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- All HBS Web
(1,366)
- People (1)
- News (133)
- Research (1,115)
- Events (4)
- Multimedia (2)
- Faculty Publications (884)
- September–October 2017
- Article
Why Do We Undervalue Competent Management?: Neither Great Leadership Nor Brilliant Strategy Matters Without Operational Excellence
By: Raffaella Sadun, Nicholas Bloom and John Van Reenen
A recurring message in business education is that you can’t compete on the basis of management processes because they’re easily copied. Operational effectiveness is table stakes in the competitive universe, it is often assumed, and thus cannot serve as a sustainable... View Details
Keywords: Management; Management Analysis, Tools, and Techniques; Management Practices and Processes; Performance Effectiveness
Sadun, Raffaella, Nicholas Bloom, and John Van Reenen. "Why Do We Undervalue Competent Management? Neither Great Leadership Nor Brilliant Strategy Matters Without Operational Excellence." Harvard Business Review 95, no. 5 (September–October 2017): 120–127. (Winner of 59th Annual HBR McKinsey Award.)
- April 18, 2023
- Article
The Rebirth of Software as a Service
By: Frank V. Cespedes and Jacco van der Kooij
Traditional sales models focus on customer acquisition and the “funnel” or “pipeline” metrics that dominate talk about sales. But this approach falls short when applied to a recurring revenue business, where the customer life cycle looks more like a bowtie, not a... View Details
Cespedes, Frank V., and Jacco van der Kooij. "The Rebirth of Software as a Service." Harvard Business Review (website) (April 18, 2023).
- June 2014
- Case
Riverview Law: Applying Business Sense to the Legal Market
By: Heidi K. Gardner and Silvia Hodges Silverstein
Riverview Law, run like a business rather than a traditional law firm, wants to expand its unconventional concept from the UK to the US. The firm's approach includes performing all legal work for annual fixed-price contracts, using data and analytics to advise clients... View Details
Keywords: Strategy; Professional Services; Disruptive Innovation; Law Firms; Client Service; Culture; Recruiting; Management; Professional Services Firms; Business Model; Legal Services Industry; United Kingdom; United States
Gardner, Heidi K., and Silvia Hodges Silverstein. "Riverview Law: Applying Business Sense to the Legal Market." Harvard Business School Case 414-079, June 2014.
- March 2016 (Revised April 2019)
- Technical Note
ESG Metrics: Reshaping Capitalism?
By: George Serafeim
In the past twenty-five years, the world had seen an exponential growth in the number of companies reporting environmental, social and governance (ESG) data. Investor interest in ESG data also grew rapidly. A growing belief that increasing levels of social inequality... View Details
Keywords: Capitalism; Sustainability; Accountability; Corporate Social Responsibility; Responsibilities To Society; Environment; Social Impact Investment; ESG; Corporate Social Responsibility and Impact; Environmental Sustainability; Measurement and Metrics; Integrated Corporate Reporting; Corporate Accountability; Accounting; Economic Systems
Serafeim, George, and Jody Grewal. "ESG Metrics: Reshaping Capitalism?" Harvard Business School Technical Note 116-037, March 2016. (Revised April 2019.)
- August 2019
- Case
Subscription Lines Dilemma
By: Victoria Ivashina and Terrence Shu
This case follows a fictional managing partner of a private equity firm, as she contemplates whether to utilize subscription lines of credit in her firm’s funds. Subscription lines are revolving lines of credit secured by commitments from a fund’s investors. Private... View Details
Ivashina, Victoria, and Terrence Shu. "Subscription Lines Dilemma." Harvard Business School Case 220-025, August 2019.
- 2014
- Other Teaching and Training Material
Marketing Reading: Customer Management
By: Sunil Gupta
This Reading on customer management sheds light on how companies should evaluate and manage their customers in order to grow profitably. Customer management allows marketing managers to inform investment decisions by drilling down into each customer's profitability or... View Details
Keywords: Customer Acquisition; Customer Churn; Customer Profitability Analysis; Customer Retention; Firm Value; Organizational Structure
Gupta, Sunil. "Marketing Reading: Customer Management." Core Curriculum Readings Series. Boston: Harvard Business Publishing 8162, 2014.
