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- Faculty Publications (16)
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- All HBS Web (315)
- Faculty Publications (16)
- 01 Dec 2017
- News
Ink: Alumni Book Recommendations
the 21st century: “Advancing women means breaking free of a new set of stereotypes and assumptions, not only for women, but also for men. It means challenging a much wider range of conventional wisdom about... View Details
- Web
Shaping the Corporate Image | Baker Library | Bloomberg Center | Harvard Business School
War II to the post-war era, U.S. Steel public relations campaigns responded to the public’s evolving perceptions of large corporations in regard to anti-trust issues, labor activism, wartime duty, profit margins, and the free enterprise... View Details
- 01 Dec 2002
- News
GE's Jeff Immelt
Immelt Photo courtesy General Electric Just a year after taking the helm of General Electric, Chairman and CEO Jeffrey R. Immelt (MBA '82) addressed a capacity crowd in Burden Auditorium on topics that ranged from the state of the... View Details
- 31 Mar 2014
- Research & Ideas
Encouraging Niche Content in an Ad-Driven World
As the quantity of online content continues to proliferate—from cute cat videos to policy experts blogging on the Middle East—the consumer's expectation that online content should be free becomes more entrenched. To make money, websites... View Details
- 13 May 2022
- Blog Post
Climate Stories Episode #5: Phyllis Newhouse, CEO, Entrepreneur, Leader
free energy. As exciting as Heliogen’s technology sounded, it paled in comparison to the story of Phyllis Newhouse herself, the first African American female CEO to ring the bell at the New York Stock Exchange. Below is an edited version... View Details
- 01 Dec 2018
- News
Research Is the Foundation
internal funding I’ve received here,” Neeley says. Because HBS research funds supported her study, Neeley was free to report her findings in a completely uninhibited and unprecedented way. “When your work is not funded by outside... View Details
- 01 Jun 2017
- News
Ask the Expert: On the Fly
with a free market, and replacing it with a government-owned or government-controlled airline industry. Although Emirates has done an extremely good job when it comes to customer service, I would argue that the primary reason for its... View Details
Keywords: Julia Hanna
- 27 Jul 2019
- Op-Ed
Does Facebook's Business Model Threaten Our Elections?
unconcerned. Engagement on various applications on the Facebook platform is up. Users appear comfortable with the trade they make to give up privileged information in exchange for a range of convenient and View Details
Keywords: by George Riedel
- 01 Mar 2010
- News
Sole Mates
position. The job has taken me to some forty countries around the world, usually accompanying the prime minister on official visits while presenting the investment opportunities in the country, or meeting directly with potential investors. Invest Macedonia’s role View Details
- 12 Oct 1999
- Research & Ideas
Bright Ideas: The Creative Power of Groups
that group members feel free to range widely within these parameters. Some successful groups even appoint a devil's advocate to keep challenging others' assumptions and prevent the formation of consensus too... View Details
Keywords: by Laurie Joan Aron
- 21 Aug 2017
- Blog Post
A Summer Internship with the City of Boston
nonprofits, cultural institutions, and like-minded corporations. My clients included cause-related NGOs like Freedom to Marry and Al Gore’s Climate Reality Project, the American Museum of Natural History, Ford Motor Company, and MIT. The projects View Details
Keywords: Consulting
- Web
Scrapbooks & Collectibles- The Art of American Advertising
acquisitiveness, and particularly when pictures were free because they carried advertisements.” 29 Customers collected trade cards and novelty items, decorated their kitchens with them, traded them with one another, and sometimes accorded... View Details
- 03 Nov 2011
- What Do You Think?
The Ultimate Question in Management
detractors from the proportion of promoters and you get a "net promoter score" that can range anywhere from +100 to -100. And that's it. Tracking the net promoter score, according to the authors, can lead to improvements in both... View Details
Keywords: by James Heskett
- 01 Dec 2001
- News
Q&A: John Quelch
of the current scope of the School's international activities and assessing the degree to which the initiative is serving faculty research needs. "This is a brand-new position, and I don't have an official job description," he notes. "That View Details
Keywords: Deborah Blagg
- 17 Sep 2001
- What Do You Think?
What Is “Business as Usual” After September 11?
and national changes will be immediate regardless of the wide range of possible responses to the terrorist attacks suggested by respondents. Examples from other countries were cited to point out future perils and possible responses. E.... View Details
Keywords: by James Heskett
- 01 Nov 2018
- Blog Post
Finding the Confidence to Apply to HBS
admitted. For the Class of 2020, GMAT scores range from 610 to 800. HBS evaluates candidates holistically going well beyond standardized tests, so do not let this stop you from applying. Being your authentic self is much more important... View Details
- 13 Feb 2020
- News
Honoring a Legend
plaque is an acknowledgement of their work and a thank-you for enlightening our group.” Nussey was the first honoree and featured speaker in the Legends series, which will include a wide range of entrepreneurs who are “moving the needle”... View Details
Keywords: Margie Kelley
- 01 Jun 2009
- News
Alumni Books
Innovation Playbook for Uncertain Times by Scott D. Anthony (MBA ’01) (Harvard Business Press) In today’s economy, executives must slash costs while planting seeds for tomorrow’s growth. Anthony explains how: by pruning your business portfolio to View Details
- 07 Sep 2007
- What Do You Think?
Are Elite Business Schools Fostering the Deprofessionalization of Management?
management? While looking over responses to this month's column, I noticed a newspaper article describing a growing number of young managers who are making so much money managing, in many cases other people's money, that they have decided to forego an MBA. Does this... View Details
Keywords: by Jim Heskett
- 12 Jan 2004
- What Do You Think?
How Should We Think About the Exportation of Jobs?
generally came down in support of the free exportation of jobs, regardless of how imperfect labor markets are in comparison with markets for capital, goods, and services. Those arguing for some kind of intervention in this market activity... View Details
Keywords: by James Heskett