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- Faculty Publications (244)
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All HBS Web
(1,353)
- Faculty Publications (244)
- Article
Use of Crowd Innovation to Develop an Artificial Intelligence-Based Solution for Radiation Therapy Targeting
By: Raymond H. Mak, Michael G. Endres, Jin Hyun Paik, Rinat A. Sergeev, Hugo Aerts, Christopher L. Williams, Karim R. Lakhani and Eva C. Guinan
Importance: Radiation therapy (RT) is a critical cancer treatment, but the existing radiation oncologist work force does not meet growing global demand. One key physician task in RT planning involves tumor segmentation for targeting, which requires substantial...
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Keywords:
Crowdsourcing;
AI Algorithms;
Health Care and Treatment;
Collaborative Innovation and Invention;
AI and Machine Learning
Mak, Raymond H., Michael G. Endres, Jin Hyun Paik, Rinat A. Sergeev, Hugo Aerts, Christopher L. Williams, Karim R. Lakhani, and Eva C. Guinan. "Use of Crowd Innovation to Develop an Artificial Intelligence-Based Solution for Radiation Therapy Targeting." JAMA Oncology 5, no. 5 (May 2019): 654–661.
- April 2019 (Revised June 2019)
- Case
From Globalization to Dual Digital Transformation: CEO Thierry Breton Leading Atos Into 'Digital Shockwaves' (A)
By: Tsedal Neeley, JT Keller and James Barnett
Thierry Breton, chairman and CEO of IT company Atos, faced a pivotal juncture. After spending eight intense years scaling the company globally to over 100,000 employees in 70 countries, he was ready to take the next crucial step. Breton was convinced that rapid digital...
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Keywords:
Dual Digital Transformation;
Transformation;
Disruption;
Employees;
Competency and Skills;
Training;
Decision Making;
Digital Transformation
Neeley, Tsedal, JT Keller, and James Barnett. "From Globalization to Dual Digital Transformation: CEO Thierry Breton Leading Atos Into 'Digital Shockwaves' (A)." Harvard Business School Case 419-027, April 2019. (Revised June 2019.)
- 2019
- Book
Fintech, Small Business & the American Dream: How Technology Is Transforming Lending and Shaping a New Era of Small Business Opportunity
By: Karen G. Mills
Fintech, Small Business & the American Dream describes the needs of small businesses for capital and demonstrates how technology—novel data sources, artificial intelligence, machine learning—will transform the small business lending market. This market has been...
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Keywords:
Fintech;
Big Data;
Data;
Technology;
Artificial Intelligence;
Great Recession;
Regulation;
Innovation;
Banks;
Lending;
Loans;
Access To Capital;
American Dream;
Community Banking;
Small Business Administration;
Entrepreneur;
Government;
Public Policy;
API;
Policy Making;
Small Business;
Financing and Loans;
Technological Innovation;
Financial Crisis;
Banks and Banking;
Governing Rules, Regulations, and Reforms;
Policy;
AI and Machine Learning;
Analytics and Data Science;
United States
Mills, Karen G. Fintech, Small Business & the American Dream: How Technology Is Transforming Lending and Shaping a New Era of Small Business Opportunity. Palgrave Macmillan, 2019.
- March 2019
- Teaching Note
Numenta: Inventing and (or) Commercializing AI
By: David B. Yoffie
This teaching notes accompanies the Numenta case, HBS No. 716-469. The focus is how to scale a new artificial intelligence technology, how to build a platform and overcome chicken-or-the-egg problems, and how to utilize open source software and licensing.
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- February 2019
- Case
Miroglio Fashion (A)
By: Sunil Gupta and David Lane
Francesco Cavarero, chief information officer of Miroglio Fashion, Italy’s third-largest retailer of women’s apparel, was trying to bring analytical rigor to the company’s forecasting and inventory management decisions. But fashion is inherently hard to predict. Can...
