Publications

Web

For Guests - Commencement 2024

HBS that manages risk and meets our climate, health, and equity criteria. As an example, offsetting the emissions of an economy flight from San Francisco, CA to Boston, MA would cost $13.50. HBS incorporates a number of sustainability... View Details

05 Sep 2023
Book

Thriving After Failing: How to Turn Your Setbacks Into Triumphs

economy, managers need to send the message that they support employees even when they make mistakes, she says. “Each and every one of us is a fallible human being. That’s not a choice or a judgment, that’s just a fact,” Edmondson says.... View Details

Keywords: by Michael Blanding

March 2024
Supplement

Madrigal: Conducting a Customer-Base Audit

By: Eva Ascarza, Bruce Hardie, Peter S. Fader and Michael Ross

This case presents a scenario where Madrigal, a U.S. retailer with a rich 20-year history and a solid loyalty program, faces a turning point with the arrival of a new CEO. This leadership change reveals a critical gap in understanding the customer base, prompting an... View Details

Keywords: Customer Relationship Management; Analytics and Data Science; Growth and Development Strategy; Retail Industry; United States

26 Oct 2010
First Look

First Look: October 26, 2010

PublicationsSelling to Many Countries—Within the U.S. Authors:Frank V. Cespedes and Michael Wong Publication:MIT Sloan Management Review 52, no. 1 (fall 2010) Abstract In pursuing growth, many companies have plans to sell to emerging... View Details

Keywords: Sean Silverthorne

Web

The Founding of U.S. Steel and the Power of Public Opinion | Baker Library | Bloomberg Center | Harvard Business School

Skip to Main Content Exhibition Homepage Exhibition Introduction The Founding of U.S. Steel and the Power of Public Opinion The Intersection of Public Relations and Photography Documenting the Wartime Effort Labor Practices Post-war PR... View Details

03 Feb 2003
What Do You Think?

Can Business Schools Teach the Craft of Getting Things Done?

practical to think so? Do the economics of education for management even permit it? What do you think? Original Article Strategy and implementation, two sides of the same coin, are often juxtaposed. How... View Details

Keywords: by James Heskett

28 Apr 2010
Research & Ideas

Earth Day Reflections

collection of data, engage more deeply and effectively with all their stakeholders, and lower reputational risk through a high level of transparency. Given the importance of sustainability, I think companies have an ethical obligation to View Details

Keywords: by Staff

March 2024
Case

Madrigal: Conducting a Customer-Base Audit

By: Eva Ascarza, Bruce Hardie, Michael Ross and Peter S. Fader

This case presents a scenario where Madrigal, a U.S. retailer with a rich 20-year history and a solid loyalty program, faces a turning point with the arrival of a new CEO. This leadership change reveals a critical gap in understanding the customer base, prompting an... View Details

Keywords: Customer Relationship Management; Analytics and Data Science; Growth and Development Strategy; Customer Value and Value Chain; Retail Industry; United States

23 Jul 2018
Working Paper Summaries

The Creative Consulting Company

Keywords: by Robert S. Kaplan, Richard Nolan, and David P. Norton; Consulting

October 2002 (Revised February 2003)
Case

Administrative Data Project (A)

By: Lynda M. Applegate and Donald E. Heller

Encourages analysis of the implementation of a large technical infrastructure and process transformation project within a university setting. Enables an instructor to teach change management, leadership, and technical project management skills. View Details

Keywords: Teaching; Change Management; Management Practices and Processes; Transformation; Learning; Competency and Skills; Leadership Development; Non-Governmental Organizations; Education Industry

2011
Working Paper

From Social Control to Financial Economics: The Linked Ecologies of Economics and Business in Twentieth Century America

By: Marion Fourcade and Rakesh Khurana

As the main producers of managerial elites, business schools represent strategic research sites for understanding the formation of economic practices and representations. This article draws on historical material to analyze the changing place of economics in American... View Details

Keywords: Economics; Practice; Business Education; Labor and Management Relations; Decision Making; Management Analysis, Tools, and Techniques; Change; Governing Rules, Regulations, and Reforms; Finance; Knowledge; Production; Business Conglomerates; Education Industry; United States

Read Now

21 Apr 2020
Research & Ideas

7 Successful Battle Strategies to Beat COVID-19

Drawing on lessons from the battlefield is common practice for business leaders seeking tested strategies to succeed against adversity. Today, the battle against COVID-19, an invisible enemy, feels to many observers like a military... View Details

Keywords: by Euvin Naidoo

October 2010
Case

DLA Piper and Christie's International (A)

By: Robert G. Eccles and Dilyana Karadzhova

International law firm DLA Piper is selected as major legal services provider of renowned art business Christie's International. Nine months after the start of relationship, the client calls Nigel Knowles, DLA Piper joint CEO and Managing Partner, with a litany of... View Details

Keywords: Attorney and Client Relationships; Law; Practice; Reputation; Ethics; Risk and Uncertainty; Legal Services Industry