- January 2015 (Revised January 2018)
- Technical Note
Note on Comparative Capitalism
By: Clayton S. Rose and Rebecca Henderson
This note draws on academic work, as well as social and economic data across several countries, to provide a basic understanding of some of the differences among capitalist systems. It begins with a description of the system of capitalism, and characteristics that to a... View Details
Keywords: Capitalism; Global; Economic Systems; Global Range; Japan; Germany; China; United States; Sweden
Rose, Clayton S., and Rebecca Henderson. "Note on Comparative Capitalism." Harvard Business School Technical Note 315-077, January 2015. (Revised January 2018.)
- April 2022
- Supplement
Mastercard Labs (B)
When Ajaypal (Ajay) Banga became the CEO of Mastercard in 2010, digital technologies were on the rise, and innovation needed to become a strategic imperative at the company. Banga tasked Garry Lyons, who had joined Mastercard through the 2009 acquisition of Orbiscom,... View Details
Keywords: Organizational Behavior; Culture; Transformation; Organizational Culture; Culture Change; Organizational Adaptation; Organizational Effectiveness; Alignment; Leadership; Leadership Development; Innovation; Innovation Ecosystems; Diversity; Collaboration; Co-creation; Learning Organizations; Empowerment; Ecosystem; Agility; Prototype; Experiment; Partnerships; Operating Model; Risk Management; Digital Transformation; Metrics; Payments; Financial Industry; Financial Inclusion; Ambidexterity; Corporate Innovation; Innovation Lab; Accelerator; Start-up; Fintech
Hill, Linda A., Sunil Gupta, Emily Tedards, and Julia Kelley. "Mastercard Labs (B)." Harvard Business School Supplement 422-081, April 2022.
- 09 Jul 2010
- Working Paper Summaries
The Limits of Nonprofit Impact: A Contingency Framework for Measuring Social Performance
Keywords: by Alnoor Ebrahim & V. Kasturi Rangan
- November 2017
- Case
One Life; One Love (A)
By: Thomas DeLong and Kerry Herman
Katie Hood, CEO of the One Love Foundation (One Love), a group dedicated to the prevention of relationship violence, had grown the organization's base of funding support to $6 million by 2017 and broadened its mandate to include relationships across many demographics.... View Details
Keywords: Start-up; ＂Leading A Foundation＂; Social Enterprise; Business Startups; Growth and Development Strategy; Leadership
DeLong, Thomas, and Kerry Herman. "One Life; One Love (A)." Harvard Business School Case 418-005, November 2017.
- Article
Emodiversity and the Emotional Ecosystem
By: Jordi Quoidbach, June Gruber, Moira Mikolajczak, Alexsandr Kogan, Ilios Kotsou and Michael I. Norton
Bridging psychological research exploring emotional complexity and research in the natural sciences on the measurement of biodiversity, we introduce—and demonstrate the benefits of—emodiversity: the variety and relative abundance of the emotions that humans experience.... View Details
Quoidbach, Jordi, June Gruber, Moira Mikolajczak, Alexsandr Kogan, Ilios Kotsou, and Michael I. Norton. "Emodiversity and the Emotional Ecosystem." Journal of Experimental Psychology: General 143, no. 6 (December 2014): 2057–2066.
- September 2016
- Article
Do Display Ads Influence Search?: Attribution and Dynamics in Online Advertising
By: Pavel Kireyev, Koen Pauwels and Sunil Gupta
As firms increasingly rely on online media to acquire consumers, marketing managers feel comfortable justifying higher online marketing spending by referring to online metrics such as click-through rate (CTR) and cost per acquisition (CPA). However, these standard... View Details
Kireyev, Pavel, Koen Pauwels, and Sunil Gupta. "Do Display Ads Influence Search? Attribution and Dynamics in Online Advertising." International Journal of Research in Marketing 33, no. 3 (September 2016): 475–490.
