Publications

SSRN

October 2022
Supplement

The SAH Group: The Time is Right, Spreadsheet Supplement

By: Juan Alcacer and Alpana Thapar

In January 2021, Jalila Mezni, CEO of the SAH Group, was preparing to present the company’s future growth plans to its board of directors. The Tunisian company was a leading producer and distributor of personal care and packaged hygiene products. In 2019, it expanded... View Details

Keywords: Growth Strategy; Entrepreneurship; Investment Decisions; Growth Management; Vertical Integration; Distribution; Competition; Strategy; Supply Chain; Presentations; Market Entry and Exit; Product Positioning; Consumer Products Industry; Pulp and Paper Industry; Health Industry; Tunisia

January 20, 2020
Article

Larry Fink Isn't Going to Read Your Sustainability Report

By: Mark R. Kramer

In his recent annual letter to CEOs, BlackRock CEO Larry Fink makes the stunning claim that climate change has brought us to “the edge of a fundamental reshaping of finance” and “in the near future … a significant reallocation of capital.” BlackRock has committed to... View Details

Keywords: Environmental Sustainability; Business Model; Investment

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December 2009 (Revised September 2024)
Case

Phreesia: The Patient Intake Company

By: Regina E. Herzlinger

How should the co-founders of an organization that provides patient sign-in and billing services scale their company after five years of successfully targeting small private physician practices? Phreesia had deployed a direct mail and sales force strategy that resulted... View Details

Keywords: Advertising; Social Entrepreneurship; Revenue; Health Care and Treatment; Health Industry

April 2009 (Revised May 2017)
Case

Skyhook Wireless

By: Shikhar Ghosh and Thomas R. Eisenmann

Ted Morgan, the founder of Skyhook Wireless just received a call from Steve Jobs of Apple asking for a meeting. Ted must decide how to prepare for a meeting that could finally give Skyhook an anchor customer. Ted and his team have worked for three years to build a new... View Details

Keywords: Mobile and Wireless Technology; Information Technology; Business Ventures; Business Startups; Technology Industry

January 2008 (Revised September 2008)
Supplement

Marketing the "$100 Laptop" (C)

By: John A. Quelch and David Chen

In October 2007, the OLPC reported production delays and missed its shipment date. In early November, the $100 PC finally went into production, with initial shipments planned for Uruguay and Mongolia, and mid-month launched the "Give One, Get One" program. It enabled... View Details

Keywords: Nonprofit Organizations; For-Profit Firms; Partners and Partnerships; Information Infrastructure; Problems and Challenges; Philanthropy and Charitable Giving; Computer Industry; Canada; Mongolia; Uruguay; United States

February 2005 (Revised May 2005)
Case

Intelliseek

Intelliseek harvests, filters, and mines the content of messages posted by consumers online and on discussion boards and blogs. For any specified consumer product brand, Intelliseek measures the volume of work-of-mouth and its valence (proportion of positive and... View Details

Keywords: Internet and the Web; Information Technology; Consumer Behavior; Knowledge Management; Marketing Reference Programs; Web Services Industry

22 Mar 2018
News

Sustainability: A New Way of Doing Business

16 May 2016
News

The Airplane As A Microcosm Of Class Divisions

Daniel W. Green

Daniel Green is an assistant professor of business administration in the Finance Unit. He teaches the Finance II course to MBA students.

Professor Green’s research focuses on corporate finance, capital markets, and financial intermediation. His current... View Details

Keywords: asset management; banking; private equity (LBO funds); investment banking industry

Web

About - Global

augment existing courses. 1908 First International MBA students enroll from Paris and Shanghai. Original MBA curriculum includes courses in French, German and Spanish, in anticipation that students will require foreign language skills in their business careers. Global... View Details

April 2011
Case

Daniel Kim's Dilemma (A)

By: Bill George and Natalie Kindred

Daniel Kim was considering "blowing the whistle" on his friend, the CEO of a fast-growing startup where Kim had spent most of his professional career. When Kim joined the company, called Cardio-Metric, in 2002, it consisted of seven young engineers (including its two... View Details

Keywords: Ethics; Fairness; Corporate Accountability; Emotions; Behavior; Leadership Style; Governing and Advisory Boards; Corporate Disclosure

02 Feb 2016
First Look

February 2, 2016

service. Rubicon had made great progress since introducing its service. They had signed up large multi-national customers and had a number of large potential contracts in the negotiation phase. The team needed more capital to build out the network and technology... View Details

Keywords: Sean Silverthorne

09 Dec 2002
Research & Ideas

Unilever—A Case Study

Organization Unilever was an organizational curiosity in that, since 1929, it has been headed by two separate British and Dutch companies—Unilever Ltd. (PLC after 1981), and Unilever N.V.—with different sets of shareholders but identical View Details

Keywords: by Geoffrey Jones; Consumer Products; Entertainment & Recreation; Food & Beverage; Manufacturing; Retail

February 2009 (Revised March 2009)
Case

AFSCME vs. Mozilo...and "Say on Pay" for All! (A)

By: Fabrizio Ferri and James Weber

Union seeks to protect its pension funds through shareholder activism focused on corporate governance and executive compensation. The case uses Countrywide Financial as an example. Richard Ferlauto, director of pensions and benefits policy at the AFSCME, the largest... View Details

Keywords: Financial Crisis; Mortgages; Investment Activism; Investment Funds; Corporate Governance; Governing and Advisory Boards; Executive Compensation; Labor Unions; Business and Shareholder Relations; United States