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- All HBS Web (307)
- Faculty Publications (115)
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- 20 Dec 2011
- First Look
First Look: December 20
teams are exacerbated when teams are leaderless, undermining performance. A longitudinal study of multicultural MBA study teams found that in the early stage of team formation, teams with a low average level of, but moderate degree of variance in, View Details
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Carmen Nobel
- December 2007 (Revised August 2014)
- Case
Xanadu on Broadway
By: Anita Elberse
Can one of Hollywood's biggest flops magically turn into a Broadway hit? Xanadu, an adaptation of a 1980 Olivia Newton-John roller-disco film described by one critic as "the epic failure to end all epic failures," opened on Broadway in July 2007. Producer Rob Ahrens,...
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Keywords:
Theater Entertainment;
Product Marketing;
Product Launch;
Demand and Consumers;
Risk and Uncertainty;
Creativity;
Entertainment and Recreation Industry
Elberse, Anita. "Xanadu on Broadway." Harvard Business School Case 508-062, December 2007. (Revised August 2014.)
- 15 Oct 2001
- Research & Ideas
Rethinking E-Leadership
gets you through such times. 4. Design your culture primarily around the needs of Gen X and Gen Y employees. "E-leadership demands heroic behavior," writes Nextera consultant Susan Annunzio in eLeadership: Proven Techniques for...
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by Melissa Raffoni
- 18 Sep 2000
- Research & Ideas
Big Deals: Financing Large-Scale Investments
challenges, because most projects involve binary "go/no-go" decisions. Esty uses the Euro Tunnel as an example: "You can't build the first 100 yards and learn anything about underlying demand for the tunnel. Instead, you...
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by Julia Hanna
- 06 Dec 2016
- First Look
December 6, 2016
characteristics (competence, ambition) and is scarce and in demand on the job market. This research uncovers an alternative kind of conspicuous consumption that operates by shifting the focus from the preciousness and scarcity of goods to...
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Sean Silverthorne
- 30 Jan 2018
- First Look
January 30, 2018
injects uncertainty into the consumer's relative product valuations since she is unable to observe the entire catalog of products that the retailer will sell that season. Rationally acting consumers may respond to this additional View Details
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Sean Silverthorne
- 03 Feb 2016
- What Do You Think?
How Do You Hire an 'Impostor'?
the right coaching in order to help to achieve a high self esteem...” Having inspired the question in the title, Joel then seemed to answer it by saying, “I think the answer lies in the demands of the role you hoped they’d fill. As a...
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by James Heskett
- May 1999 (Revised July 2000)
- Teaching Note
Reading Rehabilitation Hospital: Implementing Patient-Focused Care TN
By: Jody H. Gittell and Sandra J. Sucher
Teaching Note for (9-898-172). A rewritten version of an earlier teaching note.
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- Article
Believe Me, I Have No Idea What I Am Talking About: The Effects of Source Certainty on Consumer Involvement and Persuasion
By: Uma R. Karmarkar and Zakary L. Tormala
This research explores the effect of source certainty-that is, the level of certainty expressed by a message source-on persuasion. The authors propose an incongruity hypothesis, suggesting that source certainty effects depend on perceived source expertise. In three...
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Keywords:
Research;
Experience and Expertise;
Risk and Uncertainty;
Consumer Behavior;
Performance Expectations;
Interests;
Power and Influence
Karmarkar, Uma R., and Zakary L. Tormala. "Believe Me, I Have No Idea What I Am Talking About: The Effects of Source Certainty on Consumer Involvement and Persuasion." Journal of Consumer Research 36, no. 6 (April 2010): 1033–1049.
- 03 Dec 2012
- HBS Case
HBS Cases: Against the Grain
weaknesses that underlie corruption everywhere. As an emerging professional he must also weigh the trust value of the personal relationships he is forming; his own comfort zone for ethical trade-offs; and the inherent uncertainties of...
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- 16 Oct 2013
- Op-Ed
Response to Readers: Combating Climate Change with Nuclear Power and Fracking
will make significant commitments to nuclear power internally and aggressively export nuclear power plant components, the bulk of its power generation will remain with coal, serving markets—domestic and foreign—where demand for low-cost...
