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  • All HBS Web  (523)
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    • News  (206)
    • Research  (238)
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  • 10 Jul 2007
  • What Do You Think?

How Much of Leadership Is About Control, Delegation, or Theater?

are always on stage being watched, analyzed, and interpreted." But as Adam Lawrence, an actor, warns us, " acting, or theatrics, is never about pretending to be something you are not." Combining these ideas, Sharika Kaul commented that " like a... View Details
Keywords: by Jim Heskett
  • 04 Jun 2012
  • Research & Ideas

The Business of Life

evaluating new opportunities, we should base our decisions on marginal costs and revenues. The book cites the fall of movie rental giant Blockbuster. Ten years ago, the company decided not to explore the market of then-upstart Netflix,... View Details
Keywords: by Carmen Nobel
  • 16 Aug 2004
  • Research & Ideas

Luxury Isn’t What It Used to Be

classic," says Matthew McEvoy (HBS MBA '89), strategic planning director at Burberry. Founded in 1856, the creator of the iconic trench coat has outfitted movie stars, outdoor sportsmen, the British military, and the Royal Family. In... View Details
Keywords: by Julia Hanna; Consumer Products
  • 17 Aug 2011
  • Research & Ideas

Protecting against the Pirates of Bollywood

In 2007, Sony Pictures became the first multinational studio to enter the India film business known as Bollywood with its $7 million film Saawariya. The movie grossed only $9 million. That same year, Walt Disney Pictures collaborated with... View Details
Keywords: by Kim Girard; Motion Pictures & Video
  • 27 Jun 2005
  • Research & Ideas

The Potential Downside of Win-Win

Consider this real-world social negotiation. On a Friday night, a husband and wife are trying to decide where to eat and which movie to see. Al prefers restaurant A, and Marie prefers restaurant C. Marie prefers View Details
Keywords: by Max H. Bazerman
  • 26 Jun 2007
  • First Look

First Look: June 26, 2007

Investigation Using a Simulated Market Authors:Anita Elberse and Bharat Anand Periodical:Information Economics and Policy (forthcoming). Special issue on "Economics of the Media," edited by Joel Waldfogel. Abstract One of the most visible and publicized... View Details
Keywords: Martha Lagace
  • 20 Jun 2016
  • Research & Ideas

When Predicting Other People's Preferences, You're Probably Wrong

some participants indicated a preference for one of two movies, a five-star thriller or a five-star documentary, while an assigned partner observed the preferences. Next, the choice-making participants were faced with this scenario: “Suppose that your first-choice... View Details
Keywords: by Carmen Nobel; Retail
  • 09 Jun 2003
  • Research & Ideas

Incentives and Operational Excellence

incentives, many operational problems can be traced to poor controls in interorganizational settings: interorganizational because the medical supply company deals with a hospital group and the video store acquires its products from movie... View Details
Keywords: by Martha Lagace
  • 06 Apr 2016
  • Research & Ideas

Should Entrepreneurs Pitch Products or Ideas for Products?

speculation—and then, hopefully, sell it? “One of the top questions screenwriters talk about in their online communities is whether to pitch or to spec,” says Luo. In her paper published by Management Science, When to Sell Your Idea: Theory and Evidence from the View Details
Keywords: by Carmen Nobel; Motion Pictures & Video; Entertainment & Recreation; Banking
  • 15 Jul 2015
  • Research & Ideas

Amazon Prime Day: The Logic Behind a Retailer’s Made-up Holiday

Amazon's low costs and reduced shipping rates. In these cases, however, Gupta believes Amazon has and can exploit a distinct advantage. "Amazon offers a lot more benefits, like their streaming music and movie services," Gupta... View Details
Keywords: Re: Sunil Gupta; Retail
  • 10 Sep 2008
  • Research & Ideas

Long-Tail Economics? Give Me Blockbusters!

result in dead ends but occasionally lead in an unexpected direction to a blockbuster result. Some big budget movies are flops, others are sleepers, still others meet expectations. More risky than pursuing blockbusters is not to pursue... View Details
Keywords: by John Quelch; Entertainment & Recreation; Pharmaceutical
  • 15 May 2013
  • Research & Ideas

From McRibs to Maseratis: The Power of Scarcity Marketing

before innovations like bunless sandwiches and boneless ribs, Disney began harnessing the power of limited availability by making its movies available for limited periods. The company locks away Dumbo, Cinderella, Peter Pan, and other... View Details
Keywords: Re: Michael I. Norton
  • 12 Dec 2016
  • HBS Case

Business Lessons from Dwayne 'The Rock' Johnson

forward to today. The Rock has become a household name as both a wrestling legend and a global movie star. Perhaps less well known is that Johnson and his business partner, Dany Garcia, have quickly gained ground in Hollywood as... View Details
Keywords: Re: Anita Elberse; Motion Pictures & Video; Entertainment & Recreation
  • 29 Sep 2011
  • Sharpening Your Skills

Sharpening Your Skills: Leveraging Intellectual Property

producing movies and music and allowed artists to reach their audience in novel ways. It's difficult to argue that weaker copyright protection has had a negative impact on artists' incentives to be creative. File-sharing has not... View Details
Keywords: Re: Multiple Faculty
  • 03 Aug 2016
  • Research & Ideas

Ominous Background Music Is Bad for Sharks

Sharks have been stigmatized on screen for decades, from the 1975 movie Jaws, in which a gigantic great white shark terrorizes a resort island off the coast of Massachusetts, to the 2013 movie Sharknado, in... View Details
Keywords: by Carmen Nobel; Media & Broadcasting
  • 03 Feb 2003
  • Research & Ideas

Web Services

Movie buffs may recall that "plastics" was the whispered tip to Dustin Hoffman in The Graduate; if the movie were remade today, "Web services" might replace that advice. An overflow... View Details
Keywords: by Julia Hanna; Service
  • 10 Jul 2000
  • Research & Ideas

Cable TV: From Community Antennas to Wired Cities

markets. By expanding program choice in this manner, cable operators were able to increase prices and attract more customers. Cable entrepreneurs also saw an opportunity to create "cable-only" channels by acquiring programming rights from View Details
Keywords: by Thomas R. Eisenmann; Media & Broadcasting; Consumer Products; Entertainment & Recreation
  • 21 Mar 2011
  • Research & Ideas

Are We Thinking Too Little, or Too Much?

describe a study in which several participants watched a movie while eating popcorn. Some received fresh popcorn, while others were given week-old, stale popcorn. The researchers found that those participants who always ate popcorn at the... View Details
Keywords: by Carmen Nobel
  • 10 Jul 2018
  • First Look

New Research and Ideas, July 10, 2018

firm Actera Group’s investment in Mars Cinema Group (Mars), the leading movie exhibitor in Turkey. Immediately after acquiring Mars and merging it with the second largest player in the market, AFM, Çavuşoğlu focused on institutionalizing... View Details
Keywords: Dina Gerdeman
  • 03 Mar 2014
  • Research & Ideas

Facebook’s Future

Facebook will automatically display an advertisement for a substitute nanny who has worked for four close friends and who can step in and pick up my child. Granted, this has the heavy feel of the movie "Minority Report" taken to... View Details
Keywords: by Mikolaj Piskorski
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