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- All HBS Web (1,222)
- Faculty Publications (232)
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- 01 Sep 2008
- News
Alumni Books
by Pete Blackshaw (MBA ’95) (Doubleday/Currency) In today’s Internet-driven world, customers have a great deal of power: on blogs, social-networking pages, and product-review sites, disgruntled customers can... View Details
- 25 Aug 2022
- News
On Purpose
our purpose?” Cohen had spent 23 years at the happiest place on earth, most recently as a senior VP of brand, franchise, and customer relationship management, a role that gave her a bird’s eye view across the company’s vast commercial... View Details
- 01 Dec 2008
- News
A U.S. Turnaround?
imported oil. Our initial reaction to the end of communism was to take a victory lap because capitalism had won. We talked of 3 billion new customers without realizing that many of these people would also become competitors. We began to... View Details
Keywords: Byron Wien; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries
- 01 Jun 2005
- News
Transforming the IRS
feedback from taxpayers and employees as well as measures of meaningful business results, was a critical step in changing attitudes. How did you improve customer service? There were no quick fixes or silver bullets. The IRS had to... View Details
- 25 Feb 2020
- News
The Past Informs the Future of Work
related to growth and efficiency. In a variety of case studies, students in the MBA elective Managing the Future of Work consider technological trends reshaping today’s workplace and actions business leaders can take. In particular, cases... View Details
- 24 Mar 2021
- News
Clubs Reaffirm Equity in Community Partners Work; Alumni Angels Invest in Member Education
groundbreaking accelerator promoting financial inclusion and access to capital for early-stage, technology-enabled companies led by women and multicultural entrepreneurs. Young companies accepted to the program receive mentorship, access to networks, and View Details
Keywords: Margie Kelley
- 17 Feb 2011
- News
Field Report: Rwanda
a private media company and Karisimbi client. The group worked with Tele-10 to identify ways to improve its advertising sales process for radio advertising and to help improve customer service for its satellite television business. “We... View Details
- 01 Dec 2013
- News
Faster, Bigger, Stronger: Supersizing the NFL
together before the season," O'Reilly says. Guided by its extensive customer research, fan polling, and tracking of fan-engagement data across all its platforms, the NFL "gets smarter every day in terms of what our different fan segments... View Details
- 01 Dec 2009
- News
Alumni Books
of Difference edited by Todd L. Pittinsky (PhDOB ’01) (Harvard Business Press) Bringing groups together is a central task of leadership. These theoretical and practical essays and case studies on intergroup relations and leaders reassess... View Details
- 26 Jan 2016
- News
The First Five Years: Jill Applebaum (MBA 2015)
rewarding. From time to time, we’ll receive unsolicited emails from customers who tell us they can’t live without our product. Those touches of positive reinforcement definitely keep us motivated and energized. It also helps that Jillian... View Details
- 01 Mar 2014
- News
Book Review: The Old West
than the quarterly bottom line. "In truth, whilst emerging countries continue their inexorable march towards economic supremacy, albeit with a few wobbles on the way, we in the West seem to be sleepwalking towards the edge of a cliff," Pinto writes. View Details
Keywords: Maureen Harmon
- 03 Mar 2020
- News
Can This Man Change the American Diet?
in the Boston area, Clover serves an always-changing, all-vegetarian menu to a 90 percent non-vegetarian customer base. In this episode of Skydeck, associate editor Julia Hanna takes listeners behind the scenes at a Clover food... View Details
Keywords: Agriculture
- 01 Jun 2011
- News
Mr. Start-Up
Issue Focus: Entrepreneurship Cassidy: At Google, a more intense and frenetic experience than launching his own companies. Art by Joe Ciardiello Related Links Watch a video of Mike Cassidy explaining his approach to rapid product... View Details
- 13 Apr 2017
- News
Solving Nigeria’s Skilled Workforce Challenge
Photos by Kunle Ogunfuyi Even a college degree couldn’t help Temi Abiola, who grew up in Nigeria, land a job. Though he speaks fluent English, he lacked the problem-solving and customer relations skills... View Details
Keywords: Jill Radsken
- 01 Apr 2000
- News
Getting the Message
Journal of Interactive Marketing, heads the required MBA course in marketing and teaches an interactive marketing elective. He explains that traditional marketing tactics might include running a series of television or magazine ads and then posting an in-store display... View Details
Keywords: Susan Young
- 01 Apr 2002
- News
Urban Evolution - HBS Research on the Inner City
live and work. "Cross-sector partnering between business, government, and nonprofit sectors will be the collaboration paradigm of the 21st century," he asserts. Teaching Millions One customer with a $500 savings account is not very... View Details
- 01 Sep 2012
- News
Alumni Books
best innovations: Find and fill an important unmet customer need. Plan for profitability. Strive for sustainability. Establish credibility. Gather necessary resources. Lead and manage effectively. Maintain balance and learn to enjoy the... View Details
- 22 Feb 2022
- News
March 2022 Alumni and Faculty Books
marketplace status quo. Demanding a voice and sometimes a hand in the products they buy, these digitally empowered consumers― “Me’s”―have inverted the traditional power dynamics of retail into metail. To put it simply, your customers are... View Details
- 07 Sep 2021
- News
Skydeck Voices: For My Next Act
about how do you get a monopoly to behave in a manner that treats its customers with respect, that drives efficiency and innovation as it would if it was competing for its business and for its life. If you'd asked me would I want to do... View Details
- 01 Dec 2013
- News
Curing Health Care
Massachusetts Governor Deval Patrick joked in his speech.) Related Links A Blueprint for Patient-Driven Drug Development Gene Williams (MBA 1987) Blavatnik Gift Accelerates Biomedical Advances Oscar Winners Even worse is what... View Details