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- June 1994 (Revised September 1994)
- Background Note
Commercializing Technology: Imaginative Understanding of User Needs
The transformation of technology into commercially successful products is a process fraught with risk and uncertainty, and increasing pressure on time to market is exacerbating the difficulties. This note first describes a study conducted by Hewlett-Packard to improve...
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Keywords:
Transformation;
Communication Strategy;
Customers;
Design;
Marketing;
Consumer Behavior;
Product Development;
Research;
Risk and Uncertainty;
Commercialization;
Technology Adoption
Leonard, Dorothy A. "Commercializing Technology: Imaginative Understanding of User Needs." Harvard Business School Background Note 694-102, June 1994. (Revised September 1994.)
- 29 Aug 2024
- Research & Ideas
Shoot for the Stars: What to Know About the Space Economy
invest in the original company could decide whether or not to stick with it. “Space is one of these industries where typical venture capital models struggle with the deep levels of uncertainty and the longer time frames that it requires.”...
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- 01 Apr 2019
- What Do You Think?
Does Our Bias Against Federal Deficits Need Rethinking?
a deficit limit although a very high one.” Tony E opined, “The US is unique globally in providing a stable currency (that allows) the rest of the world to eliminate uncertainty in asset/commodity valuation." This confidence , he...
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by James Heskett
- 09 May 2017
- First Look
New Research and Ideas, May 9
innovation adoption and, over time, the breadth of the organization’s innovation practices. We delineate these processes, as well as the internal and external contingencies that influence them and offer directions for future research. Economic View Details
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Sean Silverthorne
- 04 Mar 2002
- What Do You Think?
Why the Bull Market in Leadership Books?
wave" of new material on leadership at this time, one that threatens to overwhelm the manager who tries to absorb and, heaven forbid, apply it all? Is it a natural result of a downturn in the economy, uncertainties in the...
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by James Heskett
- July 2024
- Article
How Artificial Intelligence Constrains Human Experience
By: A. Valenzuela, S. Puntoni, D. Hoffman, N. Castelo, J. De Freitas, B. Dietvorst, C. Hildebrand, Y.E. Huh, R. Meyer, M. Sweeney, S. Talaifar, G. Tomaino and K. Wertenbroch
Many consumption decisions and experiences are digitally mediated. As a consequence, consumer behavior is increasingly the joint product of human psychology and ubiquitous algorithms (Braun et al. 2024; cf. Melumad et al. 2020). The coming of age of Large Language...
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Keywords:
Large Language Model;
User Experience;
AI and Machine Learning;
Consumer Behavior;
Technology Adoption;
Risk and Uncertainty;
Cost vs Benefits
Valenzuela, A., S. Puntoni, D. Hoffman, N. Castelo, J. De Freitas, B. Dietvorst, C. Hildebrand, Y.E. Huh, R. Meyer, M. Sweeney, S. Talaifar, G. Tomaino, and K. Wertenbroch. "How Artificial Intelligence Constrains Human Experience." Journal of the Association for Consumer Research 9, no. 3 (July 2024): 241–256.
- June 2000 (Revised March 2002)
- Teaching Note
Iridium LLC TN
By: Benjamin C. Esty
Teaching Note for (9-200-039).
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- 10 Jul 2000
- Research & Ideas
Cable TV: From Community Antennas to Wired Cities
standards were met. In 1972, the FCC also limited the franchise fees that municipalities could charge cable operators to three percent of revenue, and fixed the length of franchise agreements at fifteen years, reducing uncertainty for...
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- August 2011 (Revised February 2012)
- Background Note
A Note on Water
By: Robert G. Eccles, Amy C. Edmondson, George Serafeim and Sarah E. Farrell
This note provides background on the complex issues regarding the supply and consumption of water and how this natural resource is at increasing risk, resulting in significant economic, political and environmental issues.
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Keywords:
Economics;
Government and Politics;
Demand and Consumers;
Supply and Industry;
Risk and Uncertainty;
Natural Environment;
Pollutants;
Environmental Sustainability
Eccles, Robert G., Amy C. Edmondson, George Serafeim, and Sarah E. Farrell. "A Note on Water." Harvard Business School Background Note 412-050, August 2011. (Revised February 2012.)