 9 of 939 Results →
  • Research Summary

Managing Marketspace Service Interfaces

By: Jeffrey F. Rayport

Jeffrey F. Rayport is focusing on the strategic challenges that face businesses selling information-intensive products and services. A key strategic issue in such businesses is the dematerialization of information-intensive products and services as a consequence of... View Details

  • 25 Mar 2021
  • Blog Post

Meet the Student Academic Services Support Team at HBS!

Determining how to successfully balance responsibilities, opportunities, and challenges is imperative to a positive and productive student experience. The Student and Academic Services (SAS) Support Services team in the MBA Program... View Details
  • 2008
  • Article

The Gordon Research Conferences As Scientific Infrastructure

By: Arthur A. Daemmrich and Leah Shaper
Conferences serve as a crucial part of scientific infrastructure by offering participants the opportunity to announce novel findings, discuss research methods, and take part in a variety of networking activities. Presenting papers and learning about unpublished new... View Details
Keywords: Conferences; Interpersonal Communication; Infrastructure; Science-Based Business; Social and Collaborative Networks
Citation
Related
Daemmrich, Arthur A., and Leah Shaper. "The Gordon Research Conferences As Scientific Infrastructure." Bulletin for the History of Chemistry 33, no. 2 (2008): 94–102.
  • 06 Dec 2022
  • HBS Seminar

Elizabeth Lyons, UC San Diego

  • Research Summary

Risk Management as a Function of Government

By: David A. Moss
Professor Moss's academic work in this area explores how and why governments manage private-sector risks. Based on historical and institutional research, he argues that risk management constitutes a critical function of government with far-reaching implications. ... View Details

    Joseph B. Fuller

    Joseph Fuller is a Professor of Management Practice in General Management and Entrepreneurship. He founded and co-leads the school’s project, Managing the Future of Work, as well as the Harvard Project on the Workforce. He currently leads the FIELD Global Capstone... View Details

    • 02 Jan 2018
    • First Look

    First Look at New Research and Ideas, January 3, 2018

    countries and industries. In line with the model’s predictions, we find that integration and delegation covary positively, and that producers are more likely to integrate suppliers in input sectors with greater productivity variation.... View Details
    Keywords: Sean Silverthorne

      W. Earl Sasser

      Earl Sasser is a Baker Foundation Professor at Harvard Business School and has been a member of the faculty there since 1969. He received a B.A. in Mathematics from Duke University in 1965, an MBA from the University of North Carolina in 1967, and a Ph.D. in... View Details

      Keywords: airline; automotive; banking; broadcasting; communications; construction; credit card; education industry; entertainment; fast food; hotels & motels; insurance industry; marketing industry; oil & gas; restaurant; retailing; service industry; sports; tourism; transportation
      • 25 Sep 2018
      • First Look

      New Research and Ideas, September 25, 2018

      from Medical Device Recalls By: Ball, George P., Jeffrey T. Macher, and Ariel Dora Stern Abstract—When innovations are successfully commercialized into new products, they can create value for both consumers and firms. When products... View Details
      Keywords: Dina Gerdeman
      • August 2019
      • Case

      Twiggle: E-Commerce with Semantic Search

      By: Shane Greenstein and Danielle Golan
      Four years after being founded, in 2014, by former Google executives Amir Konigsberg (CEO) and Adi Avidor (CTO), Twiggle had developed a search enhancement that plugged into an online merchant’s existing framework. The company utilized advanced structuring and... View Details
      Keywords: Search Technology; Customer Acquisition; Internet and the Web; Technological Innovation; Commercialization; Growth and Development Strategy; E-commerce; Technology Industry; Israel
      Citation
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      Greenstein, Shane, and Danielle Golan. "Twiggle: E-commerce with Semantic Search." Harvard Business School Case 620-025, August 2019.
      • 25 May 2011
      • HBS Case

      QuikTrip’s Investment in Retail Employees Pays Off

      according to market, QuikTrip uses the same store layout everywhere, along with limited product variety. "The reduced complexity that results from these decisions leads to higher employee productivity... View Details
      Keywords: by Julia Hanna; Retail

        What You Don't Know About Making Decisions

        Most executives think of decision making as a singular event that occurs at a particular point in time. In reality, though, decision making is a process fraught with power plays, politics, personal nuances, and institutional history. Leaders who recognize this make... View Details