- Summer 2018
- Article
CSR needs CPR: Corporate Sustainability and Politics
By: Thomas Lyon, Magali A. Delmas, John W. Maxwell, Pratima Bansal, Mireille Chiroleu-Assouline, Patricia Crifo, Rodolphe Durand, Jean-Pascal Gond, Andrew King, Michael Lenox, Michael W. Toffel, David Vogel and Frank Wijen
Corporate sustainability has gone mainstream, and many companies have taken meaningful steps to improve their own environmental performance. But while corporate political actions such as lobbying can have a greater impact on environmental quality, they are ignored in... View Details
Keywords: Corporate Social Responsibility and Impact; Environmental Sustainability; Communication; Policy; Business and Government Relations
Lyon, Thomas, Magali A. Delmas, John W. Maxwell, Pratima Bansal, Mireille Chiroleu-Assouline, Patricia Crifo, Rodolphe Durand, Jean-Pascal Gond, Andrew King, Michael Lenox, Michael W. Toffel, David Vogel, and Frank Wijen. "CSR Needs CPR: Corporate Sustainability and Politics." California Management Review 60, no. 4 (Summer 2018): 5–24.
- August 1993
- Case
Applichem (A) (Abridged)
By: Janice H. Hammond and Gary P. Pisano
Applichem manufactures the same chemical product in four plants, each of which is located in a different country. The company has completed a major study comparing the productivity and performance of these plants. Using the data from the study, students must decide... View Details
Keywords: Business or Company Management; Management Practices and Processes; Performance Productivity; Performance Efficiency; Performance Evaluation; Strategy; Judgments; Factories, Labs, and Plants; Business Exit or Shutdown; Chemical Industry
Hammond, Janice H., and Gary P. Pisano. "Applichem (A) (Abridged)." Harvard Business School Case 694-030, August 1993.
- 2013
- Working Paper
Do Display Ads Influence Search?: Attribution and Dynamics in Online Advertising
By: Sunil Gupta
As firms increasingly rely on online media to acquire consumers, marketing managers feel comfortable justifying higher online marketing spend by referring to online metrics such as click-through rate (CTR) and cost per acquisition (CPA). However, these standard online... View Details
Kireyev, Pavel, Koen Pauwels, and Sunil Gupta. "Do Display Ads Influence Search? Attribution and Dynamics in Online Advertising." Harvard Business School Working Paper, No. 13-070, February 2013.
- March 2022 (Revised July 2022)
- Technical Note
Prediction & Machine Learning
This note provides an introduction to machine learning for an introductory data science course. The note begins with a description of supervised, unsupervised, and reinforcement learning. Then, the note provides a brief explanation of the difference between traditional... View Details
Keywords: Machine Learning; Data Science; Learning; Analytics and Data Science; Performance Evaluation
Bojinov, Iavor I., Michael Parzen, and Paul Hamilton. "Prediction & Machine Learning." Harvard Business School Technical Note 622-101, March 2022. (Revised July 2022.)
- September 2007
- Article
Assessing the Performance of Business Unit Managers
By: J. Bouwens and Laurence van Lent
Using a sample of 140 managers, we investigate the use of various performance metrics in determining the periodic assessment, bonus decisions, and career paths of business unit managers. We show that the weight on accounting return measures is associated with the... View Details
Bouwens, J., and Laurence van Lent. "Assessing the Performance of Business Unit Managers." Journal of Accounting Research 45, no. 4 (September 2007): 667–697.
- August 2020 (Revised September 2020)
- Technical Note
Assessing Prediction Accuracy of Machine Learning Models
The note introduces a variety of methods to assess the accuracy of machine learning prediction models. The note begins by briefly introducing machine learning, overfitting, training versus test datasets, and cross validation. The following accuracy metrics and tools... View Details
Keywords: Machine Learning; Statistics; Econometric Analyses; Experimental Methods; Data Analysis; Data Analytics; Forecasting and Prediction; Analytics and Data Science; Analysis; Mathematical Methods
Toffel, Michael W., Natalie Epstein, Kris Ferreira, and Yael Grushka-Cockayne. "Assessing Prediction Accuracy of Machine Learning Models." Harvard Business School Technical Note 621-045, August 2020. (Revised September 2020.)
- 2015
- Working Paper
Discretion in Hiring
By: Mitchell Hoffman, Lisa B. Kahn and Danielle Li
Who should make hiring decisions? We propose an empirical test for assessing whether firms should rely on hard metrics such as job test scores or grant managers discretion in making hiring decisions. We implement our test in the context of the introduction of a... View Details
Hoffman, Mitchell, Lisa B. Kahn, and Danielle Li. "Discretion in Hiring." Harvard Business School Working Paper, No. 16-055, October 2015.