Show Results For
- All HBS Web
(9,785)
- People (21)
- News (2,380)
- Research (5,854)
- Events (44)
- Multimedia (134)
- Faculty Publications (3,912)
Show Results For
- All HBS Web
(9,785)
- People (21)
- News (2,380)
- Research (5,854)
- Events (44)
- Multimedia (134)
- Faculty Publications (3,912)
- 2021
- Book
The Power of Trust: How Companies Build It, Lose It, Regain It
Jill J. Avery
Dr. Jill Avery is a Senior Lecturer of Business Administration and C. Roland Christensen Distinguished Management Educator in the marketing unit at Harvard Business School. She is a respected authority on branding and brand management, customer relationship... View Details
- 08 Dec 2020
- Cold Call Podcast
Uber's Strategy for Global Success
- August 2014 (Revised August 2015)
- Supplement
Opening the Valve: From Software to Hardware (B)
Julian De Freitas
Julian De Freitas is an Assistant Professor of Business Administration in the Marketing Unit, and Director of the Ethical Intelligence Lab, at Harvard Business School. He earned his PhD in psychology from Harvard, masters from Oxford, and BA from Yale. He teaches... View Details
- June 2023
- Case
Investing in the Climate Transition at Neuberger Berman
Michael T. Moynihan
Michael Moynihan is a Lecturer of Business Administration in the Marketing Unit at Harvard Business School. Mike is currently teaching Creating Brand Value, an MBA elective course on brand strategy. He has also served as an Executive Fellow at Harvard Business... View Details
- June 2023
- Simulation
Artea Dashboard and Targeting Policy Evaluation
- April 2012
- Case
Bella Healthcare India
Shunyuan Zhang
Shunyuan Zhang is an assistant professor in the Marketing unit at Harvard Business School. She teaches the first-year Marketing course in the MBA required curriculum.
Professor Zhang studies the sharing economy and the marketing problems that the dynamics of... View Details
- September–October 2022
- Article
Should Your Company Sell on Amazon?: Reach Comes at a Price
Richard S. Tedlow
Richard S. Tedlow is the Class of 1949 Professor of Business Administration at the Harvard Business School, where he is a specialist in the history of business.
Professor Tedlow received his B.A. from Yale in 1969 and his M.A. and Ph.D. in history from... View Details
- December 2015 (Revised April 2019)
- Case
Chicken Republic
- May 2014 (Revised March 2016)
- Case
Health City Cayman Islands
- February 2017 (Revised January 2018)
- Case
Womenomics in Japan
Frank V. Cespedes
Frank Cespedes is Senior Lecturer in the Entrepreneurial Management Unit. He received his B.A. from the City College of New York, M.S. from M.I.T. and Ph.D. from Cornell University.
At Harvard, he has developed and taught a variety of MBA and executive... View Details
Benson P. Shapiro
Benson P. Shapiro is a well-known authority on marketing strategy and sales management with particular interests in pricing, product line planning, and marketing organization. He is also the Malcolm P. McNair Professor of Marketing Emeritus at the Harvard Business... View Details
- December 2013 (Revised January 2015)
- Case
Barbara Krakow Gallery
- 09 Dec 2019
- News
Identify Great Customers from Their First Purchase
John A. Quelch
John A. Quelch is Executive Vice Chancellor and Distinguished Professor of Social Science at Duke Kunshan University. He is also John DeButts Professor at Duke University's Fuqua School of Business. Between 2017 and 2023 he was the Leonard M. Miller University... View Details