Publications
Publications
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- All HBS Web
(7,010)
- Faculty Publications (1,671)
- January 1985 (Revised June 1993)
- Case
Turner Construction Co.
In June, 1984, a vice president at Turner Construction Co. must decide whether to approve a construction project being considered by one of Turner's territorial offices and how to manage that territory general manager's apparent reluctance to pursue another account... View Details
- Article
Chaotic Behavior Oberserved in a de-Biased Josephson Junction Driven at Far-infrared Frequencies
By: Q Hu, J U Free, Marco Iansiti, O Liengme and M Tinkham
Keywords: Behavior
- 1984
- Article
A Battle of Wills: Self-verification versus Behavioral Confirmation
By: W. B. Swann and R. J. Ely
Keywords: Behavior
- November 1983 (Revised June 1985)
- Case
Pepsi-Cola United Kingdom (A)
By: Benson P. Shapiro and Edward J. Hoff
On January 2, 1983 Pepsi-Cola United Kingdom had to develop a plan to defend its successful Diet Pepsi brand against the about to be introduced diet Coke. Contains useful material on competitive behavior and on U.S. versus U.K. consumer behavior. View Details
- 1983
- Working Paper
Aggregate Dividend Behavior and Its Implications for Tests of Stock Market Rationality
By: Terry A. Marsh and Robert C. Merton
- 1983
- Book
Managing Behavior in Organizations
By: Leonard A. Schlesinger, Robert G. Eccles and John J. Gabarro
Keywords: Behavior
- January 1983 (Revised December 1984)
- Background Note
Organizational Behavior II: An Overview
By: Michael Beer
Keywords: Organizational Culture
- 1983
- Manual
Instructor's Manual to Accompany Managing Behavior in Organizations: Text, Cases, Readings
By: Phyllis F. Schlesinger, Leonard A. Schlesinger, Robert G. Eccles and John J. Gabarro
- October 1982 (Revised May 1992)
- Case
Johnson & Johnson: The Tylenol Tragedy
In October 1982, Johnson & Johnson was confronted with a major crisis when seven deaths were attributed to poisoned Tylenol. The case reviews the facts as known a week after the incident occurred, and raises a wide range of questions regarding consumer behavior,... View Details
- July 1982 (Revised May 1992)
- Case
Danton's: The Specialty Store Men's Apparel Business
- 1982
- Article
When Self-Descriptions Contradict Behavior: Actions do Speak Louder than Words
By: T. M. Amabile and L. Kabat
Subjects viewed two videotapes, one depicting a stimulus person's self-description and the other depicting that person's behavior in a conversation, according to a four-way factorial design personality descriptor used in the self-description ("introvert" or... View Details
- November 1981
- Article
Asymptotic Behavior of Nonexpansive Mappings in Uniformly Convex Banach Spaces
By: Elon Kohlberg and Abraham Neyman
Keywords: Behavior
- 1981
- Article
A Consumer Based Approach for Establishing Priorities in Consumer Information Programs: Implications for Public Policy
By: Rohit Deshpandé and S. Krishnan
Although there exists substantial research on the style and format of consumer information programs, little attention has been devoted to the critical issue of whether consumers need new information at all. A conceptual approach to systematically assess this... View Details
- Article
Asymptotic Behavior of Nonexpansive Mappings in Normed Linear Spaces
By: Elon Kohlberg and Abraham Neyman
Keywords: Behavior
- 1982
- Article
Correlates of Deficient Consumer Environments: The Case of the Elderly
By: Rohit Deshpandé and S. Krishnan
Although much research attention has been given to the format of consumer information environments, there has been little study of the effects of consumer environments lacking in information. This paper describes an empirical study of elderly consumers functioning in... View Details
- 1980
- Book
Approaches to Managing Organizational Behavior: Models, Cases and Readings
By: D. Nadler, Michael Tushman and N. Hatvany
- 1980
- Chapter
Behavioral Measurement of the Relative Importance of Attribute-Related Information Cues: The Case of Cold Breakfast Cereals
By: S. Ash, C. Duhaime and J. Quelch