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- All HBS Web
(1,956)
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- Research (1,166)
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- August 1988
- Article
Credibility, Real Interest Rates, and the Optimal Speed of Trade Liberalization
By: K. A. Froot
Froot, K. A. "Credibility, Real Interest Rates, and the Optimal Speed of Trade Liberalization." Journal of International Economics 25, nos. 1-2 (August 1988): 71–93. (Revised from NBER Working Paper No. 2358, May 1987.)
- 2013
- Article
Optimizing the Amount of Entertainment in Advertising: What's So Funny about Tracking Reactions to Humor?
By: Thales S. Teixeira and Horst Stipp
Humor and other entertaining content, as opposed to demonstrations of product features and "selling," are increasingly used in advertising, such as TV commercials, to attract and keep consumers' attention. This study uses facial tracking to explore how marketers can... View Details
Keywords: Advertising Content; Entertainment; Face Perception; Advertising; Digital Marketing; Television Entertainment; Consumer Products Industry; Food and Beverage Industry
Teixeira, Thales S., and Horst Stipp. "Optimizing the Amount of Entertainment in Advertising: What's So Funny about Tracking Reactions to Humor?" Journal of Advertising Research 53, no. 3 (September 2013): 286–296.
- 2012
- Working Paper
~Why Do We Redistribute so Much but Tag so Little? Normative Diversity, Equal Sacrifice and Optimal Taxation
Tagging is a free lunch in conventional optimal tax theory because it eases the classic tradeoff between efficiency and equality. But tagging is used in only limited ways in tax policy. I propose one explanation: conventional optimal tax theory has yet to capture the... View Details
Keywords: Forecasting and Prediction; Cost; Framework; Policy; Taxation; Analytics and Data Science; Performance Efficiency; United States
Weinzierl, Matthew. "~Why Do We Redistribute so Much but Tag so Little? Normative Diversity, Equal Sacrifice and Optimal Taxation." Harvard Business School Working Paper, No. 12-064, January 2012. (Revised August 2012. NBER Working Paper Series, No. 18045, August 2012)
- March 2013
- Book Review
Book Review of 'From Optimal Tax Theory to Tax Policy' by Robin Boadway
Weinzierl, Matthew C. "Book Review of 'From Optimal Tax Theory to Tax Policy' by Robin Boadway." National Tax Journal 66, no. 1 (March 2013): 263–274.
- 1970
- Dissertation
Analytical Optimal Control Theory as Applied to Stochastic and Non-Stochastic Economics
By: Robert C. Merton
Merton, Robert C. "Analytical Optimal Control Theory as Applied to Stochastic and Non-Stochastic Economics." Diss., Massachusetts Institute of Technology (MIT), 1970.
- 1998
- Working Paper
Some Evidence on the Optimal Welfare State Based on Subjective Data
By: Rafael Di Tella and Robert MacCulloch
It is often difficult to evaluate all the costs and benefits of the welfare state. This paper suggests an alternative approach based on surveys of citizen satisfaction with welfare programs. In the first part of the paper we estimate the level of unemployment benefits... View Details
- December 2016
- Module Note
Strategy Execution Module 10: Using the Job Design Optimization Tool to Build Effective Organizations
By: Robert Simons
This module reading provides directions for using the online Job Design Optimization Tool (JDOT) which is available free of charge from Harvard Business School Publishing at https://cb.hbsp.harvard.edu/cbmp/resources/marketing/multimedia/JDOT/index.html. This tool can... View Details
Keywords: Management Control Systems; Implementing Strategy; Execution; Span Of Control; Span Of Accountability; Performance Measurement; Job Design; Organization Design; Strategy; Entrepreneurship
Simons, Robert. "Strategy Execution Module 10: Using the Job Design Optimization Tool to Build Effective Organizations." Harvard Business School Module Note 117-110, December 2016.
- spring 1990
- Article
Testing the Optimality of a Performance Evaluation Measure for a Gainsharing Contract
By: S. Datar, R. Banker and M. Mazur
Datar, S., R. Banker, and M. Mazur. "Testing the Optimality of a Performance Evaluation Measure for a Gainsharing Contract." Contemporary Accounting Research 6, no. 2 (spring 1990): 809–824.