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Keywords:
Inventory Management;
Demand Forecasting;
Artificial Intelligence;
Machine Learning;
Forecasting and Prediction;
Operations;
Management;
Decision Making;
AI and Machine Learning;
Apparel and Accessories Industry;
Fashion Industry
Gupta, Sunil, and David Lane. "Miroglio Fashion (A)." Harvard Business School Case 519-053, February 2019.
- January 2019 (Revised October 2019)
- Case
Liulishuo: AI English Teacher
By: John J-H Kim and Shu Lin
Educators and entrepreneurs alike are excited about the potential for artificial intelligence (AI) and machine learning to change the way learning will look like in the future. There is a confluence of factors such as the availability of large sources of rich,...
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Keywords:
AI;
Artificial Intelligence;
Education Technology;
Information Technology;
Education;
Entrepreneurship;
AI and Machine Learning;
Education Industry;
China
Kim, John J-H, and Shu Lin. "Liulishuo: AI English Teacher." Harvard Business School Case 319-090, January 2019. (Revised October 2019.)
- December 2018 (Revised March 2021)
- Background Note
Modern Automation (A): Artificial Intelligence
By: William R. Kerr and James Palano
This primer is meant to be a field guide to the late 2010s' surge in business use of "Artificial Intelligence" (AI), or enterprise software based in machine learning. First, it provides an overview of the key trends—digitization, connectivity, the continuation of...
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Keywords:
Artificial Intelligence;
Digitization;
Connectivity;
Computing;
Future Of Work;
Automation;
AI and Machine Learning
Kerr, William R., and James Palano. "Modern Automation (A): Artificial Intelligence." Harvard Business School Background Note 819-084, December 2018. (Revised March 2021.)
- December 2018
- Teaching Note
Autonomous Vehicles: The Rubber Hits the Road…but When?
By: William Kerr and James Palano
The autonomous vehicles have enormous implications for business and society. But, despite the headline-laden attention paid to the technology, there remain more questions than answers. Students will learn about the complex industry and have explicit discussions about...
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- December 2018
- Case
Choosy
By: Jeffrey J. Bussgang and Julia Kelley
Founded in 2017, Choosy is a data-driven fashion startup that uses algorithms to identify styles trending on social media. After manufacturing similar items using a China-based supply chain, Choosy sells them to consumers through its website and social media pages....
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Keywords:
Artificial Intelligence;
Algorithms;
Machine Learning;
Neural Networks;
Instagram;
Influencer;
Fast Fashion;
Design;
Customer Satisfaction;
Customer Focus and Relationships;
Decision Making;
Cost vs Benefits;
Innovation and Invention;
Brands and Branding;
Product Positioning;
Demand and Consumers;
Supply Chain;
Production;
Logistics;
Business Model;
Expansion;
Internet and the Web;
Mobile and Wireless Technology;
Digital Platforms;
Social Media;
Technology Industry;
Fashion Industry;
North and Central America;
United States;
New York (state, US);
New York (city, NY)
- October 2018
- Case
Shield AI
By: Mitchell Weiss and A.J. Steinlage
Shield AI’s quadcopter – with no pilot and no flight plan – could clear a building and outpace human warfighters by almost five minutes. This was not to say that it was better than the warfighters or would replace their jobs, but it was evidence that autonomous robots...
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Keywords:
Public Entrepreneurship;
Artificial Intelligence;
AI;
Entrepreneurial Sales;
Government;
Defense;
Shield AI;
Brandon Tseng;
Ryan Tseng;
Andrew Reiter;
Robots;
Robotics;
UAV;
UAVs;
Government Sales;
Entrepreneurship;
Public Sector;
Sales;
Government Administration;
National Security;
Business and Government Relations;
AI and Machine Learning;
Technology Industry;
United States
Weiss, Mitchell, and A.J. Steinlage. "Shield AI." Harvard Business School Case 819-062, October 2018.
