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  • 08 May 2018
  • First Look

First Look at New Research and Ideas, May 8, 2018

Harvard Business School Case 818-013 Magpie: Developing and Using Buyer Personas The founders of a start-up platform for publishers have developed preliminary personas of target customers and are evaluating the implications for initial... View Details
Keywords: Sean Silverthorne
  • 04 Dec 2012
  • First Look

First Look: December 4

  PublicationsWhen Does a Platform Create Value by Limiting Choice? Authors:Ramon Casadesus-Masanell and Hanna Hałaburda Publication:Journal of Economics & Management Strategy (forthcoming) Abstract We present a theory for why it... View Details
Keywords: Carmen Nobel
  • 18 Dec 2012
  • First Look

First Look: December 18

strategic use of first-party content by two-sided platforms is driven by two key factors: the nature of buyer and seller expectations (favorable versus unfavorable) and the nature of the relationship between first-party content and... View Details
Keywords: Carmen Nobel
  • 16 Aug 2024
  • In Practice

Election 2024: What's at Stake for Business and the Workplace?

undergird democracy There are several things businesses can do to strengthen democracy. Here are four of them. Encourage voter participation by providing employees with paid time off to vote, thereby addressing the barrier created by election days falling on weekdays.... View Details
Keywords: by Rachel Layne
  • September 2020 (Revised February 2023)
  • Teaching Note

Uber: Competing Globally

By: Alexander J. MacKay
Teaching Note for HBS Case No. 720-404. View Details
Keywords: Business Ventures; Business Growth and Maturation; Business Model; Geography; Geographic Location; Geographic Scope; Global Strategy; Globalization; Multinational Firms and Management; Globalized Markets and Industries; Governance; Governance Controls; Governing Rules, Regulations, and Reforms; Innovation and Invention; Disruptive Innovation; Innovation Strategy; Law; Management; Growth and Development; Growth Management; Markets; Demand and Consumers; Consumer Behavior; Network Effects; Emerging Markets; Market Design; Market Entry and Exit; Market Participation; Supply and Industry; Industry Structures; Planning; Strategic Planning; Relationships; Business and Community Relations; Business and Government Relations; Business and Stakeholder Relations; Labor and Management Relations; Networks; Adaptation; Strategy; Business Strategy; Competition; Competitive Advantage; Competitive Strategy; Expansion; Information Technology; Mobile and Wireless Technology; Digital Platforms; Transportation Networks; Transportation; Transportation Industry; Technology Industry; Africa; Ghana; Asia; China; Shanghai; Shanghai Shi; India; New Delhi; Europe; United Kingdom; London; England; Latin America; North and Central America; United States; New York (city, NY); New York (state, US); South America; Colombia
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  • 29 Jan 2013
  • First Look

First Look: Jan. 29

which it creates a digital platform for publishing digital magazines on the iPad. The case is intended, in part, as an introduction to the challenges media companies face due to the disruptive effects of... View Details
Keywords: Sean Silverthorne
  • 24 May 2011
  • First Look

First Look: May 24

demanding a custom feature that would be unusually disruptive to develop. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/811075-PDF-ENG Utilis: Designing, Producing, and Selling Rapid Deployment Shelters for a Troubled World... View Details
Keywords: Sean Silverthorne
  • 17 Apr 2012
  • First Look

First Look: April 17

Janisse Publication:Best Paper Proceedings of the Academy of Management (2012). Abstract We examine the internal supply chains at two service organizations to discover the source of disruptions that erode employees' efficiency. Through... View Details
Keywords: Carmen Nobel
  • 07 Feb 2012
  • First Look

First Look: February 7

new question for the research community: How should proposed enhancements to TFM be evaluated in a CDM environment? A sequential evaluation procedure, developed in this paper, addresses this question. The procedure includes airline View Details
Keywords: Sean Silverthorne
  • 27 Sep 2011
  • First Look

First Look: September 27

  PublicationsThe Innovator's DNA: Mastering the Five Skills of Disruptive Innovators Authors:Jeffrey H. Dyer, Hal B. Gregersen, and Clayton M. Christensen Publication:Harvard Business Press, 2011 Abstract Some people are just natural... View Details
Keywords: Sean Silverthorne

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