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All HBS Web
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- Faculty Publications (1,848)
planning →
- May 1986
- Supplement
General Mills, Inc.: Yoplait Custard-Style Yogurt (B)
By: John A. Quelch
Yoplait's director of new product development is finalizing plans for the national introduction of custard-style Yoplait. Based on the results of a mini-market test and a BASES laboratory test market.
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Keywords:
Food;
Product Launch;
Product Development;
Product Marketing;
Food and Beverage Industry;
United States
Quelch, John A. "General Mills, Inc.: Yoplait Custard-Style Yogurt (B)." Harvard Business School Supplement 586-088, May 1986.
- Article
Linking Corporate Culture to Strategic Planning
By: Rohit Deshpandé and A. Parasuraman
Deshpandé, Rohit, and A. Parasuraman. "Linking Corporate Culture to Strategic Planning." Business Horizons 29, no. 3 (May–June 1986): 28–37.
- March 1986 (Revised November 1990)
- Case
Valerie Morgan
Presents interviews and conversations with a woman who recently started a publishing house. Primarily concerns her immediate future regarding harvesting options: IPO, sell out, step up to chairman, venture capital, etc. Also deals with the excitement and thrill of...
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Keywords:
Interactive Communication;
Decision Choices and Conditions;
Entrepreneurship;
Cash;
Initial Public Offering;
Business or Company Management;
Strategic Planning;
Publishing Industry
Stevenson, Howard H. "Valerie Morgan." Harvard Business School Case 386-164, March 1986. (Revised November 1990.)
- February 1986
- Article
Design of a Management Support System for Hospital Strategic Planning
By: L. M. Applegate, R. O. Mason and D. Thorpe
Applegate, L. M., R. O. Mason, and D. Thorpe. "Design of a Management Support System for Hospital Strategic Planning." Journal of Medical Systems 10, no. 1 (February 1986): 79–95.
- January 1986 (Revised December 1986)
- Case
Smartfood
Contains a description of a major financing decision confronting the management and advisors of Smartfood, Inc., a company which hopes to market a cheese flavored popcorn product. The primary pedagogic objective is to teach students about matching the financing plan...
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Keywords:
Venture Capital;
Financing and Loans;
Financial Strategy;
Corporate Entrepreneurship;
Market Entry and Exit;
Decision Choices and Conditions;
Financial Management;
Food and Beverage Industry
Sahlman, William A. "Smartfood." Harvard Business School Case 286-064, January 1986. (Revised December 1986.)
- January 1986 (Revised March 1997)
- Case
Horizon Group
Contains a description of a situation confronting the co-founder of a company planning to produce software for microcomputers. The company has just completed raising money from some wealthy investors by forming an R&D Limited Partnership. Development of the program (an...
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Keywords:
Business or Company Management;
Venture Capital;
Partners and Partnerships;
Business Plan;
Outcome or Result;
Research and Development;
Financial Strategy;
Corporate Finance;
Information Technology Industry
Sahlman, William A. "Horizon Group." Harvard Business School Case 286-058, January 1986. (Revised March 1997.)
- 01 Jan 1986
- Conference Presentation
Design of a Management Support System for Hospital Strategic Planning
By: L. M. Applegate, R. O. Mason and D. Thorpe
- 01 Jan 1986
- Conference Presentation
Idea Generation and Issue Analysis in Organization Planning
By: L. M. Applegate, J. Nunamaker and B. R. Konsynski
- 1986
- Chapter
Promise Them Anything: The Incentive Structures of Local Public Pension Plans
By: Dutch Leonard
Keywords:
Compensation and Benefits;
Public Sector;
Government and Politics;
Local Range;
Motivation and Incentives
Leonard, Dutch. "Promise Them Anything: The Incentive Structures of Local Public Pension Plans." In Public Sector Payrolls, edited by David A. Wise. Chicago: University of Chicago Press, 1986.
- October 1985
- Background Note
Compensation Planning for Entrepreneurs
Stevenson, Howard H. "Compensation Planning for Entrepreneurs." Harvard Business School Background Note 386-090, October 1985.
- fall 1985
- Article
A Theory of Salesforce Compensation Plans
By: R. Lal, A. K. Basu, V. Srinivasan and Richard Staelin
Lal, R., A. K. Basu, V. Srinivasan, and Richard Staelin. "A Theory of Salesforce Compensation Plans." Marketing Science (fall 1985). (Winner of TIMS College of Marketing. Award for Best Article in Marketing Science For the best marketing paper published in Marketing Science or Management Science presented by Institute of Management Sciences.)
- September 1985 (Revised July 2007)
- Case
Population Services International: The Social Marketing Project in Bangladesh
Population Services International (PSI) was a not-for-profit agency founded to disseminate family planning information and to market birth control products, primarily in less developed countries seeking to curb their population explosions. In 1976, PSI concluded an...