        • 12 Apr 2018
        • Blog Post

        Reading Between the Lines: How to Spot the Skills You Need Among the Resumes You Get

        There can be a protean quality to great talent, a capacity for shape-shifting that enables them to succeed in a wide variety of functions within a broad range of industries. But the virtues you need – in both hard skills and “soft”... View Details
        Keywords: All Industries
        • 19 Feb 2008
        • Research & Ideas

        Radical Design, Radical Results

        has found that companies adopt one of three different strategies: Launch and see. The company launches a variety of products, and then measures market reaction to each, relying on the selective capability of consumers to determine which... View Details
        Keywords: by Julia Hanna; Consumer Products
        • 2020
        • Working Paper

        Overcoming the Cold Start Problem of CRM Using a Probabilistic Machine Learning Approach

        By: Eva Ascarza
        The success of Customer Relationship Management (CRM) programs ultimately depends on the firm's ability to understand consumers' preferences and precisely capture how these preferences may differ across customers. Only by understanding customer heterogeneity, firms can... View Details
        Keywords: Customer Management; Targeting; Deep Exponential Families; Probabilistic Machine Learning; Cold Start Problem; Customer Relationship Management; Customer Value and Value Chain; Consumer Behavior; Analytics and Data Science; Mathematical Methods; Retail Industry
        Citation
        SSRN
        Related
        Padilla, Nicolas, and Eva Ascarza. "Overcoming the Cold Start Problem of CRM Using a Probabilistic Machine Learning Approach." Harvard Business School Working Paper, No. 19-091, February 2019. (Revised May 2020. Accepted at the Journal of Marketing Research.)

          Geoffrey G. Jones

          Geoffrey Jones is the Isidor Straus Professor of Business History, and Faculty Chair of the School's Business History Initiative. He holds degrees of BA, MA and PhD from Cambridge University, UK. He has an honorary Doctorate in Economics and Business Administration... View Details

          Keywords: beauty products; beauty products; beauty products; beauty products; beauty products; beauty products; beauty products; beauty products; beauty products; beauty products; beauty products; beauty products; beauty products
          • 2016
          • Book

          Consumers, Corporations, and Public Health: A Case-Based Approach to Sustainable Business

          By: John A. Quelch
          The public health footprint associated with corporate behavior has come under increased scrutiny in the last decade, with an increased expectation that private profit not come at the expense of consumer welfare.

          Consumers, Corporations, and Public... View Details
          Keywords: Consumer; Corporate Culture; Public Health; Consumer Behavior; Marketing Strategy; Corporate Strategy; Health; Innovation and Invention; Innovation and Management; Supply Chain Management; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Asia; Oceania; North and Central America; Middle East; Latin America; Europe
          Citation
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          Quelch, John A. Consumers, Corporations, and Public Health: A Case-Based Approach to Sustainable Business. New York: Oxford University Press, 2016.
          • 12 Apr 2013
          • HBS Seminar

          Gary Frazier, USC Marshall School of Business

          • October 2021
          • Article

          Overcoming the Cold Start Problem of CRM Using a Probabilistic Machine Learning Approach

          By: Nicolas Padilla and Eva Ascarza
          The success of Customer Relationship Management (CRM) programs ultimately depends on the firm's ability to understand consumers' preferences and precisely capture how these preferences may differ across customers. Only by understanding customer heterogeneity, firms can... View Details
          Keywords: Customer Management; Targeting; Deep Exponential Families; Probabilistic Machine Learning; Cold Start Problem; Customer Relationship Management; Programs; Consumer Behavior; Analysis
          Citation
          Find at Harvard
          Related
          Padilla, Nicolas, and Eva Ascarza. "Overcoming the Cold Start Problem of CRM Using a Probabilistic Machine Learning Approach." Journal of Marketing Research (JMR) 58, no. 5 (October 2021): 981–1006.
          • 07 Nov 2005
          • What Do You Think?

          Is Less Becoming More?

          Summing Up Less is increasingly more, at least in the minds of customers, according to nearly every respondent to this month's column. However, some cite product complexity as the cause of rising real and psychological consumer... View Details
          Keywords: by James Heskett; Consumer Products
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