- October 2018
- Case
American Family Insurance and the Artificial Intelligence Opportunity
By: Rajiv Lal and Scott Johnson
Keywords:
Artificial Intelligence;
Machine Learning;
Automation;
Analytics;
American Family;
American Family Insurance;
Insurance;
Business Organization;
Transformation;
Talent and Talent Management;
Employee Relationship Management;
Innovation Strategy;
Job Cuts and Outsourcing;
Risk and Uncertainty;
Mobile and Wireless Technology;
Technology Adoption;
Internet and the Web;
Applications and Software;
Corporate Strategy;
AI and Machine Learning;
Digital Transformation;
Insurance Industry;
Technology Industry;
Wisconsin
- September 2018
- Article
Do Experts or Crowd-Based Models Produce More Bias? Evidence from Encyclopædia Britannica and Wikipedia
By: Shane Greenstein and Feng Zhu
Organizations today can use both crowds and experts to produce knowledge. While prior work compares the accuracy of crowd-produced and expert-produced knowledge, we compare bias in these two models in the context of contested knowledge, which involves subjective,...
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Keywords:
Online Community;
Collective Intelligence;
Wisdom Of Crowds;
Bias;
Wikipedia;
Britannica;
Knowledge Production;
Knowledge Sharing;
Knowledge Dissemination;
Prejudice and Bias
Greenstein, Shane, and Feng Zhu. "Do Experts or Crowd-Based Models Produce More Bias? Evidence from Encyclopædia Britannica and Wikipedia." MIS Quarterly 42, no. 3 (September 2018): 945–959.
- August 28, 2018
- Article
How Intermittent Breaks in Interaction Improve Collective Intelligence
By: Ethan Bernstein, Jesse Shore and David Lazer
People influence each other when they interact to solve problems. Such social influence introduces both benefits (higher average solution quality due to exploitation of existing answers through social learning) and costs (lower maximum solution quality due to a...
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Keywords:
Transparency;
Social Influence;
Collective Intelligence;
Interaction;
Problem Solving;
Collaboration;
Intermittant;
Breaks;
Always On;
Communication Technologies;
Communication;
Design;
Information;
Management;
Leadership;
Organizational Design;
Organizational Structure;
Performance;
Social and Collaborative Networks;
Information Technology
Bernstein, Ethan, Jesse Shore, and David Lazer. "How Intermittent Breaks in Interaction Improve Collective Intelligence." Proceedings of the National Academy of Sciences 115, no. 35 (August 28, 2018).
- Article
The Impact of the 'Open' Workspace on Human Collaboration
By: Ethan Bernstein and Stephen Turban
Organizations’ pursuit of increased workplace collaboration has led managers to transform traditional office spaces into “open,” transparency-enhancing architectures with fewer walls, doors, and other spatial boundaries, yet there is scant direct empirical research on...
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Keywords:
Open Office;
Transparency;
Collaboration;
Collective Intelligence;
Workspace;
Workspace Design;
Architecture;
Cubicles;
Boundaries;
Spatial Boundaries;
Human Behavior;
Propinquity;
Co-location;
Interaction;
Sociometers;
People Analytics;
Buildings and Facilities;
Communication;
Design;
Human Resources;
Leadership;
Management;
Organizational Design;
Organizational Structure;
Networks;
Social and Collaborative Networks;
Information Technology;
United States
Bernstein, Ethan, and Stephen Turban. "The Impact of the 'Open' Workspace on Human Collaboration." Art. 239. Philosophical Transactions of the Royal Society B, Biological Sciences 373, no. 1753 (August 19, 2018).
- August 2018 (Revised October 2019)
- Case
C3.ai—Driven to Succeed
By: Robert Simons and George Gonzalez
CEO Tom Siebel navigates his artificial intelligence (ai) startup through a series of pivots, market expansions, and even an elephant attack to become a leading platform ad service provider. The case describes his unusual management approach emphasizing employee...
