Publications

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  • 26 Jan 2010
  • First Look

First Look: Jan. 26

  Working PapersCompeting Ad Auctions: Multi-homing and Participation Costs Authors:Itai Ashlagi, Benjamin Edelman, and Hoan Soo Lee Abstract We model competing auctions for online advertising, with attention to the participation costs... View Details
Keywords: Martha Lagace
  • 14 Apr 2021
  • News

The First Five Years: Mike Gandy Auzenne (MBA 2016)

that provides the same service at a reduced fee or as a free ‘angel flight’ to move underserved patients when organs become available, which is subsidized by the for-profit entity. It’s a gentle reminder that there are ways to not accept... View Details
  • 10 Nov 2015
  • First Look

November 10, 2015

multivariate time series model to investigate the interaction between paid search and display ads and calibrate the model using data from a large commercial bank that uses online ads to acquire new checking... View Details
Keywords: Sean Silverthorne
  • Web

Field Course: Life Sciences Venture Creation - Course Catalog

clinical budgets and timelines, using these tools to develop a business model and resource the venture, exploring the process of building a syndicate and establishing a board of advisors, finding human talent to accomplish scientific... View Details
  • Profile

Daniel Sheyner

industry, "Private Equity Industry & Interview Guide"—offering everything from sample leveraged buyout modeling tests to typical recruiter questions—was released this summer. (Penned as part of an independent study with... View Details
Keywords: Financial Services; Financial Services; Financial Services
  • 01 Sep 2006
  • News

Innovative Loan Fund Yields Big Returns

Through its use of Harvard’s innovative Green Campus Loan Fund, HBS has cut energy expenditures and provided a model for conservation-minded schools around the University to follow. The loan fund provides capital for projects that reduce... View Details
Keywords: Paul Massari; Educational Services; Educational Services; Educational Services; Educational Services
  • 21 Jul 2008
  • Research & Ideas

Solving the Marketing Resources Allocation Puzzle

firms in the past, and also by reviewing more theoretical approaches developed by academia. The framework works in two parts. In part one, the manager estimates a model of demand. In part two, the estimates are plugged into an... View Details
Keywords: by Sean Silverthorne
  • 17 Jan 2012
  • First Look

First Look: January 17

full-service international passenger model with a premium air-cargo business model while separately operating a no-frills passenger model for domestic flights. LAN's... View Details
Keywords: Sean Silverthorne
  • 01 Dec 2010
  • News

The Father of Modern Advertising

copywriters at Lord Thomas invented the “salesmanship in print” business model that sustained the industry for decades to come. In short, the firm convinced clients that print ads should follow a salesman’s approach, offering the... View Details
Keywords: Sean Silverthorne; Advertising, Public Relations, and Related Services; Advertising, Public Relations, and Related Services
  • 13 Nov 2012
  • First Look

First Look: November 13

Way of Looking at the World Author:Nitin Nohria Publication:Harvard Business Review 90, no. 11 (November 2012) Abstract An abstract is unavailable at this time. Read the article: http://hbr.org/2012/11/a-whole-new-way-of-looking-at-the-world/ar/1 Mumbai's View Details
Keywords: Sean Silverthorne
  • 16 Feb 2016
  • First Look

February 16, 2016

Marketing Studies Build It, Buy It, or Both? Rethinking the Sourcing of Advertising Services By: Silk, Alvin J., and Marta M. Stiglin Abstract—This paper provides an update on the current state of in-house agencies. Whereas traditional... View Details
Keywords: Sean Silverthorne
  • September 2010 (Revised April 2013)
  • Case

Gazelle in 2012

By: Andrei Hagiu and James Weber
Gazelle has pioneered a reCommerce intermediation model: it buys used electronics from consumers and resells them on eBay or to wholesalers. Going forward, its two main strategic challenges are 1) deciding how much to rely on partnerships with large retailers for... View Details
Keywords: Business Model; Growth and Development Strategy; Markets; Two-Sided Platforms; Partners and Partnerships; Business Strategy; Service Industry; Service Industry
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  • 24 Jun 2014
  • First Look

First Look: June 24

terms shape the impact of economic shocks on trade. Analysis of transaction-level data from a U.S.-based exporter of frozen and refrigerated food products, primarily poultry, reveals broad patterns about the use of alternative financing terms. These patterns help... View Details
Keywords: Sean Silverthorne
  • 13 May 2020
  • Blog Post

Crisis Leadership with Nikhil Patel: The Critical Importance of Trust

immediately ahead. “I had to figure out how to set up isolation and quarantine sites for two to three thousand homeless people, sheltered and unsheltered,” he says. “I made epidemiological models to estimate the number of rooms we needed,... View Details
Keywords: Nonprofit / Government; Social Enterprise
  • March 2010 (Revised August 2010)
  • Case

Creative Capital: Sustaining the Arts

By: G. Felda Hardymon and Ann Leamon
Creative Capital provides grants to individual artists using a venture capital model—the money comes with guidance and governance. Artists receive money as milestones are reached and also receive guidance on managing their lives and business to increase their... View Details
Keywords: Arts; Business Model; Entrepreneurship; Venture Capital; Growth and Development Strategy; Nonprofit Organizations; Financial Services Industry
Related
  • 25 Apr 2017
  • First Look

First Look at New Research, April 25

implications are discussed. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=51617 forthcoming Management Science Discretionary Task Ordering: Queue Management in Radiological Services By: Ibanez, Maria, Jonathan R. Clark,... View Details
Keywords: Sean Silverthorne
  • Web

From the CFO - Financial Report 2015

From the Chief Financial Officer The School’s economic model proved its strength in fiscal 2015. Harvard Business Publishing (HBP) and Executive Education contended with a unique set of short-term revenue challenges, and Harvard Business... View Details
  • Profile

Rob Casper

opportunity," he says. "It's not about a fast-track career. It's about relationships, learning, and rewarding the two gentlemen who believe in me." "Frankly," Rob says, in reference to a prevailing investment View Details
  • 02 Dec 2017
  • News

Helping HBS Make Big Bets

organization’s business model and launching Lincoln Center International, an offshoot that provides consulting services and convening opportunities to worldwide clients seeking to plan, build, and operate... View Details
  • 15 Sep 2011
  • Research & Ideas

High Ambition Leadership

Martha Lagace: What is missing in leadership models today? Michael Beer: Most formal leadership models do not incorporate institution-building in their definition of leadership. Leadership is thought of as a... View Details
Keywords: by Martha Lagace