Marketing Culture - Publications - Faculty & Research

01 Oct 1996
News

Leading In a New Era

have today's senior executives, trained in the days when the pyramidal organization and domestic markets held sway, made the transition to a global, technology-driven economy? For three 1971 classmates and corporate leaders, Donald J.... View Details

Keywords: Nancy O. Perry

13 Feb 2020
News

Not Throwing Away My Shot

they tend to be thematically the ways that really stand out in each of those periods. And then there's another set of innovations that are social and cultural in nature. They don't necessarily conform to the dominant narrative. Quite... View Details

08 Sep 2016
News

How We Make It Work

Its currency only grew with the 2012 publication of Anne-Marie Slaughter’s Atlantic Monthly article “Why Women Still Can’t Have It All,” followed by Sheryl Sandberg’s (MBA 1995) 2013 book, Lean In. This conversation was born out of a View Details

12 May 2009
First Look

First Look: May 12, 2009

selected was the only candidate considered. Far too few companies conduct reference checks; far too many rely on gut reactions when judging qualifications and cultural fit. Hardly anyone considers whether candidates will be good team... View Details

Keywords: Martha Lagace

12 May 2022
News

Onboarding

of finding a cultural fit, and to the team dynamics of effective corporate oversight. READ MORE [MUSIC] Julia Hanna: When it came out in 1980, the comedy 9 to 5 played up the growing role of women in the workplace, making cheesy fun out... View Details

26 Feb 2020
News

Phoenix Rising

irrelevant,” the prime minister says, simultaneously making an entrance and scoring major marital points. Mareva Grabowski Mitsotakis (left) spent a dozen years in investment banking before launching Zeus+Dione, a line of clothing and accessories that showcase Greece’s... View Details

Keywords: Jen McFarland Flint

02 Jan 2001
Research & Ideas

Can Japan Compete? [Part One]

viewed as mavericks, outside the mainstream. Companies are being pressured by foreign shareholders and competitive challenges. Many Japanese companies now have 25% of their stock owned by foreigners. In the case of the government, part of the problem is that there are... View Details

Keywords: by Martha Lagace & Hilah Geer

02 Sep 2018
News

Havana Rising

brother-in-law. Gordon works with partners like Benedetti and the Kempinski to plan events and conferences at the hotel; today, they are discussing a joint US road show to sell Cuba as a travel destination to luxury and corporate travel agents and some related View Details

Keywords: Dan Morrell; photographed by Eve North

13 Dec 2017
News

Skydeck Live: What Really Motivates American Voters?

Subscribe on iTunes Subscribe on SoundCloud More Skydeck episodes Dan Morrell: Late last summer Diane Hessan (MBA 1977) got a call from the Hillary Clinton campaign. Hessan's an entrepreneur and executive. And she previously founded the View Details

28 Aug 2007
First Look

First Look: August 28, 2007

outdated. Instead, innovations are increasingly brought to the market by networks of firms, selected for their unique capabilities, and operating in a coordinated manner. This new model demands that firms develop different skills, in... View Details

Keywords: Martha Lagace

January 2023
Case

Natura: Weathering the Pandemic at Brazil's Cosmetic Giant

By: Brian Trelstad, Pedro Levindo and Carla Larangeira

Brazil's Natura, a multi-brand cosmetics group, has taken several measures to safeguard the livelihoods of its thousands of employees and millions of sales representatives during the COVID-19 health and economic crisis. The company has also made strides in its efforts... View Details

Citation

Educators

Career Coach

Jill Huggett

Jill Huggett (Carroll '00), Principal, Bridgepath Career Advisors, is a certified professional career coach and certified professional resume writer. Jill combines professional coaching theory with her previous experience as a financial services management executive... View Details

12 Dec 2017
First Look

New Research and Ideas, December 12, 2017

regulatory environment. Purchase this case:https://cb.hbsp.harvard.edu/cbmp/product/718008-PDF-ENG Harvard Business School Case 718-007 Media Markets Down South: Goldman Sachs' Investment in Grupo Clarín Founded in 1945, Grupo Clarín... View Details

Keywords: Sean Silverthorne

16 Jul 2013
First Look

First Look: July 16

some promising young managers to lead them; locate them safely away from the established businesses-is a recipe for failure, according to the authors. Meanwhile, CEOs spend too much time on managing today's earnings and too little time on building the kind of learning... View Details

Keywords: Anna Secino

01 Jun 2015
News

Higher Ground

different. The urgency, though, wasn’t due solely to the cultural imperative. “We teach, we give lessons to people of all ages,” says Reeks. “We do so many other things that affect the economy of the city.” Within a few days of the... View Details

Keywords: Dan Morrell; Amusement, Gambling, and Recreation Industries; Arts, Entertainment; Health, Social Assistance

27 Mar 2012
First Look

First Look: March 27

early 1990s, but foreign brides currently comprise 4% to 35% of newlyweds in these developed Asian countries. This paper argues that two factors account for this rapid increase in "bride importation": the rapid growth of women's educational attainment and a... View Details

Keywords: Carmen Nobel

01 Mar 2016
News

Alumni and Faculty Books for March 2016

Dressler (AMP 67, 1973) (Dudley Court Press) Dressler has written a love story and a travel book, filled with stories and photos of wild animals, diplomatic soirées, cultural fairs, religious and historic places, and even business... View Details

16 Jan 2019
Research & Ideas

What Football Firings Teach Managers About Staying Relevant

leveraging equal resources. In hyper-competitive industries, another way that managers can stay relevant and maintain success is by finding ways to get small advantages over their competitors. The NFL stands as a great example of a market... View Details

Keywords: by Boris Groysberg, Evan M.S. Hecht, and Abhijit Naik; Sports

07 Sep 2021
News

Immelt in the Hot Seat: Episode 2

those people don't know you at all. DM: [laughs] JI: [crosstalk] cultural bias or something else. Here's the way you really should see it. And I think that's ... I think that's you know, that's what you have to say. You know? Like, when... View Details

17 Oct 2017
First Look

First Look at New Research and Ideas, October 17, 2017

science/learning, metrics, structured interventions, open communication, and promoting culture change at the work unit, leader, and organization level. Conclusions and Relevance: Understanding the business case to reduce burnout and... View Details