- spring 1973
- Article
Management of Commercial Bank Government Security Portfolios: An Optimization Approach Under Uncertainty
By: D. B. Crane and Stephen P. Bradley
Crane, D. B., and Stephen P. Bradley. "Management of Commercial Bank Government Security Portfolios: An Optimization Approach Under Uncertainty." Journal of Bank Research 4, no. 1 (spring 1973).
- February 2010
- Article
The Optimal Taxation of Height: A Case Study of Utilitarian Income Redistribution
By: N. Gregory Mankiw and Matthew C. Weinzierl
Should the income tax include a credit for short taxpayers and a surcharge for tall ones? The standard Utilitarian framework for tax analysis answers this question in the affirmative. Moreover, a plausible parameterization using data on height and wages implies a... View Details
Mankiw, N. Gregory, and Matthew C. Weinzierl. "The Optimal Taxation of Height: A Case Study of Utilitarian Income Redistribution." American Economic Journal: Economic Policy 2, no. 1 (February 2010): 155–176.
- 17 Jul 2012
- Working Paper Summaries
Why Do We Redistribute So Much but Tag So Little? The Principle of Equal Sacrifice and Optimal Taxation
Keywords: by Matthew Weinzierl
- Article
Stock Market Mean Reversion and the Optimal Equity Allocation of a Long-Lived Investor
By: Luis M. Viceira, John Y. Campbell, Francisco Gomes and Pascal J. Maenhout
Viceira, Luis M., John Y. Campbell, Francisco Gomes, and Pascal J. Maenhout. "Stock Market Mean Reversion and the Optimal Equity Allocation of a Long-Lived Investor." European Finance Review 5, no. 3 (2001).
- May 1974
- Article
Fallacy of the Log-Normal Approximation to Optimal Portfolio Decision Making over Many Periods
By: Robert C. Merton and Paul A. Samuelson
Merton, Robert C., and Paul A. Samuelson. "Fallacy of the Log-Normal Approximation to Optimal Portfolio Decision Making over Many Periods." Journal of Financial Economics 1 (May 1974): 67–94.
- 01 Jan 1977
- Conference Presentation
Short Term Natural Gas Consumption Forecasts: Optimal Use of National Weather Service Data
By: James K. Sebenius and Richard Lehman
- 2019
- White Paper
Future Positive: How Companies Can Tap Into Employee Optimism to Navigate Tomorrow's Workplace
By: Joseph B. Fuller, Judith K. Wallenstein, Manjari Raman and Alice de Chalendar
Fuller, Joseph B., Judith K. Wallenstein, Manjari Raman, and Alice de Chalendar. "Future Positive: How Companies Can Tap Into Employee Optimism to Navigate Tomorrow's Workplace." White Paper, May 2019.
- Article
Optimal Life-Cycle Investing with Flexible Labor Supply: A Welfare Analysis of Life-Cycle Funds
By: Francisco J. Gomes, Laurence J. Kotlikoff and Luis M. Viceira
Gomes, Francisco J., Laurence J. Kotlikoff, and Luis M. Viceira. "Optimal Life-Cycle Investing with Flexible Labor Supply: A Welfare Analysis of Life-Cycle Funds." American Economic Review: Papers and Proceedings 98, no. 2 (May 2008): 297–303.
- 15 Jan 2013
- Working Paper Summaries
The Promise of Positive Optimal Taxation: A Generalized Theory Calibrated to Survey Evidence on Normative Preferences Explains Puzzling Features of Policy
Keywords: by Matthew Weinzierl
- 11 Jun 2008
- Conference Presentation
The Total Army Competitive Category Optimization Model: Analysis of Army Officers Accessions and Promotions
By: Hise O. Gibson
- 1989
- Other Unpublished Work
Optimal Portfolio Rules in Continuous Time When the Nonnegativity Constraint on Consumption is Binding
By: Robert C. Merton
Merton, Robert C. "Optimal Portfolio Rules in Continuous Time When the Nonnegativity Constraint on Consumption is Binding." December 1989. (In Chapter 6 of Continuous-Time Finance.)