Qualitative Research Methods - Publications - Faculty & Research

12 Oct 1999
Research & Ideas

A Perfect Fit: Aligning Organization & Strategy

partnership and commitment, which are necessary ingredients for the next stage — implementation." Beer and Eisenstat have developed Organizational Fitness Profiling through "action research," a method of inquiry in which... View Details

Keywords: by Judith A. Ross

01 Jun 2015
News

Alumni and Faculty Books for June 2015

whether it should be fed to children, and the credibility of European research indicating raw milk has important healing powers. It answers them in nonideological terms by focusing on real-world data and taking issue with wild claims on... View Details

01 Mar 2014
News

Faculty and Alumni Books for March 2014

Press) The authors outline a method to discover and revitalize the exceptional business that exists inside an organization. The method relies on the well-established 80/20 rule to direct focus and attention;... View Details

15 May 2013
Research & Ideas

From McRibs to Maseratis: The Power of Scarcity Marketing

quantitative and qualitative research to explain how we can turn cash into contentment. The key lies in changing our spending habits and adhering to five key principles: Buy Experiences (research shows that... View Details

Keywords: Re: Michael I. Norton

11 Sep 2007
First Look

First Look: September 11, 2007

Many deliver disappointing performances. Companies can avoid this scenario, contends Joseph Bower in The CEO Within. Drawing on a decade's research (including interviews with leading CEOs) and experience managing the succession process,... View Details

Keywords: Martha Lagace

01 Jun 1996
News

Four Professors to Retire

Christenson was, for example, among the first to bring the social sciences into the mainstream of practical business studies in the MBA Program. In 1976 he also developed a teaching program that brought HBS methods to the training of... View Details

Keywords: Elaine Gottlieb and John Prestage

11 Dec 2006
Research & Ideas

Fixing Price Tag Confusion

data on when such exploded prices work best. We asked Wathieu to discuss his research. Sean Silverthorne: As you note in the paper, a number of recent studies have concluded that the way price information is presented (price framing) often influences perceptions of... View Details

Keywords: by Sean Silverthorne; Retail

Profile

Yaping Wang

After completing bachelor's and master's degrees that positioned her for a life of research biology, Yaping Wang decided to study .deliciousness. "I discovered that my passion is less about research and... View Details

Keywords: CPG; Healthcare/Biotech; Retail/Hospitality

07 Oct 2015
What Do You Think?

What is the Best Immigration Model for the US?

know, no substantive solutions were reached. Instead, “markets” provided the best regulation. By 2011, according to a Pew Research Center study, the number of Mexican-born residents in the US had actually begun to decline as the Mexican... View Details

Keywords: by James Heskett

26 Aug 2013
Lessons from the Classroom

Built for Global Competition from the Start

students just those skills. When Kerr started drafting a syllabus for the course, he knew fresh business cases were needed—much of the academic research and course materials on global entrepreneurship he reviewed were dated. For example,... View Details

Keywords: by Kim Girard; Education

28 Mar 2023
Blog Post

Novo Nordisk

company currently faces with its circular sustainability approach is how to handle the end of life recyclability and reusability of their injection devices. While researching Novo Nordisk before our visit, one of the solutions that looked... View Details

01 Apr 1996
News

"Foundations" Paves the Way for Entering MBAs

team-based projects in the areas of Business History (The Dynamics of Capitalist Revolutions); Leadership, Values, and Decision Making (LVDM); Quantitative Methods (Lectures and Problems); Applied Personal Skills; Career Development; and... View Details

Web

Virtual Campus Tour | MBA

bring the case method alive—there are passionate debates, lots of laughs, and an energy that is unparalleled. Each section of approximately 90 students will spend their entire first year together in a single classroom. Hawes Hall... View Details

01 Jun 2002
News

Alfred L. Cheauré - A Dog's Life

break to earn his MBA (with distinction), and then continued up the ranks as submarine squadron commander and finally deputy oceanographer of the Navy. After retiring from the Navy, he took an assignment with the Defense Advanced Research... View Details

Keywords: Susan Young

16 Dec 2011
Research & Ideas

Reintroducing Intellectual Ambition to the Study of Business History

regional clusters. Naomi Lamoreaux and others have also underscored the financial and regulatory conditions in which innovation has flourished. Large datasets and econometric methods have enabled researchers... View Details

Keywords: by Geoffrey Jones & Walter Friedman

31 Jan 2005
Research & Ideas

Rethinking Marketing’s Conventional Wisdom

HBS associate professor Youngme Moon teaches the MBA elective Consumer Marketing and several Executive Education marketing courses. With her research and course development work focusing on innovative consumer-marketing strategies, she is... View Details

Keywords: by Garry Emmons; Service

30 Mar 2003
Research & Ideas

How Your Employees and Customers Drive a New Value Profit Chain

recognition, and involvement of top management in the hiring and retention decisions regarding large numbers of managers. Many organizations don't know the profitability of their existing customers. Many treat all customers basically the same.—W. Earl Sasser Q: Your... View Details

Keywords: by Manda Mahoney

01 Mar 2016
News

Ink

movement. “When we feel powerless or subordinate, we constrict our posture, tightening, wrapping, and making ourselves smaller,” she writes. Cuddy is among a growing number of HBS faculty using scientific methods and behavioral science to... View Details

30 May 2005
Research & Ideas

Germany’s Pioneering Corporate Managers

this interview he discusses the development of the German corporation and what modern managers can learn from that history. The book was edited by Thomas K. McCraw, the Isidor Straus Professor of Business History at HBS, and was View Details

Keywords: by Sean Silverthorne

24 Nov 2008
Research & Ideas

Harvard Business School Discusses Future of the MBA

For its part, HBS never traveled as far down the disciplinary road as other top business schools. While the School did hire more faculty with strong disciplinary research backgrounds, it remained steadfast in its mission to deliver a... View Details

Keywords: by Roger Thompson & HBS Bulletin; Education

Publications