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Keywords:
Developing Countries and Economies;
Health;
Marketing Strategy;
Social Marketing;
Business and Government Relations;
Nonprofit Organizations;
Bangladesh
Rangan, V. Kasturi. "Population Services International: The Social Marketing Project in Bangladesh." Harvard Business School Case 586-013, September 1985. (Revised July 2007.)
- August 1985
- Case
Peripheral Products Co.
Cespedes, Frank V. "Peripheral Products Co." Harvard Business School Case 586-041, August 1985.
- August 1985 (Revised July 1991)
- Case
Universal Circuits, Inc.
By: Thomas R. Piper
The manager of international finance of a major U.S. electronics company is concerned about the exposure of the firm to changes in exchange rates. Of particular concern is the exposure of operations to changes in real exchange rates. The teaching objectives include: 1)...
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Keywords:
Credit Derivatives and Swaps;
International Finance;
Currency Exchange Rate;
Business Plan;
Risk and Uncertainty;
Financial Management;
Financial Strategy;
Electronics Industry;
United States
Piper, Thomas R. "Universal Circuits, Inc." Harvard Business School Case 286-006, August 1985. (Revised July 1991.)
- May 1985 (Revised November 1990)
- Case
Spinnaker Software Corp.
Describes the problems faced by a company that has experienced remarkable growth, but growth which is below projections. The management must evaluate the company's position in the turbulent software industry. The two partners must then decide whether to cut back to...
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Keywords:
Decisions;
Borrowing and Debt;
Insolvency and Bankruptcy;
Profit;
Growth and Development;
Growth and Development Strategy;
Problems and Challenges;
Software;
Information Technology Industry
Stevenson, Howard H. "Spinnaker Software Corp." Harvard Business School Case 385-252, May 1985. (Revised November 1990.)
- May 1985 (Revised March 1993)
- Case
General Electric Co.--1984
By: Francis Aguilar and Richard G. Hamermesh
Describes the first four years of Jack Welch's tenure as CEO of the General Electric Co. Deals with the ways Welch has tried to change GE's strategy and planning activities and his attempts to make the company more entrepreneurial.
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Keywords:
Management Teams;
Management Style;
Change Management;
Strategic Planning;
Corporate Strategy;
Corporate Entrepreneurship;
Organizational Change and Adaptation
Aguilar, Francis, and Richard G. Hamermesh. "General Electric Co.--1984." Harvard Business School Case 385-315, May 1985. (Revised March 1993.)
- April 1985 (Revised September 1986)
- Case
CML Group, Inc.: Going Public (B)
Contains a description of some issues confronting management of CML Group as the company progresses toward making an initial public offering. Among the issues and topics addressed in the case are: considerations in choosing an underwriting team, the initial public...
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Keywords:
Business or Company Management;
Initial Public Offering;
Financial Markets;
Financial Strategy;
Planning;
Cost vs Benefits;
Strategy;
Entrepreneurship;
Consumer Products Industry;
Retail Industry
Sahlman, William A. "CML Group, Inc.: Going Public (B)." Harvard Business School Case 285-092, April 1985. (Revised September 1986.)
- March 1985 (Revised November 1988)
- Case
Precision Parts, Inc. (A)
Contains a description of a decision confronting two entrepreneurs in mid-1981. They are considering purchasing a small manufacturer of precision electromechanical parts. Among the issues in the case are the following: 1) Should Taylor and Grayson buy Precision Parts,...
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Keywords:
Leveraged Buyouts;
Venture Capital;
Financing and Loans;
Cost vs Benefits;
Investment Return;
Strategy;
Management Practices and Processes;
Risk and Uncertainty;
Outcome or Result;
Manufacturing Industry
Sahlman, William A. "Precision Parts, Inc. (A)." Harvard Business School Case 285-131, March 1985. (Revised November 1988.)
- March 1985 (Revised July 1986)
- Case
Springs Industries: Textile Manufacturing--1983 (B)
By: Kim B. Clark
Clark, Kim B. "Springs Industries: Textile Manufacturing--1983 (B)." Harvard Business School Case 685-064, March 1985. (Revised July 1986.)
- February 1985
- Case
Business Research Corp. (B)
Contains a description of a set of related decisions confronting the management and directors of Business Research Corp. (BRC) in April of 1984. BRC needs more capital to finance continued development of the market for a full-text database comprised of Wall Street...
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Keywords:
Decisions;
Finance;
Capital Structure;
Capital;
Goals and Objectives;
Conflict of Interests;
Business Plan;
Financing and Loans;
Ethics
Sahlman, William A. "Business Research Corp. (B)." Harvard Business School Case 285-090, February 1985.