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Show Results For
-
All HBS Web
(2,413)
- People (4)
- News (510)
- Research (1,699)
- Events (14)
- Multimedia (20)
- Faculty Publications (1,301)
- March 2017 (Revised February 2018)
- Case
VMware and the Public Cloud
By: Raffaella Sadun and Christine Snively
In 2015, VMware, a pioneer in server and network virtualization and a member of parent company EMC’s “federation” of companies, had set its sights on becoming a leading public cloud provider. Two years prior, VMware first entered the public cloud market with its vCloud...
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Keywords:
Information Technology;
Information Infrastructure;
Applications and Software;
Growth and Development Strategy;
Internet and the Web;
Computer Industry;
Technology Industry;
Information Technology Industry
Sadun, Raffaella, and Christine Snively. "VMware and the Public Cloud." Harvard Business School Case 717-480, March 2017. (Revised February 2018.)
- April 2005 (Revised June 2006)
- Case
Yahoo! Messenger: Network Integration
By: Thomas R. Eisenmann and Alison Berkley Wagonfeld
Describes Yahoo!'s management of the launch of version 6.0 of its Instant Messenger (IM) product, which incorporates features from 12 other Yahoo! properties, including Search, Music, Games, Photos, Personals, News, and Shopping. The integration of features from so...
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Keywords:
Integration;
Business Units;
Digital Platforms;
Internet and the Web;
Competitive Advantage;
Web Services Industry;
Information Technology Industry;
United States
Eisenmann, Thomas R., and Alison Berkley Wagonfeld. "Yahoo! Messenger: Network Integration." Harvard Business School Case 805-102, April 2005. (Revised June 2006.)
- 24 Sep 2014
- Op-Ed
Tackling Climate Change Will Cost Less Than We Think
massive shift —of the same order of magnitude as the diffusion of globalization, the mechanization of agriculture, the widespread adoption of computers or the diffusion of the Internet and the digitization of almost everything. It will...
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- 27 Jul 2011
- Research & Ideas
Customer Loyalty Programs That Work
merchant and shopper has left a lot of customers wandering the desert. Well-run loyalty schemes are a way to bring them back into the fold. Such programs can also help remedy the commoditization that has occurred in the retail sector on many levels. Both the View Details
- 07 Sep 2016
- What Do You Think?
How Can the Threat of Networks Be Reduced?
graph theorists had to say about the impact of network design on transportation and inventory location at least 60 years ago. It was my meal ticket to a position on the Harvard Business School faculty. What has changed, of course, is the impact of the View Details
Keywords:
by James Heskett
- 19 Aug 2015
- Research & Ideas
Codeacademy’s Delicate Work of Adding Monetization Without Crushing Mission
development? A: There are over 3 billion Internet users today (up from 300 million just 15 years ago). Less than ten percent of them are from the United States. That is to say yes, internationalization is very, very important. Q: The...
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- 06 Oct 2009
- First Look
First Look: October 6
http://cb.hbsp.harvard.edu/cb/web/product_detail.seam?R=710410-PDF-ENG&conversationId=264137&E=1234203 Daqi Harvard Business School Case 309-113 In 2008, Daqi was one of the largest Internet portals for user-generated content and...
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Martha Lagace
- 12 Sep 2007
- Op-Ed
Building Sandcastles: The Subprime Adventure
negative amortization) turned millions of renters into homeowners. Subprime lending soared from near 0 in the early 1990s to 20.1 percent of all originations in 2006. The subprime lenders hawked their mortgages with glitzy ads, Internet...
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- 31 Jan 2005
- Research & Ideas
Rethinking Marketing’s Conventional Wisdom
their parents own. So BMW, knowing that it's a fashion brand, is trying to manage different and multiple brand messages for different audiences, using the Internet and various other forms of distribution. Q: What else about marketing...
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- 27 Mar 2023
- News
A Sporting Chance
of his HBS training. "You become a problem solver." Perez de Leza has employed those transferrable skills in consulting, internet services, retail, and finally real estate, an industry in which he has been for nearly 20 years. As European...
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Keywords:
Ralph Ranalli
- 01 Feb 2000
- News
HBS Alumni Association Board of Directors: President's Report
for the coming year: encourage clubs to designate an information technology officer to run Internet sessions and develop Web resources; create a system for connecting current students to clubs and communicating more efficiently when...
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Keywords:
Edmund A. Hajim (MBA '64)
- October 2022
- Case
EducationSuperHighway 2.0
By: William A. Sahlman, Allison M. Ciechanover and Emily Grandjean
In 2012, Evan Marwell launched EducationSuperHighway (ESH) to address a major problem: though most public K-12 schools in the US had access to the Internet, only roughly 30% had true broadband access that would enable every student to have high speed connectivity. ...