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Keywords:
Strategy Execution;
Performance Measurement;
Critical Performance Variables;
Strategic Boundaries;
Internet Of Things;
Artificial Intelligence;
Software Development;
Big Data;
Machine Learning;
Business Startups;
Management Style;
Business Strategy;
Performance;
Measurement and Metrics;
Organizational Culture;
AI and Machine Learning;
Digital Transformation;
Applications and Software;
Digital Marketing;
Analytics and Data Science;
Technology Industry;
United States;
California
Simons, Robert, and George Gonzalez. "C3.ai—Driven to Succeed." Harvard Business School Case 119-004, August 2018. (Revised October 2019.)
- August 2018 (Revised October 2020)
- Case
Tailor Brands: Artificial Intelligence-Driven Branding
By: Jill Avery
Using proprietary artificial intelligence technology, startup Tailor Brands set out to democratize branding by allowing small businesses to create their brand identities by automatically generating logos in just minutes at minimal cost with no branding or design skills...
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Keywords:
Startup;
Services;
Artificial Intelligence;
Machine Learning;
Digital Marketing;
Brand Management;
Big Data;
Internet Marketing;
Analytics;
Marketing;
Marketing Strategy;
Brands and Branding;
Information Technology;
Entrepreneurship;
Venture Capital;
Business Model;
Consumer Behavior;
AI and Machine Learning;
Analytics and Data Science;
Advertising Industry;
Service Industry;
Technology Industry;
United States;
North America;
Israel
Avery, Jill. "Tailor Brands: Artificial Intelligence-Driven Branding." Harvard Business School Case 519-017, August 2018. (Revised October 2020.)
- August 2018
- Teaching Note
Vodafone: Managing Advanced Technologies and Artificial Intelligence
By: William R. Kerr and James Palano
Teaching Note for HBS No. 318-109.
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- 2018
- Working Paper
Some Facts of High-Tech Patenting
By: Michael Webb, Nick Short, Nicholas Bloom and Josh Lerner
Patenting in software, cloud computing, and artificial intelligence has grown rapidly in recent years. Such patents are acquired primarily by large U.S. technology firms such as IBM, Microsoft, Google, and HP, as well as by Japanese multinationals such as Sony, Canon,...
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Webb, Michael, Nick Short, Nicholas Bloom, and Josh Lerner. "Some Facts of High-Tech Patenting." Harvard Business School Working Paper, No. 19-014, August 2018. (NBER Working Paper Series, No. 24793, July 2018.)
- June 2018 (Revised January 2020)
- Case
Voice War: Hey Google vs. Alexa vs. Siri
By: David B. Yoffie, Liang Wu, Jodie Sweitzer, Denzil Eden and Karan Ahuja
By early 2018, voice-controlled intelligent assistants had become a major new front in the battle between the giants of the technology sector. "Voice War" focuses on Alphabet’s strategy for Google Assistant, its entrant in the voice assistant space, and asks how the...
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Keywords:
Alphabet;
Amazon;
Apple;
Strategy;
Technology;
Intelligent Assistants;
Smart Speaker;
Voice Assistants;
Voice;
Platform;
Technology Adoption;
Digital Platforms;
Competitive Strategy;
Product Positioning;
Technology Industry
Yoffie, David B., Liang Wu, Jodie Sweitzer, Denzil Eden, and Karan Ahuja. "Voice War: Hey Google vs. Alexa vs. Siri." Harvard Business School Case 718-519, June 2018. (Revised January 2020.)
- May 2018
- Case
Harvest City: The Intelligent Procurement System Project
By: Lynda M. Applegate and Ramiro Montealegre
The Harvest City case describes the implementation of a cloud- and IoT-based intelligent procurement system at a new convention complex in the U.S. Midwest. The decision to build a convention complex is a strategic initiative for this city and involves extensive use of...
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Keywords:
Information Technology;
Projects;
Management;
Decision Making;
Business and Government Relations;
Information Technology Industry
Applegate, Lynda M., and Ramiro Montealegre. "Harvest City: The Intelligent Procurement System Project." Harvard Business School Brief Case 918-507, May 2018.