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  • 02 Oct 2007
  • First Look

First Look: October 2, 2007

consumer collaboration, in which consumers use digital media that lie beyond the control of marketers to communicate among one another, responding to marketing's intrusions by disseminating counterargument, information sharing, rebuttal,... View Details
Keywords: Martha Lagace
  • 15 Sep 2003
  • Lessons from the Classroom

HBS Cases: Developing the Courage to Act

institutions. Harvard faculty members helped the dissemination process by publishing books on the case method in 1931, 1953, 1954, 1969, 1981, and 1991, and offering seminars and case-teaching workshops. The most visible was the Visiting... View Details
Keywords: by David A. Garvin
  • 28 Oct 2013
  • Research & Ideas

Responsible Leadership in an Unforgiving World

Badaracco says. Furthermore, the "new invisible hand" of the markets is even more intense than the old one due to rapid global dissemination of information. Badaracco's vision suggests it's more difficult to be a responsible leader today... View Details
Keywords: by Michael Blanding
  • 12 Jun 2012
  • First Look

First Look: June 12

choice, and consumers fight back by rooting out and disseminating pricing policies that seem unfair. The problem is that companies generally think of value as a pie that is rightfully theirs. But value is not fixed, and it neither... View Details
Keywords: Sean Silverthorne
  • 01 Nov 2010
  • Research & Ideas

How IT Shapes Top-Down and Bottom-Up Decision Making

new product plans. Such decisions are either centralized near the top of the corporate ladder or decentralized and delegated to the top of a particular business unit. And the decision makers often depend on ERP software, which facilitates the View Details
Keywords: by Carmen Nobel
  • 24 Aug 2009
  • Research & Ideas

SuperCorp: Values as Guidance System

the Cemex Way, a set of "best practice" principles and processes developed over the years to help people succeed in the Cemex family, the company disseminated its culture across its increasingly far-flung global network.... View Details
Keywords: by Rosabeth Moss Kanter
  • 22 Mar 2016
  • First Look

March 22, 2016

Information Systems Research Open Content, Linus' Law, and Neutral Point of View By: Greenstein, Shane, and Feng Zhu Abstract—The diffusion of the Internet and digital technologies has enabled many organizations to use the open-content production model to produce and... View Details
Keywords: Sean Silverthorne
  • 10 Jan 2017
  • First Look

First Look at New Research: January 10, 2017

List: Ratings Pioneer Turns 20 In 1995, before people “googled” or “yelped,” Angela Hicks (HBS, 2000) was establishing her Angie’s List as a pioneer in the accumulation and dissemination of consumer rating information. Hicks focused on... View Details
Keywords: Sean Silverthorne
  • 02 Mar 2010
  • First Look

First Look: March 2

discover and implement the breakthroughs required for realization of the vision; 3) the creation of a system that ensures both the timely identification of breakdowns (and the dissemination of information about them) that, if unresolved,... View Details
Keywords: Martha Lagace
  • 17 Jun 2013
  • Research & Ideas

Advertising Symbiosis: The Key to Viral Videos

expenditures. Advertisers can get the most bang for the buck if they post their videos on YouTube and then motivate consumers to disseminate the ads for them, via email or social media. Getting an ad to go viral is among the cost-saving... View Details
Keywords: by Carmen Nobel; Advertising
  • December 2018 (Revised May 2019)
  • Case

Bord Bia: Strategically Growing Irish Exports

By: Jose B. Alvarez, Forest L. Reinhardt and Emer Moloney
Agriculture was Ireland’s largest indigenous industry. Its agri-food sector was export driven, with almost 90% of production exported. Bord Bia was the Irish government agency charged with the promotion, trade development, and marketing of the Irish food, drink, and... View Details
Keywords: Agribusiness; Trends; Disruption; Communication Strategy; Experience and Expertise; Talent and Talent Management; Public Sector; Trade; Education; Food; Geography; Geographic Location; Rural Scope; Corporate Governance; Government Administration; Information; Knowledge Dissemination; Marketing Channels; Brands and Branding; Marketing Communications; Marketing Strategy; Planning; Business and Government Relations; Environmental Sustainability; Public Opinion; Business Strategy; Diversification; Agriculture and Agribusiness Industry; Food and Beverage Industry; Public Administration Industry; Retail Industry; Republic of Ireland; United Kingdom; Europe
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  • September 2002 (Revised October 2002)
  • Case

Managing Knowledge and Learning at NASA and the Jet Propulsion Laboratory (JPL)

By: Dorothy A. Leonard and David Kiron
Jet Propulsion Laboratory (JPL) faces a serious loss of knowledge--both because of the "faster, better, cheaper" mandate for Mars missions and from the retirement of key personnel. An extensive knowledge management system for NASA/JPL includes formal knowledge-capture... View Details
Keywords: Knowledge Management; Knowledge Dissemination; Leadership Development; Internet and the Web; Risk and Uncertainty; Organizational Culture; Retirement; Human Resources; Human Capital
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  • 01 Oct 2001
  • What Do You Think?

Will Information Technology Really Turn Organizations Upside Down This Time?

the new market leaders." Even if many things have to happen before fundamental organizational changes occur, it still leaves us with questions: Is this kind of change worth pursuing? If so, what changes in information technology and policies of View Details
Keywords: by James Heskett
  • 07 Oct 2008
  • First Look

First Look: October 7, 2008

Phenomenological Assumptions and Knowledge Dissemination within Organizational Studies Authors:Corinne Bendersky and Kathleen L. McGinn Abstract Phenomenological assumptions-assumptions about the fundamental qualities of the phenomenon... View Details
Keywords: Martha Lagace
  • 07 Jun 2004
  • What Do You Think?

How Important are Big Ideas?

dissemination of these ideas bodes well for companies able to execute them anywhere in the world. Tom Davenport, one of the authors of the study in question, commented, "... while most gurus come from the U.S., idea practitioners can... View Details
Keywords: by James Heskett
  • 05 Dec 2018
  • Working Paper Summaries

The Salary Taboo: Privacy Norms and the Diffusion of Information

Keywords: by Zoë B. Cullen and Ricardo Perez-Truglia
  • 19 Nov 2001
  • Research & Ideas

Wrapping Your Alliances In a World Wide Web

product information standards makes the current aggregation and dissemination of such content an expensive and inefficient proposition—an effort duplicated by each distributor in the channel. This problem is further compounded by... View Details
Keywords: by Andrew McAfee
  • 02 Aug 2010
  • Research & Ideas

Modern Indian Art: The Birth of a Market

helped define the value of modern Indian art, and as public documents, these texts helped disseminate the same valuation system among broader audiences. Museums and galleries in the West began to take notice of the new genre, holding... View Details
Keywords: by Sean Silverthorne
  • 15 Jan 2018
  • Research & Ideas

A Better Business Model for Fighting Cancer

of the same trial. Drugs that aren’t working may be more quickly eliminated; patients can be moved over to the arms of the trial that are seeing a response. Challenges are also addressed more immediately and published in real time in order to optimize the View Details
Keywords: by Julia Hanna; Health; Pharmaceutical
  • 16 Feb 2016
  • First Look

February 16, 2016

Rather than flouting the new ideas of institutional economics, which favored federal regulators overseeing data collection and dissemination among businesses so as to stabilize prices and facilitate interfirm cooperation instead of... View Details
Keywords: Sean Silverthorne

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