Publications

Publications

Filter Results: (4,374) Arrow Down
Filter Results: (4,374) Arrow Down Arrow Up

Show Results For

Show Results For

← Page 9 of 4,374 Results →
  • 21 Jun 2010
  • Research & Ideas

Strategy and Execution for Emerging Markets

markets are too great to pass up or delay need to appreciate and respond to the challenges posed by institutional voids. Emerging markets are so tough to crack that companies are highly unlikely to get their... View Details
Keywords: by Martha Lagace
  • 20 Dec 2018
  • Blog Post

A Time For Opportunity In Food and Agriculture

is in charge of Organic & Non-GMO Product Marketing at Indigo Agriculture And Eisen has just launched Plant Snacks. Given all this change, building consumer trust is critical. As Conklin observed, “there is so much misinformation out... View Details
  • September 2022 (Revised February 2023)
  • Case

EnergyNow: Powering a New Market

By: Alexander MacKay and James Barnett
In August 2022, EnergyNow co-founder and CEO Stuart MacWilliam (MBA 2015) considers the company strategy for building solar panels to provide power in South Africa’s recently deregulated energy market. View Details
Keywords: Business Ventures; Development Economics; Energy; Alternative Energy; Energy Generation; Energy Sources; Renewable Energy; Entrepreneurship; Environmental Management; Ethics; Geography; Government and Politics; Energy Policy; Law; Management; Markets; Market Timing; Operations; Energy Industry; Utilities Industry; Africa; South Africa
Related
  • 03 Mar 2003
  • Research & Ideas

The Basics of Consumer Marketing in Asia

Consumer product makers looking to sell in Asia cannot expect the relative homogeneity they find in the U.S. or European countries, according to the panelists at the "Consumer Marketing in Asia" panel at the HBS Asia Business... View Details
Keywords: by Julie Jette
  • 18 Apr 2024
  • Blog Post

African American Student Union Spotlight on Emerging Markets

The HBS African American Student Union (AASU) aims to create a close-knit community for its members from the time they choose to join HBS, through their transition to the second year, and beyond graduation. In this feature, we highlight... View Details
  • 01 Jun 2002
  • News

The Mind Speaks, Marketers Listen

Calling HBS professor Gerald Zaltman “a maverick marketing professor,” the New York Times reported on the interactive technique he developed to gauge consumer preferences using visual images, semiotics, and... View Details
  • Web

Published Materials - Creating Emerging Markets

2022 Book Faculty Research Leadership to Last: How Great Leaders Leave Legacies Behind By: Geoffrey Jones and Tarun Khanna 21 OCT 2021 Article Business History Business Investment in Education in Emerging Markets Since the 1960s By:... View Details
  • 05 Dec 2007
  • Sharpening Your Skills

Sharpening Your Skills: Managing Marketing

Sharpening Your Skills dives into the HBS Working Knowledge archives to bring together articles on ways to improve your business skills. Questions to be answered: How can marketing better align with corporate strategy? Can you place a... View Details
  • 02 Aug 2010
  • Research & Ideas

Modern Indian Art: The Birth of a Market

Market categories—SUVs, smartphones, hip replacement surgeons—help facilitate commerce and other "market exchanges" by providing a basis for comparison and valuation. If I am hunting for a new SUV, for example, I can quickly... View Details
Keywords: by Sean Silverthorne
  • Web

Students on the Job Market - Doctoral

and product quality, exploring how their interaction affects the strategic timing of market entry and learning. An empirical analysis of 1,445 enterprise software companies supports these ideas, showing that... View Details
  • 10 Jul 2000
  • Research & Ideas

The State of the Markets

of old firms, and the creation of new and appealing jobs. "The larger and more liquid an equity market is," Seifert emphasized, "measured in terms of its turnover ratio [that is, the average number of View Details
Keywords: by James E. Aisner
  • March 2022
  • Case

DealShare: Social E-Commerce for the Indian Mass Market

By: Krishna G. Palepu and Malini Sen
Launched in September 2018, e-retail startup DealShare has created a tech-enabled model for the Indian mass market that allows customers to buy together, save money on good quality goods, and at the same time have fun. It targets customers who are still getting used to... View Details
Keywords: Business Model; Disruption; Trends; Talent and Talent Management; Customer Focus and Relationships; Value; Cost vs Benefits; Value Creation; Internet and the Web; India
Related
  • 01 Mar 2017
  • News

‘Ugh, I’m So Busy’: A Status Symbol for Our Time

  • 30 May 2000
  • Research & Ideas

Market Makers Bid for Success

In late February, Harvard Business School professor Bill Sahlman spoke with two former MBA students, Scott Randall ('87) and Glen Meakem ('91), to discuss their perspectives on organizing markets in a new and evolving economy and what... View Details
Keywords: by Staff; Web Services; Technology
  • 20 Sep 2019
  • Research & Ideas

Solving the Riddle of How Companies Grow Over Time

Sant’Anna; and Federico Tamagni, Scuola Superiore Sant’Anna. They define growth as “a process by which organizations pursue market opportunities and the acquisition and accumulation of the resources required to exploit those... View Details
Keywords: by Michael Blanding; Manufacturing
  • 13 Mar 2008
  • Working Paper Summaries

An Investigation of Earnings Management through Marketing Actions

Keywords: by Craig J. Chapman & Thomas J. Steenburgh
  • November 2008
  • Case

The StarNight Hotel Construction Bid: Real Time Competition on Schedule, Scope, and Cost

By: John D. Macomber
The case is intended for use with the HBS Educational Technology Group "Construction Bidding Simulation." Material that can be taught includes quantity survey methodology (from the case); analyzing preliminary estimated costs per building trade (from the discussion... View Details
Keywords: Decision Choices and Conditions; Construction; Cost; Contracts; Bids and Bidding; Real Estate Industry
Related
  • October 2010
  • Article

The Emerging Capital Market for Nonprofits

By: Robert S. Kaplan and Allen S. Grossman
Many of our largest and most successful companies today did not exist 50 years ago. During this same time interval, companies that ranked among top in the 1960s have disappeared, been merged out of existence, or become much smaller presences in the U.S. industrial... View Details
Keywords: Capital Markets; Investment Funds; Philanthropy and Charitable Giving; Corporate Accountability; Management Practices and Processes; Infrastructure; Corporate Social Responsibility and Impact; Performance Effectiveness; Nonprofit Organizations
Related
  • 19 Mar 2008
  • Research & Ideas

Finding Success in the Middle of the Market

Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge.In soccer,... View Details
Keywords: by John Quelch; Auto; Retail
  • 23 May 2013
  • Working Paper Summaries

Board Games: Timing of Independent Directors’ Dissent in China

Keywords: by Juan Ma & Tarun Khanna