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Keywords:
Nonprofit Organizations;
Social Entrepreneurship;
Social Issues;
Leading Change;
Early Childhood Education;
Infrastructure;
Internet and the Web;
Telecommunications Industry;
Education Industry;
Technology Industry;
United States;
San Francisco
Sahlman, William A., Allison M. Ciechanover, and Emily Grandjean. "EducationSuperHighway 2.0." Harvard Business School Case 823-060, October 2022.
- September 2017
- Teaching Note
Marketing Transformation at Mastercard
By: Sunil Gupta and Srinivas K. Reddy
Teaching Note for HBS No. 517-040.
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- March 2017 (Revised March 2022)
- Case
Flashion: Art vs. Science in Fashion Retailing
By: Kris Ferreira and Karim R. Lakhani
Kate Wilson, retail analytics manager at Flashion, a fashion flash-sale site, is tasked with developing analytics to optimize pricing for first-exposure products on the site. Many in the industry have relied on years of experience and intuition to determine pricing—can...
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Keywords:
Analytics;
Pricing;
Data;
Service Operations;
Forecasting and Prediction;
Internet and the Web;
Technology Adoption;
Mathematical Methods;
Decision Making;
E-commerce;
Retail Industry;
Fashion Industry;
United States
Ferreira, Kris, and Karim R. Lakhani. "Flashion: Art vs. Science in Fashion Retailing." Harvard Business School Case 617-059, March 2017. (Revised March 2022.)
- May 2015
- Case
Venture Republic, 2011
By: W. Carl Kester and Mayuka Yamazaki
In December 2011, the founders of Venture Republic, a Japanese developer and operator of on-line search engines for shopping and travel, faced a decison about whether or not to take the company private in a management buyout transaction just three years after an...
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- August 2009 (Revised January 2012)
- Case
Pandora: Royalties Kill the Web Radio Star? (A)
By: Robert C. Pozen and Alex Curtis Rosenfeld
Joe Kennedy, president and CEO of Pandora, one of the largest and most popular web (Internet) radio broadcasters, had just received bad news. The Copyright Royalty Board (CRB) had announced its decision to increase the royalties required to be paid by the web radio...
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Keywords:
Profit;
Governing Rules, Regulations, and Reforms;
Copyright;
Laws and Statutes;
Rights;
Internet and the Web;
Media and Broadcasting Industry
Pozen, Robert C., and Alex Curtis Rosenfeld. "Pandora: Royalties Kill the Web Radio Star? (A)." Harvard Business School Case 310-026, August 2009. (Revised January 2012.)
- April 2000 (Revised June 2001)
- Case
DoubleClick Buys Abacus (A)
By: John A. Deighton
By acquiring Abacus, DoubleClick won the power to serve ads with unprecedented precision, because it brought together Web surfers' online and offline identities. Several competitors had developed advanced systems for serving ads on the web, but DoubleClick had the...
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Keywords:
Information;
Rights;
Internet and the Web;
Ethics;
Competitive Advantage;
Social Issues;
Customer Focus and Relationships;
Digital Marketing;
Advertising Industry
Deighton, John A. "DoubleClick Buys Abacus (A)." Harvard Business School Case 500-091, April 2000. (Revised June 2001.) (request a courtesy copy.)
- 14 Feb 2005
- Research & Ideas
The World in Your Palm?
both a car wax and dessert topping. At the moment, the cell phone is the closest thing we have to a fully converged device, said panelists, who represented device makers, telecom service providers, and operating system developers. Many cell phones feature a camera,...
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Keywords:
by Sean Silverthorne
- 27 Jun 2024
- Research & Ideas
Gen AI Marketing: How Some 'Gibberish' Code Can Give Products an Edge
subjective recommendations as objective facts. Today, internet users understand that the content they see is being influenced by copy enhancements. However, Lakkaraju wonders, will consumers be as accepting if the manipulation involves...
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- January 2022
- Case
Hybrid Classroom - an Opportunity or a Threat?
By: V.G. Narayanan
When the Covid pandemic struck in the spring of 2020, HBS pivoted to remote instruction while maintaining the interactive and engaged discussions which distinguished the case system pedagogy. In fall 2020 HBS adopted a hybrid approach, fitting out its classrooms with...
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Keywords:
Education;
Teaching;
Higher Education;
Technology Adoption;
Digital Platforms;
Internet and the Web;
Adaptation;
Opportunities;
Education Industry
Narayanan, V.G. "Hybrid Classroom - an Opportunity or a Threat?" Harvard Business School Case 122-075, January 2022.