Demand Management - Publications - Faculty & Research

09 Mar 2021
News

Empowering School Leaders to Meet Today's Challenges

other was elevating her students’ achievement scores. To move the needle on both, she took Leading Change, Leading Schools, and Leading People, three of four online courses included in the Certificate of School Management and Leadership... View Details

Keywords: Jennifer Gillespie

18 Jul 2019
News

The Pursuit of Impact

actually doing the job that they ran for. And you’ve got to remember, the skill sets to run for office have nothing do with the skill sets to do the job once you get there. “I'm not obsessed with numbers, but we always have a saying at Bloomberg, “If you can't measure... View Details

01 Dec 1999
News

EMC's Ruettgers Finds Gold in Data Storage

"Strategy counts for only about 10 percent," he said. "We focus on execution." Not surprisingly, therefore, EMC demands topflight performance: some five hundred of its managers are paid according to their... View Details

06 Jun 2013
Op-Ed

How to Do Away with the Dangers of Outsourcing

Staffing, risks, benefits, and regulatory compliance are all increasingly externalized, most often to parts of the world where need routinely trumps prudence. Rather than manage their own corporate assets, CEOs and other top executives of... View Details

Keywords: by Ranjay Gulati; Manufacturing; Apparel & Accessories; Fashion

29 Jan 2019
First Look

New Research and Ideas, January 29, 2019

pension and life insurance arrangements) to GDP, suggesting that preferred-habitat demand by the P&I sector for long-dated assets drives the long end of the yield curve. We draw on changes in regulations in several European countries... View Details

Keywords: Dina Gerdeman

13 Jun 2017
Blog Post

What is the MS/MBA: Engineering Sciences Program? A Q&A with Professor Tom Eisenmann

marketing, finance, and managing teams. You can acquire the necessary knowledge and skills to launch a new venture on the job, but success requires having the right mentors and advisors—and some time to step away from day-to-day View Details

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Leading with Creative Problem Solving: Ron Kurtz (MBA 1967) - Recruiting

that, in addition to advertising copywriting, I was interested in things like product attributes, pricing, and distribution. My vision of the future changed to product management in the wider consumer goods industry. I was attracted to... View Details

December 2022 (Revised July 2023)
Case

Applegate Farms

By: Forest L. Reinhardt, José B. Alvarez and Natalie Kindred

Keywords: Agribusiness; Food; Consumer Behavior; Animal-Based Agribusiness; Brands and Branding; Integration; Strategy; Change Management; Change; Organizational Structure; Agriculture and Agribusiness Industry; Food and Beverage Industry; Consumer Products Industry; United States

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August 2011 (Revised February 2012)
Background Note

A Note on Water

By: Robert G. Eccles, Amy C. Edmondson, George Serafeim and Sarah E. Farrell

This note provides background on the complex issues regarding the supply and consumption of water and how this natural resource is at increasing risk, resulting in significant economic, political and environmental issues. View Details

Keywords: Economics; Government and Politics; Demand and Consumers; Supply and Industry; Risk and Uncertainty; Natural Environment; Pollutants; Environmental Sustainability

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Pricing Strategy: Monetizing and Growing the Business - Course Catalog

appropriate for students who see themselves in careers where they will be directly responsible for setting the revenue policies and top-line growth of a product or service, as well as for senior management roles that involve setting... View Details

11 Feb 2008
Research & Ideas

Does Democracy Need a Marketing Manager?

from ready for online voting. We can't even manage to cast and count votes accurately with the new electronic technologies. Q: In the United States it seems the public has a very low opinion of the federal government. Can government... View Details

Keywords: by Sean Silverthorne

05 Dec 2005
Research & Ideas

VCs Survey Post-Bubble Opportunities

business." "The statistics are correct," said Raj Kapoor (HBS MBA '96), managing director at Mayfield, a venture capital firm based in Menlo Park, California. "It's an extremely hit-driven business that's becoming more... View Details

Keywords: by Julie Hanna; Financial Services

15 Feb 2017
Op-Ed

What Africa Can Teach the United States About Funding Infrastructure Projects

road person does not talk to the power person who does not coordinate with the zoning authority. Or, where a “bridge to nowhere” gets funded, absent market demand for the crossing. Much of the above sounds like decades of “best practices”... View Details

Keywords: by John Macomber; Construction

22 May 2020
In Practice

Post-COVID Health Care: More Screens, Less Red Tape?

improvisation to viable ways of operating that can function indefinitely. Neither management scholars nor health care providers have access to an off-the-shelf solution for how to do this. But through a collaborative approach, we may be... View Details

Keywords: by Danielle Kost

08 Aug 2018
Sharpening Your Skills

Parmigiano-Reggiano, Jane Austen, and Other Things You Didn't Know About Finance

but their passive investment nature offers few checks on those companies’ executives. Vanguard, Trian And The Problem With 'Passive' Index Funds As investors increasingly demand investment opportunities that match their social beliefs,... View Details

Keywords: by Sean Silverthorne; Financial Services

13 May 2008
First Look

First Look: May 13, 2008

climate change management will figure into BP's corporate strategy. Climate change management was a major part of BP's strategy under Browne: In 1997 Browne broke from his colleagues, publicly declaring that... View Details

Keywords: Martha Lagace

06 Nov 2018
First Look

New Research and Ideas, November 6, 2018

forthcoming Management Science Patent Trolls: Evidence from Targeted Firms By: Cohen, Lauren, Umit Gurun, and Scott Duke Kominers Abstract—We provide the first large-sample evidence on the behavior and impact of nonpracticing entities... View Details

Keywords: Dina Gerdeman

20 Mar 2018
First Look

First Look at New Research and Ideas, March 20, 2018

https://www.hbs.edu/faculty/Pages/item.aspx?num=54214 forthcoming Operations Research Online Network Revenue Management Using Thompson Sampling: Demand Forecasting and Price Optimization By: Ferreira, Kris... View Details

Keywords: Sean Silverthorne

17 Jun 2019
Research & Ideas

What Hospitals Must Learn to Compete

happening in terms of management practices in their hospital. What I see in my studies mapping the adoption of basic management practices across hospitals is a wide dispersion: There are some points of... View Details

Keywords: by Alumni Bulletin Staff; Health

01 Sep 2020
News

The Devil You Don’t Know

demand-side recession or depression. Producers (businesses) realize they’re going to have less demand for their products in the future, so they start contracting their operations. That means laying people off. Now you’re really in a... View Details

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