by Robert Simons - Publications - Faculty & Research - Harvard Business School

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March 2021 (Revised August 2023)
Case

Helen Keller: Changing the World

By: Robert Simons and Shirley Sun

This case describes the rise of Helen Keller who at 19 months became deaf and blind. Refusing to be sidelined from life, Keller showed great determination in learning how to communicate with others, employing tutors and travelling to Boston to enroll in the Perkins... View Details

Keywords: Mission And Purpose; Values And Beliefs; Success; Diversity; Leading Change; Personal Development and Career; Personal Characteristics; Power and Influence

March 2021 (Revised October 2023)
Case

Mary Kay Ash: Changing the World

By: Robert Simons and Shirley Sun

This case describes the rise of Mary Kay, the founder of the worldwide cosmetics company. As a young single mother, Mary Kay had to overcome many obstacles to start her business and guide it to success. Today, there are more than 3.5 million Mary Kay beauty consultants... View Details

Keywords: Business Start-ups; Entrepreneurship; Values and Beliefs; Business Startups; Work-Life Balance; Success; Religion; Family Business; Personal Development and Career; Beauty and Cosmetics Industry

March 2021 (Revised June 2022)
Case

Bill Wilson: Changing the World

By: Robert Simons and Max Saffer

This case describes the life choices of Bill Wilson, the founder of Alcoholics Anonymous. A young man with tremendous potential, Wilson hit rock bottom as a drunk. An epiphany, coupled with his personal drive, led him to build a worldwide organization that has helped... View Details

Keywords: Leadership Development; Nonprofit Organizations; Mission and Purpose; Values and Beliefs; Personal Characteristics; Leadership Style; Work-Life Balance; Personal Development and Career

June 2017
Teaching Note

Quiet Logistics (A) and (B)

By: Robert Simons and Jennifer Packard

Teaching Note for HBS Nos. 115-001 and 115-003. View Details

Keywords: Strategy And Execution; Management Control Systems; Five Forces; Risk; Adaptability; Distribution Industry; Technology Industry; United States

May 2017 (Revised June 2017)
Teaching Note

ATH Technologies Case Series

By: Robert Simons and Jennifer Packard

Teaching Note for HBS Nos. 117-012, 117-013, 117-014, 117-015, 117-016, and 117-017. View Details

Keywords: Balancing Innovation And Control; Strategy And Execution; Management Control Systems; Performance Management

January 2017
Teaching Note

Google to Alphabet: Ten Things We Know to Be True

By: Robert Simons and Annelena Lobb

June 2014 (Revised February 2017)
Teaching Note

Atlanta Schools: Measures to Improve Performance

By: Robert Simons and Natalie Kindred

This is the teaching note for Atlanta Schools: Measures to Improve Performance (HBS No. 114-001) View Details

Keywords: Execution; Management Control Systems; Risk; Balancing Innovation And Control; Strategy; Risk Management; Education Industry

January 2013
Supplement

Luotang Power: Variances Explained, Spreadsheet for Students (Brief Case)

By: Robert Simons and Craig Chapman

November 1997 (Revised April 2017)
Teaching Note

Purity Steel Corporation, 2012

By: Robert Simons and Antonio Dávila

Teaching Note for (9-197-082). View Details

Keywords: Strategy And Execution; Management Control Systems; Performance Measurement; ROI; Transfer Pricing; Steel Industry

May 2008 (Revised May 2017)
Teaching Note

ATH MicroTechnologies, Inc. Case Series

By: Robert Simons and Kathryn Rosenberg

Teaching Note for [108091], [108092], [108093], [108094], [108095]. and [108096]. View Details

September 2002 (Revised January 2013)
Case

Siebel Systems: Organizing for the Customer

By: Robert Simons and Antonio Davila

Siebel Systems is one of the fastest growing companies in America. Tom Siebel, the company's founder, has organized the business to accommodate growth and focus on the customer. Innovative information technology systems and clear accountability prove to be essential to... View Details

Keywords: Organizational Structure; Applications and Software; Business Growth and Maturation; Information Technology; Performance Evaluation; Performance Expectations; Innovation and Management; Technological Innovation; Customer Focus and Relationships; Management Teams; Information Technology Industry; North and Central America

21 Feb 2017
First Look

First Look at New Research: February 21

States, Neeley argues that an organization’s lingua franca is the catalyst by which all employees become some kind of “expat”(someone detached from their mother tongue or home culture). Through her unfettered access to the inner workings... View Details

Keywords: Carmen Nobel

June 2018
Teaching Note

Verona Group (Brief Case)

By: Robert L. Simons and Sarah Abbott

Teaching Note for HBS No. 918-531. View Details

October 2011 (Revised April 2017)
Teaching Note

Raleigh & Rosse: Measures to Motivate Exceptional Service (Brief Case)

By: Robert L. Simons and Michael Mahoney

Teaching Note for 4353. View Details

Keywords: Control Systems; Performance Measurement; Goal Setting; Compensation; Incentives; Motivation; Sales Compensation; Strategy And Execution; Motivation and Incentives; Goals and Objectives; Salesforce Management; Organizational Culture; Accounting; Performance Evaluation; Compensation and Benefits

November 2008 (Revised October 2009)
Case

American Cancer Society: Access to Care

By: Robert L. Simons and Kathryn Rosenberg

CEO John Seffrin decides to radically change the strategy of the American Cancer Society. The new Access to Care strategy relies on advocacy to change public policy and increase the number of Americans eligible for cancer prevention and treatment. The new strategy... View Details

Keywords: Values and Beliefs; Governance Controls; Leading Change; Organizational Change and Adaptation; Organizational Structure; Nonprofit Organizations; Business Strategy; Health Industry; United States

March 1990 (Revised November 1999)
Case

MCI Communications: Planning for the 1990s

By: Robert L. Simons and Hilary Weston

Concentrates on the evolution of MCI's strategy-setting process following a period of dramatic growth. Opportunistic strategies during MCI's early years have given top managers a dislike of formal strategic planning and a strongly-held belief in top down strategy... View Details

Keywords: Globalization; Growth and Development; Planning; Strategic Planning; Growth Management; Business or Company Management; Competition; Alignment; Communications Industry

January 2000
Case

Cross Country Group, The: A Piece of the Rock (B)

By: Robert L. Simons and Indra Reinbergs

Supplements the (A) case. View Details

Keywords: Accounting Industry; Employment Industry

June 1999 (Revised December 2001)
Teaching Note

Birch Paper Company TN

By: Robert L. Simons and Antonio Davila

Teaching Note for (9-158-001). View Details

Web

Site Credits - The Human Factor – Baker Library | Bloomberg Center, Historical Collections

Janice Herndon and John Simon Mary Lee Kennedy, Executive Director , Baker Library Laura Linard, Director , Historical Collections, Baker Library Supported by the de Gaspé Beaubien Family Endowment at... View Details

October 2024
Teaching Note

Steve Jobs: Changing the World

By: Robert Simons and Shirley Sun

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